Are You Sitting On An Offline Client Goldmine And Don't Even Know It?
I'm sure I'm not the first to mention this, but I bet to some people who want to pursue the offline consulting route (I'm a n00b in this area so take this advice for what it's worth), this will be one of those "smack your forehead it's so obvious" ideas. It was to me. 
Before you go racing off to pound the pavement and show up to every business in your area or "dial for dollars" and cold call businesses out of the phone book, or even sort through some of the weirdos on Craigslist to find clients, think about the following fact:
Everyone on this forum has stores that they buy from, places that they like to hang out, restaurants/bars/clubs that they frequent, family, co-workers/ex co-workers and friends. Many are members of groups an associations. The bottom line is either directly, or through association, you already know a lot of people. And at least a fraction of those people have businesses that want more customers.
I'm sure pounding the pavement and cold calling can be very effective. But make sure you're not limiting yourself to doing ONLY that when you could be sitting on a goldmine of "warm" prospects who could use your services. All you have to do is make a list of business establishments that you already frequent and maybe family members and friends who might know someone who knows someone and make a few phone calls. As we all know, it's much easier to get "in" with someone who already knows you or finds out about you through a friend or colleague, versus just calling up a stranger on the phone. And you can still do cold-calling/pavement pounding as well.
I just made a list and I already have at least 10 people/businesses who either could use services like website building, SEO or autoresponder services, or who probably know people who do. And that's all just from friends, family and places where I shop or eat.
Who knows, your mom could be friends with one of the big wigs at your local chamber of commerce and you don't even know it.
Before you go racing off to pound the pavement and show up to every business in your area or "dial for dollars" and cold call businesses out of the phone book, or even sort through some of the weirdos on Craigslist to find clients, think about the following fact:
Everyone on this forum has stores that they buy from, places that they like to hang out, restaurants/bars/clubs that they frequent, family, co-workers/ex co-workers and friends. Many are members of groups an associations. The bottom line is either directly, or through association, you already know a lot of people. And at least a fraction of those people have businesses that want more customers.
I'm sure pounding the pavement and cold calling can be very effective. But make sure you're not limiting yourself to doing ONLY that when you could be sitting on a goldmine of "warm" prospects who could use your services. All you have to do is make a list of business establishments that you already frequent and maybe family members and friends who might know someone who knows someone and make a few phone calls. As we all know, it's much easier to get "in" with someone who already knows you or finds out about you through a friend or colleague, versus just calling up a stranger on the phone. And you can still do cold-calling/pavement pounding as well.
I just made a list and I already have at least 10 people/businesses who either could use services like website building, SEO or autoresponder services, or who probably know people who do. And that's all just from friends, family and places where I shop or eat.
Who knows, your mom could be friends with one of the big wigs at your local chamber of commerce and you don't even know it.
Something new soon.
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