Over 90 hops and no sale

14 years ago

I am too promoting a health product. I don't exactly remember the hops but they were around 80-90 and no sale. Promotion through article marketing.

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kelvin yeo

14 years ago

90 hops is too little data to tell if theres anything wrong. Try and ramp it up to 500+ then you'll see if the product converts and at what percentage. 2-3% after 500 hops would be decent.

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wolverine1971

14 years ago

I have one in the fitness field I am promoting heavily and it is a great product but it cannot convert on its sales page

538 hops and not a single sale! Only 7 order form impressions so it doesn't even do a good job getting someone to even get there

in comparison to 1 that I am not promoting at all, it just sits there on a website I am not even working on and it has 35 hops with 4 order form impressions but no sales. I'm thinking that one would start to convert if I actually pushed it because it is getting 10% of the people to the order form and is a high converting product but I actually like the other system better.

Has anyone created their own sales page and used the Clickbank technique to go right to the order form so it doesn't go to the affiliate sales page? I'm starting to see that it is not the product itself but just a sales page that loses people before they ever get to the point to click on buy. some of these health and fitness sales pages are so long that I wonder how many people actually make it to the bottom of the page. I don't want to be bound by a low converting sales page when the product is actually good.

any thoughts here?

Thanks
1 reply

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SiteSeller52

14 years ago

Originally Posted by wolverine1971

I have one in the fitness field I am promoting heavily and it is a great product but it cannot convert on its sales page

538 hops and not a single sale! Only 7 order form impressions so it doesn't even do a good job getting someone to even get there

in comparison to 1 that I am not promoting at all, it just sits there on a website I am not even working on and it has 35 hops with 4 order form impressions but no sales. I'm thinking that one would start to convert if I actually pushed it because it is getting 10% of the people to the order form and is a high converting product but I actually like the other system better.

Has anyone created their own sales page and used the Clickbank technique to go right to the order form so it doesn't go to the affiliate sales page? I'm starting to see that it is not the product itself but just a sales page that loses people before they ever get to the point to click on buy. some of these health and fitness sales pages are so long that I wonder how many people actually make it to the bottom of the page. I don't want to be bound by a low converting sales page when the product is actually good.

any thoughts here?

Yes, using your own sales page for a CB product works well, esp. if you are good at writing the sales pitch. Sometimes the owner of a product decides not to split test or test his pitch page at all, hoping that affiliates will sell the product no matter what.

I have had some great success with little known products using my own pitch page. (it seems to work best on un-known or little known products) My favorite is in the pet niche because most people online looking for info on their pet's aren't really into IM and therefore have no idea what CB is let alone a pitch page (If done right) personal blogs work well.

Picture a personal blog with pet pics, food, grooming, and care tips, and the family pet food recipe that made your cat or dog live to 44 yrs of age. On a site like this the recipe could be the product along with a pet cook-book.

A site like this would have other pet owners talking, especially if you were to join a few pet forums and groups where you discuss pet nutrition, care, grooming, and toys.

A link to your personal pet blog would not other anyone and as long as you maintained the blog as personal with some posts related to your recipe book sales could be through the roof.

Think outside the box, and to make life easier on yourself try marketing to "regular" internet surfers, rather than other marketers. Once you learn the ropes you will be ready to compete in markets that you would have otherwise failed in.

Remember that 5,000 hops from bad traffic means nothing, but 1,000 hops from targeted traffic could make you see $$$ dollar signs.

Marketers use pen names all of the time to connect with their audience.

Create a persona and use it to your advantage. If your name is Tim Smith and you have pitch pages in 5 or 10 different niche's, you wont look like an expert in any one of them.

Build a life around your persona and product.

Check out the information provided by Vita Vee.
It could change the way you promote products for the rest of your life. And if not it wont hurt to learn something from someone who does it every day.

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jyzackoh

14 years ago

Originally Posted by kelvin yeo

90 hops is too little data to tell if theres anything wrong. Try and ramp it up to 500+ then you'll see if the product converts and at what percentage. 2-3% after 500 hops would be decent.

Thanks for this piece of info. Needed it for my article marketing venture. Starting like tomorrow =) Going to sleep soon cos I have an outing tmr! Just finished my exams and I'm going to start my business full-time. =)

Thanks Everyone,
Zack

Thanks

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John Cabral

14 years ago

Originally Posted by rich dude

I have had more than 90 hops for one of the products i promote using article marketing and no sale yet.

It is a clickbank product in the health niche

What are my doing wrong?

I am new to this turf and i don't want to get burnt out.

Please i need ur take and advice

Thanks

You may not be doing anything wrong and it could simply be the quality of the product being promoted or the quality of traffic.

Don't stress out as I had 2500 hops with no sales. My traffic was generated from Twitter and I was promoting some health/fitness products along with IM programs. I pretty much gave up on using Twitter for traffic.

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John Romaine

14 years ago

90 hops?

Man, be patient. I burnt $15,000 in PPC last financial year and made a significant loss. My conversion rates were pathetic - but I stuck with it, and now Im seeing good returns.

Patience and accepting failure initially in this game are essential to becoming prosperous.

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patJ

14 years ago

90 is nothing. You need a lot more than 90 clicks... you also need to determine if your clicks are of high or low quality.

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BigRedNotebook

14 years ago

Agreed. 90 hops is a drop in the bucket.

When you get 500, you may have a better idea of how things are going. Even then it will be hard to accurately assess your likely "real" conversion rate, but at least you'll have a more representative sample from which to induce.

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MisterMunch

14 years ago

I have 1 product I promote that get one sale for every 280 hop. I love that product! Sell one each day.

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rapidscc

14 years ago

Funny, when I was doing heavy promotions with CB items there were instances where I sent 1000s hops to items, all without conversions...

Just hold on and try doing something else..Build several web 2.0 sites like squidoo, hubpages, etc..

There's nothing worse than waiting for something..so why don't you use your time on something else while waiting for that first sale...

Be patient, sometimes things come when we least expect them..

All the best,

Omar

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ArticleDirectory

14 years ago

This is a game of patience...good things come to people who are patient and do not give up...its a hit and miss game. If your hops get up there and you still dont have any sales, then you make adjustments.

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JustVisiting

14 years ago

Direct linking? Perhaps try your own landing page and capture email and/or offer bonus product if they buy.

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robvegas626 14 years ago

Another option is to create your own sales page, and link it directly to the product's checkout page. I've done this when there is a product that I want to promote and make money from, but I know I can create a better sales page than the one it currently has.
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  darvon 14 years ago
  
  I know the feeling and it is difficult to judge a product on only 90 hops.
  Every time I feel like giving up on clickbank, bam, a few sales trickle in.
  
  Some products just don't convert that well, but some do. The only way to find out is to keep rolling them out. Keep learning by your mistakes. Test different promotional methods, ramp up the winners, dump the losers.
  
  I've got one product that only converts from video marketing(at 10%), one dog training product that has 3000 hops without so much as an order form impression. I can't understand it. I only understand that I will never give up and that I will only succeed by taking action.
  
  Keep learning. Learning by doing is the best way to fly in this business.
  You can do it!
  
  Thanks
  
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Michael Ellis

14 years ago

You really haven't given us much of a clue waht you're doing other than you recieved 90 hops.

The truth is, even with the best gameplan, you're going to have times when you get 100+ hops and no sales. Then you'll have times where you get multiple sales with fewer than 50 hops.

It really takes a couple thousand hops before you can get a decent idea of what rate your process is converting at.

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shmeeko69

14 years ago

You can only accurately judge converion rates
with the likes of Clickbank etc... after at least
1000 hops, only then can you tell If something
does'nt seem right.

A fair conversion rate in a good niche would be
1 - 2%. So a 1000 clicks should roughly give
you 10 - 20 sales x comm. rate.

Mark

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GeorgR.

14 years ago

Originally Posted by shmeeko69

You can only accurately judge converion rates
with the likes of Clickbank etc... after at least
1000 hops, only then can you tell If something
does'nt seem right.

A fair conversion rate in a good niche would be
1 - 2%. So a 1000 clicks should roughly give
you 10 - 20 sales x comm. rate.

Mark

And...as i wrote on other places occasionally...according to this math this totally eliminates Adwords or any form of PPC in conjunction with clickbank - and that's why article marketing is so great!

1:80ish conversions, $0.30-$X.XX/click and $30 payouts/sale just wont work! <--- simple math

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JAIDEEP2959 14 years ago

Are you directing visitors to a review site ?

You could have captured most of those 90 visitors by directing them to opt-in page.

Try to build a list on health niche.

Good Luck.
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JackPowers

14 years ago

Clickbank is a tough nut to crack. I have made consistent sales/signups with CJ.com and independent affiliate programs, when Clickbank just keeps showing those big fat zero's.

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GeorgR.

14 years ago

Originally Posted by JackPowers

Clickbank is a tough nut to crack. I have made consistent sales/signups with CJ.com and independent affiliate programs, when Clickbank just keeps showing those big fat zero's.

that's funny...i never made more than a few pennies with CJ... too many vendors with peanuts commissions on there. Or maybe i just chose the wrong products on CJ. CB works great for me ATM.

I think key is really to put articles on there which are well researched in terms of keywords. I just had some go live yesterday for a particular niche, just checked my CB account and made already $200 today from those articles alone.

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Christian Fox

14 years ago

I have had as many as 1200 without a sale. Strange things can happen at Clickbank.