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Old 12-04-2009, 01:40 PM   #1
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Default Content is king! I don't know about that...

While I do agree that content is very important, when things like this happen I start to wonder...

I've got a site in a niche that only has around 2,000 competing websites for a particular keyword. Now my page is full of videos, daily updated content, LSI keywords, backlinks etc. and it is on page 8 of Google.

What is on 3 of the pages on page 1? A total of 3 skimpy blog posts from early November, no videos, and barely any links (my back links are far better!)

Now I've come to the conclusion that because their pages are a couple weeks older then mine, I get hit with the sorry we missed ya tag.

The funny thing is, I have another site that dominates it's niche (number 2 on page 1 out of 97,000) and when I don't post for a few weeks, my traffic rate rises yet every time I post something, my traffic dips for a week and then comes back...what gives?

Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent's fate.- Sun Tzu
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Old 12-04-2009, 01:43 PM   #2
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Default Re: Content is king! I don't know about that...

Quote:
Originally Posted by Erik Ortega View Post
......I've got a site in a niche that only has around 2,000 competing websites for a particular keyword. Now my page is full of videos, daily updated content, LSI keywords, backlinks etc. and it is on page 8 of Google.
Just for clarification sake, are you basing this on "one particular keyword"? Content can be king, but it really depends on how it's implemented.

Though my team and I still crank out a lot of content for our network of sites and blogs, I've changed my views on a few things and now believe that paid advertising is king! With free publicity being queen!

RoD

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Old 12-04-2009, 01:49 PM   #3
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Default Re: Content is king! I don't know about that...

Content used to be king, but for now Good Quality Content is King. And in the not so distant future, User Experience will be King of them all
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Old 12-04-2009, 01:56 PM   #4
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Default Re: Content is king! I don't know about that...

Having videos on your blog and asking for comments will increase user experience... since Google is working on making user experience their main concern - why not start doing this stuff now?

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Old 12-04-2009, 01:58 PM   #5
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Default Re: Content is king! I don't know about that...

Traffic + Quality Content = King!

Without traffic its hard to let others know about your quality content.

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Old 12-04-2009, 02:14 PM   #6
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Default Re: Content is king! I don't know about that...

Quote:
Originally Posted by Erik Ortega View Post

What is on 3 of the pages on page 1? A total of 3 skimpy blog posts from early November, no videos, and barely any links (my back links are far better!)
Whats the quality of the content?

Dose it contain a depth of LSI keywords?

Are the links of real quality?

Just how many times do people return to that site (a clue to how Google really operates these days?).

In essence what makes your work better or worse than there's?

Dig a little deeper - you'll soon see the solution?

-Rich

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Old 12-04-2009, 08:36 PM   #7
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Default Re: Content is king! I don't know about that...

Thanks guys! I just got back from the Christmas tree in Rockefeller center but I'm gonna go investigate right now and get back to you!

Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent's fate.- Sun Tzu
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Old 12-04-2009, 08:48 PM   #8
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Default Re: Content is king! I don't know about that...

Content alone won't get you anywhere unless you are really lucky.

One of my favorite internet marketer, Gary Vaynerchuk, always says:
Content is king but marketing is queen and the queen runs the household.

The traffic/buzz you get to your page is also one of the factors in determining your rankings.

But... There is no single factor that decides SERP. Write quality content, drive initial traffic and get backlinks by bookmarking and other ways you know. This should help you in getting better rankings in Google.

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Old 12-04-2009, 09:34 PM   #9
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Default Re: Content is king! I don't know about that...

I don't know guys...I seem to be ahead of my competition on LSI, back links, videos, content, etc...what I'm seeing is that the sites that are ranking higher than mine are cached December 1st or later...mine has been cached november 27th but I've added tons of content since then!

the fact that my site hasn't been cached in a while suggests that I don't have many quality back links but I do, in fact more then most of the competition...weird!

Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent's fate.- Sun Tzu
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Old 12-04-2009, 09:37 PM   #10
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Default Re: Content is king! I don't know about that...

Content is great, but you must optimize your page if you want traffic from Google.
Is your keyword in the title? Is your keyword in the first 100 characters of the first page?
Are you repeating your keyword too often? Is your keyword hyperlinked at least once? Are you using a long tail keyword phrase with sufficient traffic? Did you make sure you could rank on Google's first page with your keyword BEFORE expending your blood, sweat and tears? Just something to think about.

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Old 12-04-2009, 09:39 PM   #11
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Default Re: Content is king! I don't know about that...

Don't quote me, but I think there is also such a thing as too fast too soon. If you overdo it with content on a newer site it can actually backfire. It's best to do a little bit, see where you fall, do a little more, repeat.

Google optimizing is a game of patience and skill. You play on their move, they don't play on yours.
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Old 12-04-2009, 09:42 PM   #12
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Default Re: Content is king! I don't know about that...

When people say content is king... You can see that
in many different ways which can sometimes be confusing.

To me it means making yourself stand out... I'm not talking
writing out a bunch of text book type posts, I'm talking about
being fun, user experience as big mike said and just the stuff
that makes you stand out.

To me "content is king" doesn't mean you get ranked high in
Google, it means you get a ton of visitors to your site regardless
or search engine rankings, you don't need them, you have raving
fans.

Just read the John Chow story John Chow (and Googles Dilemma) - ShoeMoney® (no affiliation)
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Old 12-04-2009, 09:49 PM   #13
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Default Re: Content is king! I don't know about that...

Google are the smartest search engine on ze planet. Noting any1 can do.

I want a good keyword researcher, not for min sites but for tech articles. Hit me up if you've got those skillz!
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Old 12-04-2009, 10:08 PM   #14
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Default Re: Content is king! I don't know about that...

Yeah, I know Intrepreneur but a few extra dollars in my pocket for the holidays would've really made my day lol

Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent's fate.- Sun Tzu
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