0 refund requests
I've sold in to the low 5 figures for my products in the last year, and had less than 15 'refunds'. Actually, no *requests* for refunds at all, but a few cancellations via Google Checkout. A few purchase, then cancel 2 minutes later, and a few where the credit card was declined.
My price point is pretty low - $4.99 - which may account for some of it - perhaps people just don't think it's worth it to ask for a refund on that amount?
Or perhaps the market I'm serving - technical developers - made enough of a judgement call before purchasing to be satisfied with their purchase?
What are your return rates? What factors do you think play in to refunds/chargebacks, and what markets have high and low refund request rates.
What steps do you take to ensure fewer refunds?
Self Actualization is one's true purpose. Everything
else is an illusion.
The one and only "GALLO Affiliate System" -
>> Click Here! <<