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Unread 18th December 2009, 08:32 AM   #1
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Default Whats the average click-through-rate? (Ebay, Amazon)

Does anyone know what the average CTR for an affiliate site is, especially for Ebay and Amazon? In other words, what is considered a "normal" number of daily clicks compared to the daily number of visitors? E.g. A site with 1500 unique daily visitors (targeted and untargeted) should produce how many clicks? 200, 300, 400, 500 etc? What's the percentage? Thanks for anyone who can shed light on this.

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Unread 7th April 2012, 07:02 AM   #2
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Default Re: Whats the average click-through-rate? (Ebay, Amazon)

I'd like to know about this as well
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Unread 7th April 2012, 07:23 AM   #3
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Default Re: Whats the average click-through-rate? (Ebay, Amazon)

Same here too. I want to know it also.
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Unread 7th April 2012, 07:32 AM   #4
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Default Re: Whats the average click-through-rate? (Ebay, Amazon)

I don't about eBay but for Amazon I can tell you that your range should fall between 4-8%.


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Unread 7th April 2012, 07:36 AM   #5
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Default Re: Whats the average click-through-rate? (Ebay, Amazon)

"I don't about eBay but for Amazon I can tell you that your range should fall between 4-8%."

That sounds really high. Do you that many people click ads?

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Unread 7th April 2012, 07:59 AM   #6
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Default Re: Whats the average click-through-rate? (Ebay, Amazon)

It's really not a function of Amazon vs eBay. It's a function of your site design / layout.

I promote Linkshare merchants and Amazon on my sites and virtually all of my sites experience CTR of 28%-35% consistently. TBH, I'm trying to move that up to 40% or more.

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