Whats the average click-through-rate? (Ebay, Amazon)

FlashDriveDT · 12-18-2009, 07:32 AM

Does anyone know what the average CTR for an affiliate site is, especially for Ebay and Amazon? In other words, what is considered a "normal" number of daily clicks compared to the daily number of visitors? E.g. A site with 1500 unique daily visitors (targeted and untargeted) should produce how many clicks? 200, 300, 400, 500 etc? What's the percentage? Thanks for anyone who can shed light on this.

dizen · 04-07-2012, 07:02 AM

I'd like to know about this as well

tantivy · 04-07-2012, 07:23 AM

Same here too. I want to know it also.

Michael Franklin · 04-07-2012, 07:32 AM

I don't about eBay but for Amazon I can tell you that your range should fall between 4-8%.

savedbyhim01 · 04-07-2012, 07:36 AM

"I don't about eBay but for Amazon I can tell you that your range should fall between 4-8%."

That sounds really high. Do you that many people click ads?

wolfmmiii · 04-07-2012, 07:59 AM

It's really not a function of Amazon vs eBay. It's a function of your site design / layout.

I promote Linkshare merchants and Amazon on my sites and virtually all of my sites experience CTR of 28%-35% consistently. TBH, I'm trying to move that up to 40% or more.

12-18-2009, 07:32 AM	#1
FlashDriveDT HyperActive Warrior Join Date: May 2009 Location: Germany Posts: 253 Thanks: 4 Thanked 10 Times in 9 Posts Social Networking	Whats the average click-through-rate? (Ebay, Amazon) Does anyone know what the average CTR for an affiliate site is, especially for Ebay and Amazon? In other words, what is considered a "normal" number of daily clicks compared to the daily number of visitors? E.g. A site with 1500 unique daily visitors (targeted and untargeted) should produce how many clicks? 200, 300, 400, 500 etc? What's the percentage? Thanks for anyone who can shed light on this.
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04-07-2012, 07:02 AM	#2
dizen HyperActive Warrior War Room Member Join Date: Jun 2009 Posts: 259 Thanks: 120 Thanked 3 Times in 3 Posts	Re: Whats the average click-through-rate? (Ebay, Amazon) I'd like to know about this as well

04-07-2012, 07:23 AM	#3
tantivy HyperActive Warrior Join Date: Mar 2012 Posts: 190 Thanks: 117 Thanked 23 Times in 19 Posts Contact Info	Re: Whats the average click-through-rate? (Ebay, Amazon) Same here too. I want to know it also.

04-07-2012, 07:32 AM	#4
Michael Franklin Senior Warrior Member War Room Member Join Date: Jun 2008 Location: Walled Lake, Michigan Posts: 2,106 Thanks: 16 Thanked 495 Times in 291 Posts	Re: Whats the average click-through-rate? (Ebay, Amazon) I don't about eBay but for Amazon I can tell you that your range should fall between 4-8%.
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04-07-2012, 07:36 AM	#5
savedbyhim01 Active Warrior Join Date: Apr 2012 Location: China Posts: 43 Thanks: 3 Thanked 2 Times in 2 Posts	Re: Whats the average click-through-rate? (Ebay, Amazon) "I don't about eBay but for Amazon I can tell you that your range should fall between 4-8%." That sounds really high. Do you that many people click ads?
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04-07-2012, 07:59 AM	#6
wolfmmiii Senior Warrior Member War Room Member Join Date: Jul 2009 Location: Pennsylvania Posts: 3,093 Blog Entries: 1 Thanks: 427 Thanked 757 Times in 523 Posts	Re: Whats the average click-through-rate? (Ebay, Amazon) It's really not a function of Amazon vs eBay. It's a function of your site design / layout. I promote Linkshare merchants and Amazon on my sites and virtually all of my sites experience CTR of 28%-35% consistently. TBH, I'm trying to move that up to 40% or more.
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