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[List-Building] What Is Your Christmas Gift to Your Subscribers?

by Desmond Ong
9 replies
Hi guys,

Every year I will give something really special to my subscribers during Christmas. Last year, when my list is still tiny, I have them a 20 minutes consultation via Skype. This year I gave out personal email consultation.

This is a great opportunity for me to bond with your subscribers and understand their obligations and needs. Take this opportunity to know what they want...and know what to sell them if I am are going to sell them something.

Did you give any Christmas gift to your subscribers? If so, what are they?

Cheers,
-Desmond
#christmas #gift #listbuilding #subscribers
  • Profile picture of the author timpears
    When someone gives their time, that is a real gift that has value. Our time is a real commodity that is very limited, and is hard to put a value on it. If you give an eBook, while that may have a perceived value, because you usually sell it for a determined amount, it reaally costs you nothing because there are actually an unlimited amount of them on your hard drive or server.
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    Tim Pears

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  • Profile picture of the author Desmond Ong
    Well, I decided to give out free email consultation because I can directly answer to my subscribers' doubts.

    This is by far the greatest gift that I am giving to my subscribers.

    I am rather pissed off that some marketers use this opportunity to hardsell their subscribers. I think that's a big NO-NO for me.
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  • Profile picture of the author simonjwarner
    That's a really cool gift, however it depends just how big your list is to be able to do that, but its still a fantastic bonding thing, im sure you will be repaid a 1000 times.
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    RAPID CONTENT WIZARD BONUS
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  • Profile picture of the author Amitywill
    Originally Posted by Desmond Ong View Post

    Hi guys,

    Every year I will give something really special to my subscribers during Christmas. Last year, when my list is still tiny, I have them a 20 minutes consultation via Skype. This year I gave out personal email consultation.

    This is a great opportunity for me to bond with your subscribers and understand their obligations and needs. Take this opportunity to know what they want...and know what to sell them if I am are going to sell them something.

    Did you give any Christmas gift to your subscribers? If so, what are they?

    Cheers,
    -Desmond
    That's something that would benefit subscribers if you feel you
    can help them and you have the time. But email consultation
    really isn't practical if you have a large list, otherwise you'll
    be doing email consultations till next Christmas. Even if your
    list is only 100 subscribers and they all take up your offer of
    consultation it will mean you'll be doing a hell of a lot of work
    for no pay.

    A good alternative would be to get your subscribers to email
    you their top question. You go through them and pick out the
    best 20 questions, answer them, compile them into an ebook
    and give it to your subscribers.

    There are so many benefits to doing something like this.

    Will


    P.S. hope everyone has a good Christmas tomorrow!
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    • Profile picture of the author Desmond Ong
      Originally Posted by Amitywill View Post

      That's something that would benefit subscribers if you feel you
      can help them and you have the time. But email consultation
      really isn't practical if you have a large list, otherwise you'll
      be doing email consultations till next Christmas. Even if your
      list is only 100 subscribers and they all take up your offer of
      consultation it will mean you'll be doing a hell of a lot of work
      for no pay.

      A good alternative would be to get your subscribers to email
      you their top question. You go through them and pick out the
      best 20 questions, answer them, compile them into an ebook
      and give it to your subscribers.

      There are so many benefits to doing something like this.

      Will


      P.S. hope everyone has a good Christmas tomorrow!
      Yes Will, I get you.

      I got over 400+ emails in just 12 hours. (I assume some people in my list are not checking my emails because of holidays and Christmas)

      And guess what...?

      I took exactly a few hours to email EACH and EVERY of them personally. (Together with my assistant)

      YES, I know it's a painful process...but I think I should award my subscribers with something awesome for Christmas. After all, it's just once a year.

      Cheers
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  • Profile picture of the author lakshaybehl
    Real best wishes... straight from my heart.
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    WARNING EXPLICIT: This is ugly... and this is the distilled truth


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  • Profile picture of the author VegasGreg
    I received a bunch of "Sales Pitches" and "Bonus Discounts That Still Require A Purchase" in my email stocking this year as holiday gifts.

    I decided to give back and hand out a bunch of free unsubscribes.
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    Greg Schueler - Wordpress Fanatic... Living The Offline Marketing Dream...

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  • Profile picture of the author Dennis Gaskill
    This year a wrote an ebook about traffic generation to give them. I had a couple other things in mind as well, but ran out of time. Perhaps I can have them ready for New Years.
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    Just when you think you've got it all figured out, someone changes the rules.

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