12,000 searches a day, little competition, got the domain name for the keywords, too!
Is this necessarily a good thing? I'm only trying to learn the evaluation process with this question. If I'm learning rightly, so far, then this scenario is initially only promising, right? To be very excited about it, aren't assumptions about the niche being made, eg. that there are a profitable number of unfulfilled buyers searching those keywords?
Isn't "little competition" a bit simplistic (I don't mean that negatively), too? Perhaps just ONE website is fulfilling those buyers. A further step in the process has to be evaluating that competition. Are these questions on the right track?