FTC Guidelines for Online Marketers, Bloggers, Affiliates, etc

3 replies
I'm a newbie here. I signed up because a well known internet marketer recommended this particular Forum, and I can see why.

However, when one has to divide the time between a full-time job, and learning the ropes about how to make an honest living working at home, it doesn't leave that much time to surf Forums when you just wish to share a thought, or if you're looking for an answer to a question. However, I'm also a member of other Forums, and I do appreciate the priviledge of being a member of this group.

I tried to find some comments in this Forum about the FTC guidelines that went into effect at the start of this month of December, and how some marketers have come to terms with the new rules...




Jenievieve
#affiliates #bloggers #ftc #guidelines #marketers #online
  • Profile picture of the author Elle Holder
    Here are a few threads to get you started, but there are several more on the forum.

    Again About FTC Regulations
    FTC Guidelines for Product Creators and Their Affiliates
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  • Profile picture of the author SurajSodha
    whilst you should take them into account, do bear in mind that they are guidelines...not law.

    That means they are open for interpretation.
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    • Profile picture of the author jenievieve
      Thank you ElleJ, for the links to the threads in this Forum about this topic.


      SurajSodha, you may be right that the guidelines are not regulations, but rather interpretations of the FTC Act. But, they are meant to draw the line somewhere for everyone concerned, especially for those online marketers who are "here today and gone tomorrow."



      For example, the FTC regulations will apply to the US-based company that is paying those of us who live outside the US, which, of course, makes sense, insofar as any "part of the business or part of the transaction" takes place in the US itself. The FTC will have jurisdiction over that. This statement doesn't appear to leave room for interpretation, does it?


      Thanks.


      Jenievieve
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