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Outsourcing - Return On Investment

by Vanquish
2 replies
Hey

For all those who outsource how do you go about measuring the return on your investment? For example If I want to outsource some articles how do I accurately keep track of the profit I make in comparison to my expenses?
#investment #outsourcing #return
  • Profile picture of the author JEL0221
    Originally Posted by Vanquish View Post

    Hey

    For all those who outsource how do you go about measuring the return on your investment? For example If I want to outsource some articles how do I accurately keep track of the profit I make in comparison to my expenses?
    An idea would be to just simply pay attention to the traffic that comes from those article sources and how it converts compared to articles you may be writing yourself.

    If they are exceptional writers than prospects could come into your squeeze/sales page more buttered up and ready to buy than if they came from an article that was not as enticing.
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  • Profile picture of the author Manuel Viloria
    You can try this...

    One website per writer (or set of articles).
    Then use tracking IDs to easily compute how
    much each website makes.

    I hope that helps!

    Kind regards,
    Manuel Viloria
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