Good Average Time on Site, no sales?

It sounds more like you're not giving them a compelling reason to click the links.

Three minutes means they are having time to read your review, but is there a compelling reason to click, or are they satisfied with just getting your information?

I agree with Alexa - we'd really need to see the sites to comment constructively.

If they're hanging around your site and not clicking the links, it sounds like you're giving them what they need instead of telling them what they need then linking to the "real" information.

But that's just a guess based on the limited information provided so far.

Cheers,

Neil

Linky?

Peace

Jay

Big question I would ask (among many others) is "Where is the traffic coming from"...are they targeted to your offer(s)? .....the quality of the traffic matters as much as anything.
_____
Bruce

i would suggest you to write your review but with a missing part that make people curios to know more about what you are offering in your review or affiliate website and click your affiliate link.

ahmed

Hi All

Thanks for advice - I didn't post links because not sure whether acceptable here. Anyway, main site is w w w footballpoolswizard it's a dot co dot uk, I can't post link as I'm a newbie sorry.

I have now made 1 sale of my unique product, but not picking up any stuff on affiliates. Ok it could be that the market isn't large enough (UK), but football is big here and there are about 700,000 football pools players.

Have run a few adwords campaigns, last 72 hrs 227K impr, 106 clicks, CTR 0.05%, avg pos 2.9.

I'm adding to mailing list at about one name every 2 days ($10/name), seems way way too expensive.

Also have some Ezinearticles bringing traffic.

Maybe I should be a bit more patient and wait for cash flow to go +ve, but at this rate it never will.

Thanks for your comments

Ok....

I'm gonna be a little brutal here, cool?

Your website looks really bad on the eye. It hurts to look at it for too long right away. If I was interested, I would probably stick around... but I really wouldn't want to look at anything other than the content being shared.

Your website doesn't seem to know what it's primary purpose is

Blog?.... squeeze page?... salespage?... content website?... info resource?...

There are so many leaks it makes it almost impossible for me to make a decision on what to do.

What do you want your visitors to do?

Most of your visitors will probably be leaving the page via:

Ads (all down the right hand side)

or

Links to other content (the BBC link right at the top of the page)

I'm probably being a little harsh here... but I think a little tough love can really help in these type of situations.

Make a decision on what you want to get from the site, and then design it so your visitors/traffic have no option but to perform your M.D.A (most desired action) or leave.

Stop your P.P.C traffic right away, until you have a site that is ready to perform under paid traffic conditions.

Just my opinion

Peace

Jay

sailor,

When I get to the bottom of your page you put the "Click Here To find Out How" link and it immediately takes me to a page, at the top of which is a price "£20 Discount January Only."

My fist thought was, "He hasn't yet given me a reason to become a raving fan and make me want to buy his system, instead he tells me the discount. Yow! that means the price is more than £20." click away, click away.

Can you keep all money amounts to the end of the sales page while you build anticipation of the success readers will have once they "own" your system?

Also on the home page, in order to "Check the top right hand side to see my current draw strike rate!" I have to scroll back up and lose the place where I have been reading.

Can you get another link to your draw strike rate to also be given at the end of that paragraph?

And as Jay suggested, make the site do only one thing. Perhaps it should be a squeeze page to capture a list. Then you can repeately sell to that list.

Just some thoughts.

:-Don

Jay's nailed it, as you'd expect

You need to focus on the ONE thing you want your visitor to do and design every pixel to push visitors down that path. Jay called it the Most Desired Action. I call it the MWR - Most Wanted Response - and have done since Ken Evoy taught me the concept a decade ago in his Make Your Site Sell course.

Expanding a little on what Jay said, again from Ken's teachings, there is often also room for a secondary response - ONE thing that you want the visitor to do in case they don't do the MWR action - maybe grab their email address. Like a plan B.

But you've got to do that in a way that doesn't leave the visitor bemused.

So, focus on the MWR/MDA first so that you don't end up back where you started. Apart from anything else, it makes tracking the success of your site a whole lot easier if there's only one action to track.

You want to get to the point where a visitor arrives, and either takes the MWR/MDA or doesn't.

Remember that (as someone once said), every time you offer your visitors a choice, half of them won't bother and will vanish forever.

I hope this helps.

Cheers,

Neil

Hey Sailor4528

I'm glad it's been helpful.

And, of course, Alexa's comment on AdSense is absolutely spot on.

With this site (and all others you create) before you add one pixel to your design, ask yourself why you're doing it. If it doesn't lead the visitor to your most wanted response, ditch it or change it so that it does.

I see a light bulb above your head now

Cheers,

Neil

I agree! I got to your page, got confused and left. There needs to be a BIG fat headline telling people what to do right away. I don't know where my eye is supposed to go.

Hope that helps.

The color really hurt my eyes. I found The site is kind of confusing as well. >.< At least change the color of your menu. Do something so that It appears buttonlike. Make people know that they can navigate your site using those button.

After you fix what ever it is on the page. Try to implement heat map.