Split Testing and Tracking

4 replies
When you do split testing, do you use any software to see witch pages converts better? or do you just check witch auto responder box got more e-mails?
Witchnumbers from where do you look at so see witch page is converting well... do u look in cpanel witch page gets more hits (the page after they have opted in)... where you look... ?

Also, do you know of tracking 202 can do this?


Also, what else to you track in a squeeze page or website so you can do changes to it later. Is it also possible to split test email campaign? What else do people split test?
#split #tracking
  • Profile picture of the author R.Rapp
    I split test pages through Adwords, which really provides some excellent data and custom reports. You can not only split test ads but your landing pages and conversions as well. If you go this route you can then set it up to work with Analytics and get some nice in depth information.
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    • Profile picture of the author FredFarnes
      I have tracking 202 and I don't think it will do this for you.

      It would be great if tracking202 could count impressions, compare that to clicks, and then to conversions, but it doesn't track impressions.

      Any ideas on what software will do this?
      Signature

      So, you want to sell me another way to easily make "X" dollars in "X" days? ROFL too funny! IM success requires hard work and lots of time. Most newbies do not survive the steep learning curve. Anyone who says otherwise is probably selling you a fantasy.

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      • Profile picture of the author JohnMcCabe
        Paul Hancox has some excellent tracking software along with a couple of ebooks on testing that should be required reading. Maybe if I mention his name, he'll feel his ears burning and chime in here...
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        • Profile picture of the author paraschopra
          A shameless plug, but my startup has been developing such software: Visual Website Optimizer. It is not exclusive for PPC, rather is a generic split testing software. Let me know if you would like to try it out for free.
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