High Converting Keywords-Get 'em or lose money try'n

3 replies
Howdy guys, Todays I thought I'd write something up on what I like to call "The five levels of conversion". These are basically the five different types of keywords that are a safe bet for high conversions.

These give us an indication that the traffic were buying, or otherwise driving is in a buying mood.


Level 1-This level has highest the conversion rates. These look like this-

Example's- "Buy Widget", "Purchase Widget"


Level 2-
This level has the second highest conversion rates. This one is obvious; its nothing but a product name.

Example's- "Product name"

Level 3-This is our 3rd set of high converting keywords. In this level, a searcher is looking for a solution to a problem. Remember; pain is a great motivator.

Example's- "Acne cure" "Acne remedy" "Acne home remedy" "Herbal Acne treatment"

Level 4-On this level, searchers are looking for instructions on *how* to do something. The level of motivation isnt quite as high as with solutions to problems; but we still have a good opportunity to cater to their interest. This is the level where the majority of info-products get promoted.

Example's- "How to play golf", "How to improve my putt", "Golfing like a pro"


Level 5-On level five, our searcher is looking for information regarding a specific condition or subject; unlike level two these arent products but purely informational searches

Example's- "Skin Rash", "Swine flu, "common cold", "Heartburn"


Thats it for now! Remember to search for other "Buy words" and "Solution" words for level's 1 and 2. I could list a hundred; but the point of this post is simply to get gears turning. I'm not going to do all the work for you, ya know!

Regards,

-Jordan
#converting #high #keywordsget #lose #money #tryn
  • Profile picture of the author TermsB
    Pretty general buy accurate overview. I pretty much agree.
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    • Profile picture of the author Profit-smart
      Originally Posted by TermsB View Post

      Pretty general buy accurate overview. I pretty much agree.
      Well there are exceptions, subcategorys, and otherwise anomalous types of keywords out there; but I didnt intend to go into any great detail. This is simply a useful blueprint to have around; I've been using something like it with all my campaigns for years now.

      Some people are disorganized and dont understand the necessity of having a "system" to how they go about their marketing. Hopefully this helps get some of them on the right track.
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  • Profile picture of the author yoessan
    So you should stay well away from level 5 I guess?
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