"The Mega Strategy" written by Dan Lee Dimke
He really gets to some very good points.
Especially that the superproduct is information merchandise.
And some tips on how to write:
- Keep your sentences under 17 words as average.
- Use a lot of commas, ellipses, colons, dashes.
- Punctuation is nearly impossible to overuse.
This book I got back in 1992.
Still a good read.