Big Ticket Products Or Small Ticket?

I experiment with both. The results on my larger ticket items are very inconsistent, so I like to balance with things that, in my opinion, are much easier to sell.

Expermiementing both is a god option. In my opinion smalll products have always worked..

I think that's your answer. Focus on creating a sales funnel full of solutions for your prospects and customers. Not only can you offer a variety of low, mid and high price products, you can also introduce recurring-charge products and services to the mix.

Cheers,
Becky

Personally I like low to mid-range products.

Anything from 40-1000 dollars usually at max.

The main thing I promote though gives me 47 dollars
of residual pay every month. It's a membership
service with a super high retention.

Also another of my main affiliates I am part of gives me
another small residual payout.

I fine that the top tier stuff you have to go through way
more advertising to get the sell, and you have to be
CONSTANTLY selling versus with low-continuity being
able to take time off without the need for outsourcing.


To the top,
-Gregory Elfrink

I prefer doing both.
Between $47 to $97 for lower ticket price
and over $1,000 for higher ticket price.

Both has it's own purpose.

Arnel Ricafranca

There is such a huge difference between the two, it is hard to compare.

Small products are open to a wider range of people because nearly everyone could find a way to afford them. But I think that the affordable price many times result in a higher rate of people purchasing but never doing anything with the product. There is more self motivation needed from the buyer to implement what they learn into their lives. And most just dont.

I would imagine that when speaking of larger purchases, the buyer is more likely to atleast open the package and give the techniques a try. There is much more at stake(from an investment standpoint) and they strive to make it work. Many of these larger purchases also include more owner/buying interaction like coaching calls, in person seminars, webinars, and a much higher level of interaction with support.

Assuming that both above are true, I would imagine that the larger purchases have a better success rate than compared to cheaper ones. But again, it is like comparing apples to oranges. I think as a complete infoprenuer you would have a wide range of products in your sales funnel. The key to being successful is giving your audience what they ask for. If they ask for it, they have already completed the first step towards purchase.