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ppv and content

by gotdmw
3 replies
isnt the google content network "ppv" or is it "cpm" if your not setting it up on ppc click bases??? (or is it contextual)

these terms are getting me confused...
#content #ppv
  • Profile picture of the author paulie888
    yes, the google content network could be classified as ppv because you are paying "cpm", i.e. per 1,000 impressions, just like with the ppv networks (traffic vance, mediatraffic, etc.)
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    • Profile picture of the author gotdmw
      thanks for clearing that up

      yes it seems like everybody refers to ppv as other networks other then google

      what classifies contextual, i would think that could be google???
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      • Profile picture of the author gotdmw
        well i was just told by a aff manager that content network is not ppv, i do somewhat disagree, but its there terminology and what they know it by i guess
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