Questionable list building?
My buddy thought it was acceptable to add to a list any person that has sent him an email, been included on an email sent to him, etc.
I am not sure of the value of these types of list, much less the ethical or proper tactic of doing so. He claims as long as an opt out is included it is not spam.
He wants to include emails from people that buy stuff (not related to his IM biz) on craigslist, etc.
What is the point? Is this as unethical as I claimed?
C'mon fellow warriors, settle this dispute for me!
Bare Murkage.........
"I can" is much more important than I.Q.
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Brian Rooney, CEO
TrafficWave.net Email Marketing AutoResponders
Email Marketing Blog
-Jason
Stop by Paul's Pub - my little hangout on Facebook.
-Jason