1 {{ upvoteCount | shortNum }}
1 {{ upvoteCount | shortNum }}

Warriors, whats the best way to test a market?

by JeepWrangler
1 replies
Hi guys,

I'm really going to start pushing my niche marketing efforts this year.

I'm not a total marketing noob, but I don't have experience in testing specific niches before either creating a product or spending my valuable time developing a quality blog with affiliate programs.

I've been studying a lot from books and various websites; I got some cool tips from Frank Kern (he did a promo video for Mass Control 2.0, but the video had lots of good info). I read Ewen Chia's "How I made my first million on the internet..." book, which had a ton of good info, too.

So far, this is what I have:

After you find your favorite micro-niche keywords (using Market Samurai, etc.):

1. Get 4 ClickBank affiliate links of different products (Low Ticket, High Ticket, and membership products)

2. Setup 4 Lists, and have 4 different landing pages that redirect to different sales pages of affiliate products. Rotate these affiliate offers in follow-up emails (2:1 ratio, 2 emails having cool tips and finds from you; 1 email sales pitch)

3. Find media to give away in the initial email

4. Create Landing Pages that APPEAL to bidding keywords, of which addresses the market's "problems". Create a pop-in that convinces the visitor to subscribe to your list before leaving the site.

5. Create a survey in Wordpress asking about why the prospect is researching on the topic (What are some key questions?)

6. Write articles (2-4) on your keyword topic (~500 words) and submit them to article sites, hubpages, etc.


What steps am I missing for a successful testing? Any suggestions? Things I should change, or add? What about PR?

Cheers!
#market #niche #testing #warriors
  • Profile picture of the author verdi
    Hello JeepWrangler
    I think you're confusing 'testing' with 'promotion' (via autoresponder).

    We are supposed to test everything including our autoreponder messages, but first you have to test if there is a market for your product.

    If you're promoting Clickbank products you can be fairly certain there's a market for them if they are amongst the best sellers - but then you have to be careful the product hasn't been oversold already.

    Then it's about getting the keywords but seeing if there are enough searches on the keywords you are going to use. Different Marketers will give you different figures but I look to see if there are at least 1,000 searches a day for the keyword. Others say that between 30 and 1,000 are good figures. Perhaps Samurai has a guide.

    Now, what's the competition like for those keywords - under 30,000 is good.

    The quickest way to test if there is any real interest in your product is to use those keywords on Pay Per Click promotions. A lot of people lose a lot of money on these if they don't know what they are doing. But you can usually find out within a couple of days if they will make you money.

    But to get people onto your list, you're going to have to set up your own landing (squeeze page) to get their details (so you have to give them something to persuade them to give you their details, e.g. a free report) and then they have to be sent to the product sales page and you'll have no control over whether that persuades them to buy or not.

    If you don't want to do PPC, do article marketing using, as you say, social bookmarking but this will take much longer to test.

    You would have to do this for all your products, and then keep notes to see which are your best sellers.

    This is very brief but I hope it helps.
    Best Wishes
    Joe
    {{ DiscussionBoard.errors[1637217].message }}

Trending Topics