Keyword Questions - Long Tail Singular Vs Plural?

5 replies
Hey,
I have noticed some certain keywords perform better when the words are singular, and not pural...For example, if you take the word "I like Turtles", there is thousands of searches, and lots and lots of competition...However, if you do "I Like Turtle", there are still thousands and thousands of searches, and very little competition...
My question is.....Is that actually a good keyword "I like Turtle" ? WIll you outrank all of the "I like Turtles" as well if you do it right? Will google automatically show the results with a plural word instead of singular because of popularity?
Thanks!
#keyword #long #plural #questions #singular #tail
  • Profile picture of the author dvduval
    I've noticed that the rankings tend to be about the same, so often it doesn't make much difference, but certainly it is worth the comparison. For example, there may be a significant amount of searchers that use the singular even though the plural is more often used.
    Signature
    It is okay to contact me! I have been developing software since 1999, creating many popular products like phpLD.
    {{ DiscussionBoard.errors[1657516].message }}
  • Profile picture of the author alamest
    Yes it does make sense and if you go for pural that means he is looking for more product rather than single product.

    To get more conversion and more sales than we have to follow the pural but it all does with trial and error and than conversion will be great..

    Thanks for sharing it..
    Alam
    {{ DiscussionBoard.errors[1657563].message }}
    • Profile picture of the author JiminyCricket
      Right,
      But what I am saying is, I have seen many many times a plural getting only 10,000 searches a month originating in the USA on a search engine, with high competition, meaning it would be tough to tank, where as I have seen the same keyword singular, with 10,100 USA searches and very very low competition...What I am asking is, is it smart to spend time and effort on the singular keyword, or will it just be absorbed by the plural competition?

      Hypothetical Example.
      Keyword Search volume CPC Ranking Competition
      [Weight Loss Pills] 10,000 $2.50 High
      [Weight Loss Pill] 9,900 $0.20 Low
      {{ DiscussionBoard.errors[1658202].message }}

Trending Topics