I just came across a dillema and I need your help here.
So I'm providing this custom video service and I offer a wide choice of various packages (at least 5 at the beginning)...
How do you think I should do the site layout?
a) One paged salesletter with general benefits and general salesletter plus benefits and description for each package. All on the same page.
b) Have a page with all the packages and have a seperate salesletter page as the index page
c) E-commerce style index page with some benefits, testimonials, basic info and links to pages like "Sales Video" "Video Trailers" etc etc and have a seperate small salesletter for the packages
d) Describe your idea here
Also if I do a multi page salesletter should I give away the price in the main salesletter or only when the user clicks to see the packages?
Your help is really appreaciated, Thank you!