Best Bum Marketing Method?

NiallR · 10-03-2008, 10:38 AM

Hi folks,

I'm about to embark on a bum marketing campaign as an experiment to prove to myself that it works.

I understand the principles of keyword research, article writing, Ezinearticles etc. I've been doing that for a while now :-)

What I'm looking for is some advice from experienced "bums" on the best approach to take.

When I'm directing traffic would I be better send it to:

1. A presell page for the product itself.

2. A 5 - 10 page content site on the same topic with affiliate links for the product in the body text.

3. A 2 -3 page "review" style site (Conduit method style).

4. Redirect from the domain directly to the product landing page.

Which of these would the experienced "bums" consider to be the most profitable?

I know building a list is important too btw.

Thanks in advance guys :-)

Niall

Travis72802 · 10-03-2008, 11:06 AM

It depends on "who" your audience is and what is going on in their head.

They leave clues by what they type in the keyword phrases.

Okay?

A presell page about the product itself would work great for people typing in
a product name keyword.

Someone typing in 'best acne treatment for adults' would be perfect for a review page.

Someone typing in 'homeschooling' should be put on your list.

Make any sense?

All the methods you listed are wonderful
tools.

You just have to match the 'tool to the job'.

A review of 3 Adwords products to a person
that types in 'Best Home Business Opportunities'
is like trying to nail a board together with a screwdriver.

My very best 'Bums' think about the people first
and then match the tactic.

Rooting For Ya,
Travis

Michael Dominic · 10-03-2008, 11:17 AM

I am a big fan of review style websites. It provides an "authoritative" suggestion to potential buyers. Along with my preference of using the review style, I like to keep my landing pages short and simple, while being effective at the same time.

NiallR · 10-03-2008, 11:17 AM

Hey Travis,

Long time listener and fan but first time poster :-) I couldn't have asked for an answer from a better "bum" really could I? lol Technically you're King of Bums no?

Your answer sums it all up really. I was approaching it from the angle of "what's most profitable" instead of looking at the visitor first. Makes perfect sense dude!

Thanks for the reply - much appreciated!

Niall

NiallR · 10-03-2008, 02:46 PM

Hi Michael,

Thanks for answering too - great to get the perspective of other bums out there too :-)

Cheers

Niall

10-03-2008, 10:38 AM	#1
NiallR HyperActive Warrior War Room Member Join Date: Apr 2003 Location: Waterford, Ireland. Posts: 173 Thanks: 24 Thanked 15 Times in 13 Posts	Best Bum Marketing Method? Hi folks, I'm about to embark on a bum marketing campaign as an experiment to prove to myself that it works. I understand the principles of keyword research, article writing, Ezinearticles etc. I've been doing that for a while now :-) What I'm looking for is some advice from experienced "bums" on the best approach to take. When I'm directing traffic would I be better send it to: 1. A presell page for the product itself. 2. A 5 - 10 page content site on the same topic with affiliate links for the product in the body text. 3. A 2 -3 page "review" style site (Conduit method style). 4. Redirect from the domain directly to the product landing page. Which of these would the experienced "bums" consider to be the most profitable? I know building a list is important too btw. Thanks in advance guys :-) Niall

10-03-2008, 11:06 AM	#2
Travis72802 HyperActive Warrior War Room Member Join Date: Apr 2006 Location: , , USA. Posts: 280 Thanks: 1 Thanked 84 Times in 22 Posts	Re: Best Bum Marketing Method? It depends on "who" your audience is and what is going on in their head. They leave clues by what they type in the keyword phrases. Okay? A presell page about the product itself would work great for people typing in a product name keyword. Someone typing in 'best acne treatment for adults' would be perfect for a review page. Someone typing in 'homeschooling' should be put on your list. Make any sense? All the methods you listed are wonderful tools. You just have to match the 'tool to the job'. A review of 3 Adwords products to a person that types in 'Best Home Business Opportunities' is like trying to nail a board together with a screwdriver. My very best 'Bums' think about the people first and then match the tactic. Rooting For Ya, Travis
	Be A Bum Marketer! Free eCourse http://www.BumMarketingMethod.com

10-03-2008, 11:17 AM	#3
Michael Dominic Internet Marketer Join Date: Jul 2008 Location: Cleveland, OH, USA Posts: 577 Thanks: 12 Thanked 27 Times in 11 Posts	Re: Best Bum Marketing Method? I am a big fan of review style websites. It provides an "authoritative" suggestion to potential buyers. Along with my preference of using the review style, I like to keep my landing pages short and simple, while being effective at the same time.

10-03-2008, 11:17 AM	#4
NiallR HyperActive Warrior War Room Member Join Date: Apr 2003 Location: Waterford, Ireland. Posts: 173 Thanks: 24 Thanked 15 Times in 13 Posts	Re: Best Bum Marketing Method? Hey Travis, Long time listener and fan but first time poster :-) I couldn't have asked for an answer from a better "bum" really could I? lol Technically you're King of Bums no? Your answer sums it all up really. I was approaching it from the angle of "what's most profitable" instead of looking at the visitor first. Makes perfect sense dude! Thanks for the reply - much appreciated! Niall

10-03-2008, 02:46 PM	#5
NiallR HyperActive Warrior War Room Member Join Date: Apr 2003 Location: Waterford, Ireland. Posts: 173 Thanks: 24 Thanked 15 Times in 13 Posts	Re: Best Bum Marketing Method? Hi Michael, Thanks for answering too - great to get the perspective of other bums out there too :-) Cheers Niall