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Who are these people...?

by Neil Morgan
7 replies
Hey Guys

I was looking at the analytics of one of my sites and in 120,000 (ish) visitors, 62% of them represent direct traffic, meaning they didn't come through a search engine or click a link on a referring site.

Now, I don't do any offline advertising meaning that people would be typing my domain name into their browser.

So who is the huge crowd of people, and where are they coming from?

Cheers,

Neil
#people
  • Profile picture of the author Colin Palfrey
    That is a nice amount of traffic, though doing it everyday is a bit harder

    I get the direct click thing in my stats but found it is often from some affiliates emailing links to my site.

    My theory is that some email links aren't clickable, so people are copying and pasting into the address bar.

    Just a theory but it seems likely to me as I have had days where nearly all the pages viewed were affiliate pages, and the amount of traffic that was direct had to include them.

    Cheers,
    Colin
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  • Profile picture of the author Neil Morgan
    Hi Colin

    Actually I think I had just worked out that it was links in emails.

    I think that even links clicked in emails and not just typed into a browser count as direct traffic.

    Can someone confirm?

    Neil
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  • Profile picture of the author Colin Palfrey
    Hi Neil,

    No some show up as from mail.yahoo.etc but some don't.

    That is what makes it so confusing. LOL

    Cheers,
    Colin
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  • Profile picture of the author Neil Morgan
    I guess for the likes of web-based Yahoo mail then it will show as the referer if you click the link because that link is embedded in a page on Yahoo.

    But if you're using email software such as Outlook and click a link then there is no web page to act as the referer.

    Just thinking out loud.

    Neil
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  • Profile picture of the author Colin Palfrey
    Hi Neil,

    Update
    I just checked and there are tons of clicks from yahoo mail and hotmail but zero from Gmail. I expect that is where a lot of the direct clicks come from, as that would be a highly unlikely set of statistics otherwise.

    I'm using Google analytics in case that makes a difference.
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  • Profile picture of the author Colin Palfrey
    I just saw your post after posting.

    Think we solved it then LOL

    I am glad, as that has been niggling at me for some time.
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  • Profile picture of the author Neil Morgan
    Gotta love the Warrior Forum.

    It gets the brain juices flowing!
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