How Do You View Other Marketers?...Competition Or Colleagues?

How do you view other marketers?...Competition or colleagues?

Do you know Dean Shainin?

He's another article marketer.

Do you know that selling Dean's products has made me a nice chunk of
change...even though we are essentially competitors?

I think way too many marketers look at the competition as just
that...competition.

Truth is, by working with other marketers instead of against them, you can
actually make it better in the long run.

If I took away all the income I have made online has I decided that I
wasn't going to work with a competitor, I'd be a lot poorer than I am now.

Question is, how do you work with your competition?

There are lots of ways. For one thing, if somebody is selling a product
similar to yours, it doesn't mean that it's the exact same product. There
may be things that his product has that yours doesn't and vice versa.

Dean's product went into more depth on EZA than mine and mine had
more info on writing itself.

Together, they were a perfect fit. So I offered mine (at the time) as a
bonus for people buying Dean's.

These are the kinds of things, as marketers, you should be looking for.

It is so much easier to make friends with your competition than it is to
beat them outright...at least in my experience.

So let me throw that disclaimer out there right now. This may not work
for YOUR business model.

For example, I doubt that Aweber and GetResponse have anything to be
gained by working together and most likely never will. That's understandable
given their product.

But in the case of me and Dean, there was very little conflict of interest
and it worked out...for both of us.

If nothing else, it's something to consider before you head out to beat
your competition into the ground.

Also, you can learn a lot from your competition, especially if they're
successful.

Head on over the Clickbank and look at the top products in your niche
and see if you can figure out why they're so successful.

Sign up for their AR series, if they have one, and study it.

Go to Spyfu and see what kind of money they're spending on ads.

Read their articles if they write them. See what it is they're writing about.

You can learn a lot from your competition if you spend the time.

But back to my question.

How do you view other marketers in your niche?

Competition or Colleagues?

Or a little of both?