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My Site Just Got Mentioned In An Article on the NY Times - What Should I Do?

by sixstring
28 replies
I have a membership site that just got mentioned in an article on the NY Times website.

I do not know quite how to react, but this seems pretty dang cool!

What are some things that I can do to make sure it gains maximum exposure?

Cheers
#article #mentioned #site #times
  • Profile picture of the author Killer Joe
    If it were me I would see if I could get Ron Douglas to give me a few pointers.

    He knows more about this than any other Warrior I can think of.

    I'm not sure if you can PM him, but that's what I would do.

    He is one incredibly helpful gentleman...

    KJ
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    • Profile picture of the author sixstring
      Originally Posted by Killer Joe View Post

      If it were me I would see if I could get Ron Douglas to give me a few pointers.

      He knows more about this than any other Warrior I can think of.

      I'm not sure if you can PM him, but that's what I would do.

      He is one incredibly helpful gentleman...

      KJ
      Thanks for the tip, but I don't have enough posts to pm Not sure if there is another way I could contact him.
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      • Profile picture of the author Killer Joe
        Originally Posted by sixstring View Post

        Thanks for the tip, but I don't have enough posts to pm Not sure if there is another way I could contact him.
        Well, if future fame and fortune and all the money that comes along with that albatross is worth $37 to you, you could join the War Room right now and eliminate that hurdle.

        KJ
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        • Profile picture of the author sixstring
          Originally Posted by Killer Joe View Post

          Well, if future fame and fortune and all the money that comes along with that albatross is worth $37 to you, you could join the War Room right now and eliminate that hurdle.

          KJ
          Eh boy..I may have no choice now my friend. I had better check with the boss(my wife) first
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          • Profile picture of the author Killer Joe
            Originally Posted by sixstring View Post

            Eh boy..I may have no choice now my friend. I had better check with the boss(my wife) first
            Well, if you do join you will then have access to a boatload of tools that you will need in the future, anyway.

            Trust me, once you get inside and look around (dig deep through the past pages) you will see what I mean...

            Good luck,

            KJ
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            • Profile picture of the author Dennis Gaskill
              Originally Posted by Killer Joe View Post

              Well, if you do join you will then have access to a boatload of tools that you will need in the future, anyway.

              Trust me, once you get inside and look around (dig deep through the past pages) you will see what I mean...

              Good luck,

              KJ
              Don't listen to KJ, he just says that stuff because it's true.
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            • Profile picture of the author sixstring
              Originally Posted by Killer Joe View Post

              Well, if you do join you will then have access to a boatload of tools that you will need in the future, anyway.

              Trust me, once you get inside and look around (dig deep through the past pages) you will see what I mean...

              Good luck,

              KJ
              Ok..You have convinced me I will be joining tonight or early tomorrow!
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              • Profile picture of the author Killer Joe
                Originally Posted by sixstring View Post

                Ok..You have convinced me I will be joining tonight or early tomorrow!
                You won't be sorry.

                And be sure to take action on any pointers Ron gives you...

                Seriously.

                KJ
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                • Profile picture of the author sixstring
                  Originally Posted by Killer Joe View Post

                  You won't be sorry.

                  And be sure to take action on any pointers Ron gives you...

                  Seriously.

                  KJ
                  I emailed Ron and he got back to me within the half hour with some great tips which I will use to the fullest extent.

                  Thanks so much.
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                • Profile picture of the author sixstring
                  Originally Posted by Killer Joe View Post

                  You won't be sorry.

                  And be sure to take action on any pointers Ron gives you...

                  Seriously.

                  KJ
                  First, I want to say thanks to everyone for their support and advice.

                  @KillerJoe: I have taken your advice and become a Warrior Member.
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  • Profile picture of the author Dennis Gaskill
    If you can't connect with Ron, you might want to put up a special offer for NYT Readers and try to capitalize on the incoming traffic.
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  • Profile picture of the author Dennis Gaskill
    ...from his website... Ron(AT)RonDouglas(dot)com

    You need to learn to use Google, mate.
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  • Profile picture of the author digigo
    brag about it in your blog and other media.. put a NYTIME logo on your website foot note, and it will give you great credibility.. now they mentioned your website, I believe that gives you the right to use their logo on your website..
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  • Profile picture of the author MJ Sterling
    You're going to have an amazing couple of weeks. Truly well done.

    Sell them something in relation to your article.. right at the top of your site, so they can't miss it.

    You've got tens of thousands of targeted traffic right now, so sell them something that relates to why they are there.

    Start collecting a mailing list too, again keep the opt-in box above the fold. You want to make sure as many of these new visitors become repeat visitors.
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    • Profile picture of the author sixstring
      Thank you all so much for the ideas and advice. I will be taking action. This will be a long night!
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  • Profile picture of the author Dennis Gaskill
    Yeah...hey, good luck. Now get the heck out of here and get to work!
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  • Profile picture of the author hushy
    Write some blogs. Ezine articles amd anything you can think of with a link to the article. Alot of people will jump on that.

    Did they not let you know they were going to do this?
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    • Profile picture of the author Dennis Gaskill
      Originally Posted by hushy View Post

      Write some blogs. Ezine articles amd anything you can think of with a link to the article. Alot of people will jump on that.

      Did they not let you know they were going to do this?
      In my experience, some do and some don't. When my newsletter was written up in Writers Digest Magazine I would have never known it if one of my subscribers didn't write to tell me about it.

      On the other hand, when Times called me about a story I wrote they told me when it would run if they used it. Unfortunately, they didn't run the story they were working on so I didn't get any publicity out of that. It got them an extra sale though...because you know I did buy the magazine to see if I was in it.
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    • Profile picture of the author sixstring
      Originally Posted by hushy View Post

      Write some blogs. Ezine articles amd anything you can think of with a link to the article. Alot of people will jump on that.

      Did they not let you know they were going to do this?
      No one notified me of this.

      I would like to make clear that my site was not the main subject of the article, but it is mentioned along with a link.
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      • Profile picture of the author psresearch
        Originally Posted by sixstring View Post

        No one notified me of this.

        I would like to make clear that my site was not the main subject of the article, but it is mentioned along with a link.
        Awesome news.

        You can even make a REAL claim that your site was "Seen In The New York Times". :-) *




        * No asterisk required!
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        Work At Home Truth - Extra Income Edition | Swindles.org
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  • Profile picture of the author Barry Unruh
    You might want to take the time to promote their article through a little social bookmarking, especially if you use any automated tools.

    You want as many people as possible to become aware of their article since it builds credibility to your membership site.

    Do they have an option to leave a comment under the article? If so, you need to leave your comment, making sure you explain who you are. Not sure if you are allowed to offer a link to a special discount in your comment or not. It would be worth a quick phone call to the NYT to find out. (Note: I said phone call, not email, big difference.)

    Call and thank the author of the article, and mention if there is anything else you can help him with, to let you know. Might lead to an opportunity for an interview, or another article.

    Did anyone say Press Release??? You now have a great piece to use as part of a press release for your site.

    Congratulations!!!
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  • Profile picture of the author Toby Lewis
    Do what any self respecting warrior would do and make a WSO about it
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  • Profile picture of the author zoobie
    congratulations! This is truly amazing... I hope you can monetize your traffic too!
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  • Profile picture of the author InternetM39482
    Great news! Be preparing for some good chunk of traffic, hehe!

    As someone else said, you could probably get some special offer for NYT readers going on. Let us know how it goes!
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  • Profile picture of the author Oscar D
    Congrats!!!!!!!!!!!!!!

    I guess get ready for some MAJOR traffic
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    -> FindNewDomains - Domain Finding Service WSO - BONUS: Free Domain Name Included!
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  • Profile picture of the author Mac the Knife
    Depending on the actual content of the article, there are MANY things you can do to be proactive in this scenario.

    1. Make sure you have a MEDIA section somewhere on your site or blog-you can put the snippet of the article there as well as press releases you have done (or should do NOW) about your site
    2. Get photocopies of the article with the NY Times logo at the top and mail copies to influential people in your area or potential clients with a note as to why you might like to talk to them. This one will depend on your market and the pricepoint of your product as well, but this technique can be extremely effective at garnering attention from the people you want to get in front of.
    3. Make sure that you start building your OWN list of contacts at local and major newspapers, starting with the NY Times. Find out their exact protocol of submitting press releases and then do so at the rate of one every other month or so.
    4. Get a digital copy of the article or scan and embed it into a newsletter to your email or newsletter database.
    5. Tweet baby! Depending on how many followers you have, or if you can get together a Twitter Party, you can get hundreds of links directly if you construct a few unique and interesting tweets containing the link.

    Using the above methods, I have gotten tens of thousands of hits to websites for myself and my clients following just such and occurrence...good luck!

    Mac the Knife
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  • Profile picture of the author KatyaSenina
    When it comes to media attention... Drew Gerber is the guy you need to take advice from.

    He has some helpful videos on his YouTube channel on getting more publicity:
    YouTube - PublicityResultsTV's Channel

    Or

    Free Publicity:
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