56 replies
You know it all depends on the trust you have with the person selling. Andy Jenkins, Frank Kern and others are widely regarded as the go-to guys for arranging huge launches on the back of massive promotional hooks. They give out a lot of really useful material that reels you in and puts you into a BUY, BUY, BUY frame of mind.

Its an absolute classic sales pitch and you know what it works every time. Why? because the buyer is sold the idea that the information and training they get will be second to none, exclusive, never been seen before, the absolute pinnacle. Well it maybe but the BIG question is: ARE YOU REALLY UP TO IT??? i.e. What is going to make you follow this compared to all the other programs you ditched before completing.

Is it the price? ummm I'm not so sure. You either have the mentality to make things happen for yourself or you don't and that is the key to your success or failure. Paying and following an expensive program without your brain in it's right place will still lead to failure and a waste of money.

Personally I believe there is value in anything that will genuinely help you progress to achieve your goals. You need to do your due diligence beforehand and cut through the hype to make sure what you get is true and not perceived value.

Which brings me lastly to the the clever ploy used in the VIDEO BOSS promotion of taking down all the useful promotional videos and replacing them with a 'SORRY we are full up' page. NOW WHY DO YOU THINK HE DID THAT?
#boss #video
  • Profile picture of the author JennSpencerIM
    I got an email from an affiliate and went there right away but never saw anything on the page except the "we are full" note. I'm not even sure what it is. But I bet that enticed a lot of people to sign-up for a notification when it is open again because it seems like their marketing worked well if it sold out that fast. I assumed that was their "sales" page from the start...was it different before the way it is now?
    {{ DiscussionBoard.errors[1765325].message }}
    • Profile picture of the author Asher
      Originally Posted by JennSpencerIM View Post

      I got an email from an affiliate and went there right away but never saw anything on the page except the "we are full" note. I'm not even sure what it is. But I bet that enticed a lot of people to sign-up for a notification when it is open again because it seems like their marketing worked well if it sold out that fast. I assumed that was their "sales" page from the start...was it different before the way it is now?
      Oh yeah, it was WAAAAY different.

      Great video content that you'd otherwise
      have to pay to learn. Andy teaches it in
      an engaging and interesting way.

      And not to mention he got about 4,000+
      comments in total (if I remember correctly)
      for the videos.

      Kinda crazy to let that all burn.

      Asher
      Signature
      {{ DiscussionBoard.errors[1765335].message }}
  • Profile picture of the author Asher
    The content sure went down quick.

    I haven't even seen video 4 or the sales
    video when it all disappeared.

    Bummer.

    I think the content he released was really
    good stuff... who knows what's going on in
    ol' Jenkins noosh as to why he took them
    down.

    Asher
    Signature
    {{ DiscussionBoard.errors[1765329].message }}
  • Profile picture of the author Colin Theriot
    Originally Posted by gonzo View Post

    Which brings me lastly to the the clever ploy used in the VIDEO BOSS promotion of taking down all the useful promotional videos and replacing them with a 'SORRY we are full up' page. NOW WHY DO YOU THINK HE DID THAT?
    Actually, all the pages on the site that were used throughout the launch were made to redirect to the "sales letter" which was really only a slightly edited version of Video Boss #4 with a big button to go to checkout.

    The program sold out very quickly, and it was kept open beyond that specifically to help accommodate affiliates who had already mailed. Once the sales page WAS closed, that's when the "waiting list page" went up in its place.

    It's not that the free content was replaced directly by the waiting list, it just sort of came together that way due to having to unexpectedly close so soon. Nothing devious - I don't think anyone will argue that putting up a "waiting list" is common sense when you have a time-based coaching product sell out.

    As for putting the promo videos back into the public view, that's something that's being discussed, but hasn't been decided on. After all, as useful as those videos are, without editing, it seems like it would be very frustrating for viewers if the full "Video Boss" course isn't available when they get to the end.

    In fact, the complaint that was listed here (that they were excited for the course but it sold out so fast) would be amplified if we just kept on letting "launch" material build up a list without any satisfying conclusion.

    But that's not to say they won't ever be made public again. Or that they will.

    Note: I'm not an official VB spokesman, I just worked on the launch and wanted to clarify what happened based on the OP's assumption. Hope I did.
    Signature

    Fair warning: It's possible I'm arguing with you because I have nothing better to do.
    Join my free copywriting group on Facebook: http://CultOfCopy.com

    {{ DiscussionBoard.errors[1765449].message }}
    • Profile picture of the author Killer Joe
      My only disappointment was the servers never melted down.

      I'm not sure how Andy can live with this disappointment, either. Any marketer worth his salt lives for that kind of success.

      Lucky for me, I downloaded all the videos as I thought the content was worth watching way more than one time.

      I hope Andy crushes it with this promotion. I think he may add a lot of value to the equation by teaching what he knows.

      But that's just me...

      KJ
      Signature
      {{ DiscussionBoard.errors[1765482].message }}
      • Profile picture of the author Colin Theriot
        Originally Posted by Killer Joe View Post

        My only disappointment was the servers never melted down.
        That's because everything was run on a really cool platform that I'm guessing people will start hearing more about based on this launch. There's a "Powered by Kajabi" link in the footer of the Video Boss site, but here's a direct link: Kajabi

        Originally Posted by Killer Joe View Post

        I'm not sure how Andy can live with this disappointment, either. Any marketer worth his salt lives for that kind of success.
        I'm sure you're probably joking, but for those who think that when the servers melt, or when someone sends out the wrong link... If you think that those are actually some kind of sneaky marketing trick rather than something ranging from dumb mistake to catastrophic failure...

        Well, that's like thinking the guy who crashes his car in the first lap of a race did it on purpose as part of some sneaky race winning strategy. I've never heard of that actually happening as a ploy. If your server melts, you go broke.

        Originally Posted by Killer Joe View Post

        Lucky for me, I downloaded all the videos as I thought the content was worth watching way more than one time.
        It's a generally good idea not to assume anything will remain online forever. I would think even more so for launch materials, which are notorious for being short run kind of things.

        Originally Posted by Killer Joe View Post

        I hope Andy crushes it with this promotion. I think he may add a lot of value to the equation by teaching what he knows.

        But that's just me...

        KJ
        Crushed. Past tense. It was very successful by any conceivable measure, and to me, it just goes to show that there's no other secret to succeeding other than just being awesome. The freeline material was great, there was no "gotcha" the offer was totally transparent, there was no sneaky math or dubious proof. It wasn't even a "make money" thing at all. That was repeated throughout the free material.

        I thought it was a nice breath of fresh air.

        Some marketers seem to be yelling louder and louder with more and more outrageous claims as they fight over a dwindling customer base. How many products take the angle of $XXXX in XXXX hours/minutes/days?

        But is it necessary? Apparently not. You can just work hard to be the best at what you do, and be up front with people, and you can not only get by - but CRUSH it.

        The precart page in particular was pretty mind-blowing. You actually COULDN'T click a payment button without having to scroll by giant text detailing the exact nature of the offer, and click a huge checkbox with TWO arrows pointing to it expressing you understand and agree.

        (Those guru marketing guys, all they want to do is take the money and run, lol!)

        I mean, let's face it - IM is a pretty slimy industry in some quarters, and a lot of people think we're all that way looking in from outside our community. Doing big, obvious, straightforward things like this improves our entire industry, I think. Especially when it's someone with the profile that Andy Jenkins has, and then has it succeed in such a huge way.

        Success invites imitation, and imagine how much better IM could get if people started imitating these practices instead of the more predatory ones that most people seem to think is the *real* way of making money online.

        I think that should be one of the biggest lessons here. At least, it's one that I'm taking away from getting to participate.

        Glad you guys liked it though - I'll pass it on to the team. Lots of people actually REMAIN hard at work even as I type this. After the marketing is done, I get to relax, but there's still DELIVERY that needs to happen.
        Signature

        Fair warning: It's possible I'm arguing with you because I have nothing better to do.
        Join my free copywriting group on Facebook: http://CultOfCopy.com

        {{ DiscussionBoard.errors[1765544].message }}
        • Profile picture of the author Killer Joe
          Colin,

          I can't remember the last time I was so captivated by watching a master at work as I was with watching Andy's videos.

          And yes, there was a little bit of tongue in cheek in my post about Andy being disappointed his servers didn't melt down.

          As someone who sees video as the wave of the future (albeit happening right now), and actually putting my money where my mouth is, just watching the way Andy makes it looks so easy was enjoyable.

          Kudos to Andy, and although I didn't get in this time around I know the entire genre will be better because of what Andy is promoting. And I don't say that lightly.

          We all need a little guidence from folks in the know regarding ways to do things better, on a higher level, more effectively, and a host of other superlatives, and from what I have seen of Andy's work and the front end videos he provided I can see where he is in a position to takes the reigns and be a true leader.

          I can't imagine a nicer guy to learn from, neither have I seen anyone else with the talent he possesses step up to take lead regarding this medium, so that looks like a win-win for the entire IM community.

          But I am highly biased...

          KJ
          Signature
          {{ DiscussionBoard.errors[1765604].message }}
          • Profile picture of the author betterhealth4you
            I have to agree that those 4 videos Andy tempted us with were great! I downloaded them myself because they were chuck full of info. I just wish my finances were a little better at this time because I know that course was well worth it!
            Alan,
            Signature

            Melt those inches away! Unique meal replacement product has natural appetite suppressant along with 100 vitamins per serving http://myui.com/betterhealth4you

            {{ DiscussionBoard.errors[1776794].message }}
        • Profile picture of the author BizWebMan
          Originally Posted by Colin Theriot View Post

          I mean, let's face it - IM is a pretty slimy industry in some quarters, and a lot of people think we're all that way looking in from outside our community. Doing big, obvious, straightforward things like this improves our entire industry, I think. Especially when it's someone with the profile that Andy Jenkins has, and then has it succeed in such a huge way.
          It will be very interesting to see what the feedback is like from Warriors who have signed up.
          Without doubt Andy Jenkins is very talented, not just as a video guy but also as a marketer. With all his big IM buddies helping push the promotion to the top of the charts it is no wonder it sold out.

          Credibility is a fickle thing and rests on your last best thing. Am I right that the Stompernet model was big and bold but many customers were left out in the cold when it came to delivery etc. I may be wrong and if so I stand to be corrected.
          {{ DiscussionBoard.errors[1766706].message }}
          • Profile picture of the author Colin Theriot
            Originally Posted by gonzo View Post

            It will be very interesting to see what the feedback is like from Warriors who have signed up.
            Without doubt Andy Jenkins is very talented, not just as a video guy but also as a marketer. With all his big IM buddies helping push the promotion to the top of the charts it is no wonder it sold out.

            Credibility is a fickle thing and rests on your last best thing. Am I right that the Stompernet model was big and bold but many customers were left out in the cold when it came to delivery etc. I may be wrong and if so I stand to be corrected.
            Credibility isn't fickle, people are fickle. People like YOU and people who are influenced by people like YOU. Let me explain.

            The way you gain and keep your credibility is that when you put your name on something - instead of aiming low, you aim higher than ever and doing it perfectly clean and straight up, putting your name and your face and your reputation on the line every time.

            And pulling out all the stops to be awesome, going against all the stuff people "claim" will get you LESS sales - and NAILING it ANYWAY.

            But then again, I'm talking about credibility to a guy who posts as a Muppet.

            Not that you're not allowed to use whatever avatar and name you want, I just find it ironic that you would do so, and then publicly challenge the credibility of a guy who trades under his own name and can regularly earn the trust of tens of thousands of people every time he comes out of the gate.

            You want to talk about credibility, how about turning down HUNDREDS of people BEGGING to give you $2K apiece because you simply CAN'T actually give your best delivery if you get too many coaching clients?

            What exactly are you asking for?
            Signature

            Fair warning: It's possible I'm arguing with you because I have nothing better to do.
            Join my free copywriting group on Facebook: http://CultOfCopy.com

            {{ DiscussionBoard.errors[1766924].message }}
            • Profile picture of the author BizWebMan
              Originally Posted by Colin Theriot View Post

              Credibility isn't fickle, people are fickle. People like YOU and people who are influenced by people like YOU. Let me explain.

              Tthe way you gain and keep your credibility is that when you have something like StomperNet that you have to give up and walk away from... and then next time you put your name on something - instead of aiming low, you aim higher than ever and doing it perfectly clean and straight up, putting your name and your face and your reputation on the line every time.

              And pulling out all the stops to be awesome, going against all the stuff people "claim" will get you LESS sales - and NAILING it ANYWAY.

              Also, please point me towards any customers who were not delivered what StomperNet promised while Andy was still involved. I can't say what's up now, but prior to when I left, StomperNet was still the only company in the world anywhere close to what they could offer as far as having so many experts creating content on the regular, with so much support inside the portal.

              I personally know people that built million dollar businesses after walking into StomperNet as a noob. But compare what StomperNet was to another business - it's like offering people a membership to a warehouse full of all the construction tools known to man, and a staff of engineers and architects to tell you what to do.

              You pick 100 people off the street to go into that situation, how many of them actually have the drive and capabilities to use that to build a house from scratch? Even with every tool and all the advice in the world. Is that the fault of the service?

              It would be only if they sold it with a false description, which was never the case while I was there. A good 30% of the salesletter I wrote was detailing who StomperNet was NOT for.

              You can't just say something like that without backing it up, man. You say you may be wrong, but then you put the burden of proof on every one else to prove that this ISN'T the case? That's intellectually lazy, and socially irresponsible. And it DAMAGES someone's credibility without anything to back it up, so why say it that way?

              But then again, I'm talking about credibility to a guy who posts as a Muppet.

              Not that you're not allowed to use whatever avatar and name you want, I just find it ironic that you would do so, and then publicly challenge a guy who trades under his own name and can regularly earn the trust of tens of thousands of people every time he comes out of the gate.

              You want to talk about credibility, how about turning down HUNDREDS of people BEGGING to give you $2K apiece because you simply CAN'T actually give your best delivery if you get too many coaching clients?

              What exactly are you asking for?
              Hi Colin

              I may be fickle YES THAT IS TRUE from over exposure of huge promotions by mostly the same names punting out products and services with huge ticket prices. I do not dis products I have not bought or the individuals that sell them. As I mentioned in earlier posts the key is doing your own due diligence to ensure the product is for you. None the less we get bombarded with them and many get caught in the hype.

              Sorry you felt the need to have a rant.I have good reason to write what I did and certainly not with a view of stirring up a lazy debate or anything of a kind. But debate is a good thing isn't it? Even when started by a 'muppet'

              I do not believe this is the right arena to have a slanging match as it devalues and undermine the ethos of the Warrior Forum and I am more than happy to settle this away from this medium.

              You may well be able to set the record straight with your first hand knowledge and I will PM you shortly and you can then tell me if my concerns are founded or not.

              Grahame
              {{ DiscussionBoard.errors[1767134].message }}
              • Profile picture of the author Colin Theriot
                Originally Posted by gonzo View Post

                Hi Colin
                Hi Grahame.

                Originally Posted by gonzo View Post

                I may be fickle YES THAT IS TRUE from over exposure of huge promotions by mostly the same names punting out products and services with huge ticket prices.
                I don't think you're using "fickle" correctly then, because you don't become fickle for that reason. The fickleness inherent in the IM market is why people can get away with selling the same re-hashed stuff to the same people over and over.

                They flit from idea to idea without ever taking the extensive action required for success at ANY undertaking. This is often due to marketers implying that such effort was not actually required. And yet people buy, so cruddy products propagate more and more. If people weren't so fickle, the market would clean itself up.

                And what's the problem with huge ticket prices, exactly?

                Originally Posted by gonzo View Post

                I do not dis products I have not bought or the individuals that sell them. As I mentioned in earlier posts the key is doing your own due diligence to ensure the product is for you. None the less we get bombarded with them and many get caught in the hype.
                So you only dis people and products you HAVEN'T bought or done due diligence on? It's fine if you thought Video Boss wasn't for you, but I can't see how "Credibility" comes into question if you actually looked at what was put out there.

                You may have just glanced and thought "oh I've seen this before" but I don't think you looked in detail, or else you wouldn't think the way you do.

                Also, no one gets bombarded with offers unless they joined the lists in question. If you don't like the offers you get from someone, unsubscribe. I agree that some marketers bombard their lists, but it's not like you have no say. The only marketing that persists is marketing that's working.

                Is the effectiveness of marketing the blame of the marketer, or the blame of the consumer? It depends. Sometimes customers buy things they shouldn't because of lack of self-control. Sometimes they buy things because they were duped by fraudulent offers. But the two are linked - the marketer's behavior persists only as long as it's working.

                Originally Posted by gonzo View Post

                Sorry you felt the need to have a rant.I have good reason to write what I did and certainly not with a view of stirring up a lazy debate or anything of a kind. But debate is a good thing isn't it? Even when started by a 'muppet'
                Yeah, you have a point there, I did go off on a rant. I edited my previous post to take out all the refs to StomperNet just because that's water under the bridge, I don't work there anymore (Andy doesn't either) and I really shouldn't speak on it. But while I did work there, I was very proud of the work we did and the successes a lot of our customers had. We can leave it at that.

                Debate IS a good thing, though. I feel like you want to have a conversation about good-old-boy guru tactics. The problem is, your subject title is called "Video Boss" and you use that as an example. My point is your example is a bad one.

                This launch did a lot of things RIGHT, and actually COUNTERED all the usual Guru BS (they're all tricking us to take our money!) Transparency was present in every page of that promotion. It should be talked about for what it did right, not used as a talking point for whatever guru-beef you seem to want to talk about.

                If that's what you want to talk about, pick an example that actually demonstrates the kind of iffy product that people should be careful around.

                Originally Posted by gonzo View Post

                I do not believe this is the right arena to have a slanging match as it devalues and undermine the ethos of the Warrior Forum and I am more than happy to settle this away from this medium.
                You started it - don't slang if you don't want to get slanged back. And weren't you just saying debate is good?

                Originally Posted by gonzo View Post

                You may well be able to set the record straight with your first hand knowledge and I will PM you shortly and you can then tell me if my concerns are founded or not.

                Grahame
                Sure, I'll respond if I can.
                Signature

                Fair warning: It's possible I'm arguing with you because I have nothing better to do.
                Join my free copywriting group on Facebook: http://CultOfCopy.com

                {{ DiscussionBoard.errors[1767274].message }}
        • Profile picture of the author Andrew Gould
          Originally Posted by Colin Theriot View Post

          Well, that's like thinking the guy who crashes his car in the first lap of a race did it on purpose as part of some sneaky race winning strategy. I've never heard of that actually happening as a ploy. If your server melts, you go broke.
          Nelson Piquet Jr: ‘I crashed on purpose’ - Times Online
          Signature

          Andrew Gould

          {{ DiscussionBoard.errors[1776596].message }}
          • Profile picture of the author Colin Theriot
            Touche! Not quite the same thing, but now I need to find a better analogy, LOL.
            Signature

            Fair warning: It's possible I'm arguing with you because I have nothing better to do.
            Join my free copywriting group on Facebook: http://CultOfCopy.com

            {{ DiscussionBoard.errors[1776931].message }}
            • Profile picture of the author clickdirect
              I think that you can pick up a lot of value in the 4 promo videos which are well presented and entertaining. I think that if you really looked, could probably find loads of this information for free.

              I think that the benefit of a packaged course like this is that you know the information is from a credible source, will be structured, focused and well presented - all make it it much easier to digest. The real value (as always) comes from how you implement what you learn.
              {{ DiscussionBoard.errors[1778301].message }}
  • Profile picture of the author Quentin
    If you want some good video Training while your waiting go to Digital TV because its what most of the professionals use and the training is excellent and free.

    DJTV :: Digital Juice

    They also have a Youtube Channel with 51 videos.

    http://www.youtube.com/user/digitaljuicetv

    Then if you are not a fully fledged videographer after all that then there are the Vimeo video channels on how to make movies.

    Vimeo Channels

    My favorite one that has taught me so much is film school.

    Film School - Filmmaking on Vimeo

    Quentin
    {{ DiscussionBoard.errors[1766726].message }}
    • I must say Andys videos were very impressive. But I am not sure you can teach someone to have that same rhythm and artistic sense of video. However I do think that those who signed up, if they complete the program. Will have learned a great deal.

      Impressive to see a master at work.

      Ben
      {{ DiscussionBoard.errors[1766806].message }}
      • Profile picture of the author djscott
        Hi Guys

        I dont suppose anybody downloaded these videos that could share a copy with me. Any help would be much appriciated.

        Cheers
        {{ DiscussionBoard.errors[1766852].message }}
        • Profile picture of the author lamasta
          Originally Posted by djscott View Post

          Hi Guys

          I dont suppose anybody downloaded these videos that could share a copy with me. Any help would be much appriciated.

          Cheers
          I was able to download videos 1 & 2, but my Video 3 is faulty. I would like to include it as a resource if anyone can help me. Your help is greatly appreciated.
          Signature
          Looking for simplicity with building your Facebook Fanpages? Free Tool Here
          GET YOUR 'NINJA' TRAFFIC TOOLKIT HERE FOR FREE - Includes 'Keyword Blueprint' And 'Link Blueprint'
          Steve Clayton Products
          {{ DiscussionBoard.errors[1776594].message }}
      • Profile picture of the author Colin Theriot
        Originally Posted by tenaciouscreations View Post

        I must say Andys videos were very impressive. But I am not sure you can teach someone to have that same rhythm and artistic sense of video. However I do think that those who signed up, if they complete the program. Will have learned a great deal.

        Impressive to see a master at work.

        Ben
        That's true, but he never said he could teach you to be him - all he can do is show you exactly what he does and why. As you say, it's still useful. Imagine you're a painter, and you have the chance to study with a master like Picasso. He can't teach you to be Picasso, and that's not really what you're there to learn.

        Learning how a master uses the tools of his trade doesn't automatically make you a master - but it IS a big shortcut over having to learn by trial and error and making your own mistakes. But it has never been a way to shortcut actually making your own effort.
        Signature

        Fair warning: It's possible I'm arguing with you because I have nothing better to do.
        Join my free copywriting group on Facebook: http://CultOfCopy.com

        {{ DiscussionBoard.errors[1766934].message }}
    • Profile picture of the author BizWebMan
      Originally Posted by Quentin View Post

      If you want some good video Training while your waiting go to Digital TV because its what most of the professionals use and the training is excellent and free.

      DJTV :: Digital Juice

      They also have a Youtube Channel with 51 videos.

      YouTube - digitaljuicetv's Channel

      Then if you are not a fully fledged videographer after all that then there are the Vimeo video channels on how to make movies.

      Vimeo Channels

      My favorite one that has taught me so much is film school.

      Film School - Filmmaking on Vimeo

      Quentin
      Hi Quentin

      Thank you for these links, there are some absolute superb tutorials amongst them especially from your favourite 'Filmmaking on Vimeo.

      And these are for free !!! How good is that?

      Grahame
      {{ DiscussionBoard.errors[1766927].message }}
  • Profile picture of the author Formulam
    Many thanks to the two warriors who PM'd me with the videos - I can't PM you to say thanks yet, so got to say it here......

    Thanks lots!! You are really kind!
    {{ DiscussionBoard.errors[1767847].message }}
  • Profile picture of the author thejourney
    I guess I wasn't the only one who missed out on the free videos from Video Boss! If anyone still has a link to check them out it'd be much appreciated if you could PM me the link.

    Thanks!!
    {{ DiscussionBoard.errors[1772144].message }}
    • Profile picture of the author Terry Matthews
      Video Boss reopened for 1 hour!
      Hi all. I see several here who didn't see video #4, or some of the others. They were all downloadable as MP4s, so I got them all. The site is open again for 1 hour right now and you can see video #4. He is going to put them all up again as evergreens, so you will be able to see them. In the mean time I'll ask him to be sure it's OK to share my copies with anyone here who wants the.

      I bought it through this blog bonus link:

      buyreview.org/blog/?page=54

      or directly to the site at : ez.com/finale

      Terry
      {{ DiscussionBoard.errors[1772909].message }}
  • Profile picture of the author Brian Tayler
    I've only watched the last video (the sales video) as I was on travel during the main launch (and pre-launch) of this product.

    Would anyone mind sending me the videos or pointing me to the right spot?

    The Video Boss system was only suppose to be open for another hour today (starting at 3pm) but its currently 4:51pm EST and the site is still open and accepting orders. Anyone that's interested can head over to http://www.thevideoboss.com [NOT AFFILIATE LINK]
    {{ DiscussionBoard.errors[1773155].message }}
  • Profile picture of the author Andyhenry
    I must be weird- I watched his video - it was nice. But did it make me want to buy anything? - no.

    I feel disassociated from all of that stuff for some reason. I watch what he's doing, enjoy it and then get back to my own stuff with no compulsion to buy anything or even try to follow what else happens.
    Signature

    nothing to see here.

    {{ DiscussionBoard.errors[1773176].message }}
    • Profile picture of the author Marty S
      I must admit to an extreme amount of envy for Mr. Jenkins for creating a $2,000 IM product around some video production techniqes in Keynote and PowerPoint. I have been using a lot of the techniques he described in his sales videos for a while now, and when seeing his videos I was saying to myself, "Hey I do that already". I just had no idea how others would be so impressed.

      For example here is a recent video I did for a client:


      Trust me when I tell you, that keynote/power point is VERY easy to use, and you do not need any skill or coach to show you how to do it. In fact, all you really need is Lynda.com for $30 month.

      Now I am NOT comparing Andy Jenkins excellent marketing and production skills, and he most def knows his way around video. There was also a lot of other content he mentioned in his package which even made ME consider buying in. But alas, to me the $2,000 was just a little, well, insensitive.

      FYI: I use Keynote, Screenflow and GarageBand to produce these types of videos.
      {{ DiscussionBoard.errors[1773348].message }}
      • Profile picture of the author Colin Theriot
        Originally Posted by Marty S View Post

        I must admit to an extreme amount of envy for Mr. Jenkins for creating a $2,000 IM product around some video production techniqes in Keynote and PowerPoint. I have been using a lot of the techniques he described in his sales videos for a while now, and when seeing his videos I was saying to myself, "Hey I do that already". I just had no idea how others would be so impressed.
        Your video is sweet - you're right - you DO have a lot of this kind of thing down. You're also right about how we often take for granted that stuff we "just know" can often be revelatory to someone else with different experiences.

        I look back on almost 16 years of building websites for a living, and I'm sure I've forgotten more stuff than is even remotely necessary for creating an entire site from scratch, much less hand-coding one page at a time.

        I've installed WordPress at least 500 times. I could do it with my eyes closed. But I bet if I recorded myself doing it slow just once and explaining it, I could sell it here month after month for at least $50 if I was thorough.

        But I can't be bothered to do it because it would be SO BORING.

        But yeah, it sounds to me like with the skills you have, you have a potential opportunity here with getting into doing video marketing as a service or as a coaching tutorial thing to go along with your other efforts.

        You never know - I started with Andy in 07 as a web guy and I just did some writing to fill in. I had a skill I never knew I had, and now I get paid more than I ever have to do something I barely consider work at all.
        Signature

        Fair warning: It's possible I'm arguing with you because I have nothing better to do.
        Join my free copywriting group on Facebook: http://CultOfCopy.com

        {{ DiscussionBoard.errors[1773422].message }}
      • Profile picture of the author TimG
        Originally Posted by Marty S View Post

        For example here is a recent video I did for a client:

        YouTube - Understanding position in Texas hold'em

        Trust me when I tell you, that keynote/power point is VERY easy to use, and you do not need any skill or coach to show you how to do it. In fact, all you really need is Lynda.com for $30 month.

        FYI: I use Keynote, Screenflow and GarageBand to produce these types of videos.
        Marty,
        Thanks for the information on what you have been using. I've been doing well with the poker niche and am looking at creating some videos in order to add some value to my product line. Absolutely love the video you displayed.

        Respectfully,
        Tim
        Signature
        Article Marketing Soldiers - The Best Selling Article Marketing Product On The Warrior Forum Is Now Looking For Affiliates! Make Over $25 Per Sale With This High Converting Product.

        Make More Money And Spend More Time With Your Family By Becoming A Scentsy Consultant - I Provide Personal Assistance And Help With Growing Your Business.
        {{ DiscussionBoard.errors[1779747].message }}
    • Profile picture of the author Colin Theriot
      Originally Posted by Andyhenry View Post

      I must be weird- I watched his video - it was nice. But did it make me want to buy anything? - no.

      I feel disassociated from all of that stuff for some reason. I watch what he's doing, enjoy it and then get back to my own stuff with no compulsion to buy anything or even try to follow what else happens.
      As someone who wrote some of the marketing materials, I'm curious if you feel that the reason it doesn't grab you is because you're not in the target market, or is is something you feel you may have purchased if it had been marketed differently?

      Also, did you only watch the 4th video (the sales one) or did you watch the tutorial ones that preceded it?

      I'm glad to hear that you liked the video even though it didn't make you want to buy - we obviously try to do a high value content-filled launch with these things each time, so that would indicate we did a good job on that count.

      There was a very conscious effort not to make the free stuff "useful but incomplete" - we really wanted to make it a complete mini-course of its own, and only strongly appeal to the people who wanted to get elbow deep in it.

      From the way you're describing your response, my thinking is that you're probably one of the folks who could do everything you needed with just the free content. But I would love to hear more from you on it.
      Signature

      Fair warning: It's possible I'm arguing with you because I have nothing better to do.
      Join my free copywriting group on Facebook: http://CultOfCopy.com

      {{ DiscussionBoard.errors[1773401].message }}
      • Profile picture of the author Andyhenry
        Hi Colin,

        Thanks for your interest.

        I think that the reason the videos didn't grab me to do anything was just that I haven been 'battle hardened' to IM stuff over the years, so that my mindset when seeing anything new is based on whether I already think I need something. No sales letter will make me buy something that I didn't already feel I needed.

        So - Andy's videos could have been the best in the world and no matter how much I enjoy them or think he's doing a great job - I am already doing video and I don't feel a 'lack' of anything. In fact, I already knew more about video when I started IM in 1999 than I've seen anyone offer since.

        So while I already understand the technical side of creating videos and have tools for getting them 'out there', and understand the marketing of them - there's not enough of a gap left for anyone to convince me that I need to spend time or focus on that more than other areas of my life/business.

        I have the mentality that whenever I say yes to something new - I'm also saying no to something I was already committed to doing.

        In this case - I'm happy to take the time to check out the videos and it's interesting to see what Andy is doing (he's actually a good in front of the camera in the same way Frank Kern is - so he's definitely got his act sorted) but I have no inclination to buy any video related information - because my time and focus is already allocated on other things and I'm not emotionally naive enough to suddenly change my plans because I watched a video and someone told me to do something else.

        It's much like the situation when John Reese's Traffic Secrets came out - lots of hype, very interesting, but I was already able to successfully get traffic, so not having the feeling of 'need' meant I was never going to get emotionally involved on the marketing journey they were trying to take people on.

        To be honest, right now the only reason I would even consider Andy's new stuff would be if I wanted to become an affiliate and needed to see if all in order to feel comfortable promoting it.

        So, it's not a reflection on the job you guys did marketing the videos but my perspective on how I filter what I do and don't pay attention to and buy.

        In my world - Life's too short to let other peoples plans to sell me stuff get in the way of my own plans for a successful future.

        Regards,

        Andy
        Originally Posted by Colin Theriot View Post

        As someone who wrote some of the marketing materials, I'm curious if you feel that the reason it doesn't grab you is because you're not in the target market, or is is something you feel you may have purchased if it had been marketed differently?

        Also, did you only watch the 4th video (the sales one) or did you watch the tutorial ones that preceded it?

        I'm glad to hear that you liked the video even though it didn't make you want to buy - we obviously try to do a high value content-filled launch with these things each time, so that would indicate we did a good job on that count.

        There was a very conscious effort not to make the free stuff "useful but incomplete" - we really wanted to make it a complete mini-course of its own, and only strongly appeal to the people who wanted to get elbow deep in it.

        From the way you're describing your response, my thinking is that you're probably one of the folks who could do everything you needed with just the free content. But I would love to hear more from you on it.
        Signature

        nothing to see here.

        {{ DiscussionBoard.errors[1774610].message }}
        • Profile picture of the author Colin Theriot
          Originally Posted by Marty S View Post

          I dont really think Andy is going to be expecting his students to emulate his videos to the max, when you consider his (sales videos) probably had about 8 to 12 full days of work spread out amongst his staff. The copy alone was probably 2 full days of work for a skilled writer. So really, nobody is going to be producing that high of quality in Andy's course, unless they actually hire Andy's team (or similar). What I was saying is that his students would likely be pumping out stuff like I already make and they would still be way ahead of the competition in terms of quality and effectiveness.
          Andy makes his own videos himself. Usually takes him about 30 hours or so from script to delivery. Yeah, there's a staff - we have a tech guy (who runs the site which does both the sales pages and the membership gateway), a video editing guy (who works on the course material, not the promo videos), a graphics guy, a copywriter (me, but Andy does 100% of his own videos and scripts - I do the other stuff), and then support folks.

          So there is staff, but they're there to support Andy by letting him focus on what he's good at (making videos and teaching people). The staff isn't there doing the video work. And there's nothing that we as the staff did that a single person (myself included) could have done from bottom to top themselves given a long enough time line and a willingness to stick to a plan.

          Could I have pulled off a real-time launch by myself? Probably not, lots of things catch fire in a lunch and there are a lot of moving parts. (I will say that this is both the smallest launch team AND the smoothest launch I've ever worked on though - good people plus experience.)

          But it's not a "launch" course nor was it marketing that way (though there is a unit on how we did THIS launch specifically).

          What someone else posted is correct - it's not so much the components of making video that people are missing out there, it's how to plant the hook - it's how to say what you want to say so that people want what you're selling. I think what Andy brings to the equation there is that he's got the technical chops, but also a lot on the artistic side of film, that not many technical video teachers will necessarily know much about.

          But the course itself is way beyond that, too: Live video (there's a unit on steadi-cam work, for example), traffic, distribution, making video products (physical or digital delivery) - all kinds of things that go WAY beyond using powerpoint or screenflow - that stuff was covered in the FREE materials.

          That's why we put those out there first - because you're right. Just that will alone will put self-starting people light years ahead than most. The course goes WAY WAY beyond that.

          In fact, Andy even acknowledges that there is a good deal more in his own videos and the last unit of the course is "Advanced Boss" stuff that he does himself - but it should be noted that that kind of thing isn't where the "meat" is - Andy's a rarity in that most other people making money with video online don't even care about all the little detail oriented stuff he does being a film geek.

          You seem to be waffling from "anyone can make Andy's videos, it's not worth it" to "no one could make videos like Andy, it's not worth it" - if the course isn't for you, that's fine. But which is it as far as why you don't think it's worth it to someone else?

          We've got students in there from folks like your typical warrior, to guys who come from Andy's own video production background - and THOSE guys are into it to. It just depends what you're looking for and what you want to get out of it. But what it is, is exactly what it says it is.

          Originally Posted by Andyhenry View Post

          I think that the reason the videos didn't grab me to do anything was just that I haven been 'battle hardened' to IM stuff over the years, so that my mindset when seeing anything new is based on whether I already think I need something. No sales letter will make me buy something that I didn't already feel I needed.

          ...SNIPPED FOR SHORTNESS...

          So, it's not a reflection on the job you guys did marketing the videos but my perspective on how I filter what I do and don't pay attention to and buy.
          Thanks Andy - I've read a bunch your posts here and I figured that's what you meant, but I figured it was worthwhile to make sure I couldn't improve on anything next time. We did still show up on your radar as a *potential* customer, and as you said - if you'd needed us, we might well have hit your target. Can't really market much better than that.
          Signature

          Fair warning: It's possible I'm arguing with you because I have nothing better to do.
          Join my free copywriting group on Facebook: http://CultOfCopy.com

          {{ DiscussionBoard.errors[1776067].message }}
          • Profile picture of the author Marty S
            Originally Posted by Colin Theriot View Post

            Andy makes his own videos himself. Usually takes him about 30 hours or so from script to delivery. Yeah, there's a staff - we have a tech guy, a video editing guy (who works on the course material, not the promo videos), a graphics guy (me, the overflow copywriter for what AJ can't handle), and then support folks. There is staff, but they're there to support Andy by letting him focus on what he's good at (making videos and teaching people).
            Ok, if you say so. But if you add in all the support staff, it realistically comes out to what I estimated. I can estimate this because I create videos too.

            Originally Posted by Colin Theriot View Post

            You seem to be waffling from "anyone can make Andy's videos, it's not worth it" to "no one could make videos like Andy, it's not worth it" - if the course isn't for you, that's fine. But which is it as far as why you don't think it's worth it to someone else?
            Uhhh.... no. I can see the real value for IMers who have never used video before in this product. I have much more envy than doubt about this product. People obviously do need training, especially given the bewilderment and awe in many of the blog comments under the video boss sales videos. That did surprise me.

            I actually said that even I would be interested in this product, particularly for the content about copy, marketing, and monetizing videos, but I just can't get my head around $2,000. :confused:

            Let me be clear, I would recommend such a (VideoBoss) course to my (high school aged) kids as a way to fund themselves through college. What I was clarifying is that buyers of that program will still not be producing videos just like the Video Boss sales videos, but they will be able to do "less polished and professional :rolleyes:" albeit effective videos like in the style of my own.
            {{ DiscussionBoard.errors[1776150].message }}
            • Profile picture of the author Colin Theriot
              Originally Posted by Marty S View Post

              Ok, if you say so. But if you add in all the support staff, it realistically comes out to what I estimated. I can estimate this because I create videos too.
              But none of those other people have to do with producing the video at all - they're just there to support the business model that's attached specifically to a coaching program. To make videos that make money, you don't need any of that. It depends on what you sell.

              Originally Posted by Marty S View Post

              Uhhh.... no. I can see the real value for IMers who have never used video before in this product. I have much more envy than doubt about this product. People obviously do need training, especially given the bewilderment and awe in many of the blog comments under the video boss sales videos. That did surprise me.
              I have a lot of problem placing a high enough value on my own knowledge and expertise, too. What I find effortless has only become so through a decade of daily thought and practice.

              Others that don't have those experiences to take for granted are often mind-boggled by things I know about SEO for example, and I don't consider myself to be an "SEO expert" by any measure. And yet I probably know enough to teach 90% of the customers of ANY commercial SEO product.

              But you make an interesting point because I think the shock there is exactly, why you have this next issue (as do I with my own products).

              Originally Posted by Marty S View Post

              I actually said that even I would be interested in this product, particularly for the content about copy, marketing, and monetizing videos, but I just can't get my head around $2,000. :confused:
              The sticker shock for a course like this is often a side effect of not being able to place a proper value on skills and knowledge you already have, or place a solid value on your own time. I have the same problem myself when it comes to copy or web work.

              I can install Wordpress in 30 minutes or less. I felt weird charging $1000 for that. But then I found a client who had been trying to do it themselves for 2 hours a night for 2 weeks. They'd WASTED over $1000 of their own time messing with something because I could have done it for them way faster.

              The price is what it is, because it's aiming for people starting from zero. It's cheaper than film school, it's cheaper than being a vid prod intern, and depending on what you do for a living, or what your business is - it's a GREAT deal cheaper than learning on your own (if you have a high dollar value on every hour of your time).

              It's all a matter of perspective, and pricing in this case is one of the factors that indicate it's not for you - much like you wouldn't really be looking through a film school catalog to learn to improve what you do either.


              Originally Posted by Marty S View Post

              Let me be clear, I would recommend such a (VideoBoss) course to my (high school aged) kids as a way to fund themselves through college. What I was clarifying is that buyers of that program will still not be producing videos just like the Video Boss sales videos, but they will be able to do "less polished and professional :rolleyes:" albeit effective videos like in the style of my own.
              Polish comes from how much work you want to put into it, and professionalism is something you pick up while making these - it's not like ANY course you buy anywhere can deliver "polish and professionalism" in a box - that comes from the customer.

              I don't think you can make a fair statement about what kind of videos the students will make at this point though. You can speculate, but I do think you'll be surprised a few months from now as the students start executing on the training. Time will tell, but looking at previous students Andy attracts, you're going to see some big things come out of this. That's my prediction.
              Signature

              Fair warning: It's possible I'm arguing with you because I have nothing better to do.
              Join my free copywriting group on Facebook: http://CultOfCopy.com

              {{ DiscussionBoard.errors[1776223].message }}
              • Profile picture of the author Marty S
                Originally Posted by Colin Theriot View Post

                I don't think you can make a fair statement about what kind of videos the students will make at this point though. You can speculate, but I do think you'll be surprised a few months from now as the students start executing on the training. Time will tell, but looking at previous students Andy attracts, you're going to see some big things come out of this. That's my prediction.
                Sure, no need to debate about what will happen, but yes, I do think its a fair statement, at least for the majority. It's simply more realistic to be creating videos in a day or so, not the week or so of man-hours it takes for those sales videos.

                Hey you are obviously on the team and have a vested interest in its success. I am just observing this as a bystander with a few years of video experience myself (over 300 produced instructional videos and 2 million YT views). I would love to see some out-put from the students of that course match right up with the VB sales videos, I am just more realistic than that.

                Nonetheless, all the best with this Colin, and I hope to read more of your insights in this forum.
                {{ DiscussionBoard.errors[1776264].message }}
                • Profile picture of the author Colin Theriot
                  Originally Posted by Marty S View Post

                  Sure, no need to debate about what will happen, but yes, I do think its a fair statement, at least for the majority. It's simply more realistic to be creating videos in a day or so, not the week or so of man-hours it takes for those sales videos.
                  Right, but that's covered in the course too - the course isn't about making "Video Boss" launch videos. It's about all kinds. And as far as the majority not succeeding, that's true of anything. That's a fault of the customer and not the product necessarily.

                  As long as we do our best not to SELL it to people who could never succeed with it, I feel like we've done well. BTW, part of that is charging a lot. That helps make sure we attract people who are of the type I detailed earlier, vs. people that think this course is a magic-money-bullet-type course. It never was that.

                  But I'm not really arguing with you here - just elaborating, I think we agree, really.

                  Originally Posted by Marty S View Post

                  Hey you are obviously on the team and have a vested interest in its success. I am just observing this as a bystander with a few years of video experience myself (over 300 produced instructional videos and 2 million YT views). I would love to see some out-put from the students of that course match right up with the VB sales videos, I am just more realistic than that.
                  I'm just a freelancer and I get paid for my work whether the course flops or not. But that being said, I'm in the marketing side of the team, so I consider it part of my "job" to come in here and clarify wherever people are discussing what I'm supposed to be selling with my writing. I do want the course to succeed but only through the success of its students. It's a good course, and it deserves to succeed (beyond just the launch sales).


                  Originally Posted by Marty S View Post

                  Nonetheless, all the best with this Colin, and I hope to read more of your insights in this forum.
                  Same to you! And likewise. You seem to have your stuff together and be a pretty smart cookie - let me know if I can ever help you out down the road and thanks again for the lively discussion .
                  Signature

                  Fair warning: It's possible I'm arguing with you because I have nothing better to do.
                  Join my free copywriting group on Facebook: http://CultOfCopy.com

                  {{ DiscussionBoard.errors[1776337].message }}
  • Profile picture of the author flobaby
    Marty, the difference between yours and Andy Jenkin's is not as much to do with the method using Powerpoint, it's his talent for making a compelling video, one that keeps the viewer interested and wanting to see what comes next...there's no down time.

    His use of timing and motion is superb, which makes sense since that's his business. (I'm talking about videos 1-3, btw, the 4th was mostly just sales pitch). Comparatively, standard Powerpoint presentations are pretty boring, you just sit there waiting for the next sentence to roll in while the voiceover fills it out. He's selling craft, not just nuts and bolts.

    The course is way out of my league budget-wise but I think he's got some amazing chops and if he can transfer that to his students, it's a worthy deal.
    {{ DiscussionBoard.errors[1773775].message }}
    • Profile picture of the author Kevin AKA Hubcap
      One of the main takeaways for me is to relax and drop the corporate drone (which used to be very prevalent in my videos). It's ok to let some personality shine through.... in fact its preferred.

      I do need to admit that I don't think the product is worth the asking price but you can learn a lot by viewing the intro videos with a critical eye and ear.

      I also love the little disclaimers at the bottom of the screen.

      Kevin
      {{ DiscussionBoard.errors[1774239].message }}
    • Profile picture of the author Marty S
      Originally Posted by flobaby View Post

      Marty, the difference between yours and Andy Jenkin's is not as much to do with the method using Powerpoint, it's his talent for making a compelling video, one that keeps the viewer interested and wanting to see what comes next...there's no down time.
      Yeah, I don't think anyone is debating his sales chutzpah, but my videos are very much the type of what he would be teaching niche marketers to create.
      {{ DiscussionBoard.errors[1774362].message }}
      • Profile picture of the author RMC
        Originally Posted by Marty S View Post

        Yeah, I don't think anyone is debating his sales chutzpah, but my videos are very much the type of what he would be teaching niche marketers to create.
        His vids are in a class all their own. I've never seen vids that good, and that's the biggest reason he can charge max price and sell out. They just stand out as being the best.

        Super nice guy too. Met him a few weeks ago.

        If it wasn't launch style I would have strongly considered getting it for someone I could train to do videos for me.

        You got a nice vid but it seems a bit less polished and professional than his stuff. If you refine a bit and step it up you could easily make vids for guys like me that don't want to be bothered with it.
        {{ DiscussionBoard.errors[1774388].message }}
        • Profile picture of the author Marty S
          Originally Posted by RMC View Post

          You got a nice vid but it seems a bit less polished and professional than his stuff. If you refine a bit and step it up you could easily make vids for guys like me that don't want to be bothered with it.

          Hahaha. LOL. Gee thanks Dude, i think? :rolleyes: And no, I only do it for a few select clients, just to keep me grounded in my own business.

          I dont really think Andy is going to be expecting his students to emulate his videos to the max, when you consider his (sales videos) probably had about 8 to 12 full days of work spread out amongst his staff. The copy alone was probably 2 full days of work for a skilled writer. So really, nobody is going to be producing that high of quality in Andy's course, unless they actually hire Andy's team (or similar). What I was saying is that his students would likely be pumping out stuff like I already make and they would still be way ahead of the competition in terms of quality and effectiveness.
          {{ DiscussionBoard.errors[1774408].message }}
          • Profile picture of the author RMC
            Originally Posted by Marty S View Post

            What I was saying is that his students would likely be pumping out stuff like I already make and they would still be way ahead of the competition in terms of quality and effectiveness.
            I think that's one thing I'm most interested in...I wonder how the people will come out on the other side on this one.

            It's one thing to teach awesomeness, but getting people to match it is another story.

            I'd love to see some more qualified video creators out there.
            {{ DiscussionBoard.errors[1774491].message }}
  • Profile picture of the author JeffLam
    Hey guys,

    Sorry to hijack in any ways..

    I'm looking for someone that can create me a similar webpage template that Andy Jenkin's used for his Video Boss promotion.

    As I did not take a screenshot of the site before it was closed down, I'm hoping you guys who are exposed to it knows what I'm talking about, and can perhaps guide me into the direction of anyone that can create this particular video + commenting template.

    Any help, warriors?

    Cheers
    Jeff
    Signature
    *********************
    Secret Technique Effortlessly CATAPULTS YOUR Opt-In Rates By: 100%..200%..Even 400% Higher!
    >> Interested? Click to find out more.. <<
    *********************
    {{ DiscussionBoard.errors[1774474].message }}
  • Profile picture of the author rancher2
    Amazing stuff! I received emails promoting Video Boss from a few lists I am on but failed to see the videos. Sounds like I missed a lot.
    {{ DiscussionBoard.errors[1776608].message }}
  • Profile picture of the author TerrieS
    So, I might have the direct links to the four videos if anyone would like to PM me for them. Is that bad?
    {{ DiscussionBoard.errors[1776767].message }}
  • Profile picture of the author moises_pk2
    Banned
    Thanks to Video Boss; I know how to make killing Videos. I figured out all the process. I make screen recording videos. I add transiitons effects and slides effects too. It's just great the way video marketing is doing.

    Ciao
    {{ DiscussionBoard.errors[1778597].message }}
  • Profile picture of the author Onur Ibrahim
    hey,

    If anyone wants the little boss videos I have downloaded them and am willing to share if you want.

    Another note, Does anyone know what the additional scripts that Andy talks about are?

    Thanks,

    O
    {{ DiscussionBoard.errors[1778991].message }}
    • Profile picture of the author lamasta
      Thanks for the offer, Onu, I would need only video #3 (Didn't download correctly) and Video #4 for reference. Sorry, but I can't pm you. I would appreciate your link.

      Originally Posted by Onur Ibrahim View Post

      hey,

      If anyone wants the little boss videos I have downloaded them and am willing to share if you want.

      Another note, Does anyone know what the additional scripts that Andy talks about are?

      Thanks,

      O
      Signature
      Looking for simplicity with building your Facebook Fanpages? Free Tool Here
      GET YOUR 'NINJA' TRAFFIC TOOLKIT HERE FOR FREE - Includes 'Keyword Blueprint' And 'Link Blueprint'
      Steve Clayton Products
      {{ DiscussionBoard.errors[1783006].message }}
      • Profile picture of the author BizWebMan
        This is a good WSO that is currently being offered free by a fellow Warrior.

        I have looked at the videos and they offer some really useful info. Also offered with this is a couple of bonuses and one is called 'How to make web video commercials', which again offers some excellent material to help you out.

        http://www.warriorforum.com/warrior-...sXdblUk6OIUKAF

        Grahame
        {{ DiscussionBoard.errors[1783201].message }}
  • Profile picture of the author Oyvind
    Originally Posted by gonzo View Post

    You know it all depends on the trust you have with the person selling. Andy Jenkins, Frank Kern and others are widely regarded as the go-to guys for arranging huge launches on the back of massive promotional hooks. They give out a lot of really useful material that reels you in and puts you into a BUY, BUY, BUY frame of mind.

    Its an absolute classic sales pitch and you know what it works every time. Why? because the buyer is sold the idea that the information and training they get will be second to none, exclusive, never been seen before, the absolute pinnacle. Well it maybe but the BIG question is: ARE YOU REALLY UP TO IT??? i.e. What is going to make you follow this compared to all the other programs you ditched before completing.

    Is it the price? ummm I'm not so sure. You either have the mentality to make things happen for yourself or you don't and that is the key to your success or failure. Paying and following an expensive program without your brain in it's right place will still lead to failure and a waste of money.

    Personally I believe there is value in anything that will genuinely help you progress to achieve your goals. You need to do your due diligence beforehand and cut through the hype to make sure what you get is true and not perceived value.

    Which brings me lastly to the the clever ploy used in the VIDEO BOSS promotion of taking down all the useful promotional videos and replacing them with a 'SORRY we are full up' page. NOW WHY DO YOU THINK HE DID THAT?

    I downloaded the videos right away because they were incredible great to learn from. it was clear that the course would cost a lot, and i figured i would not have the money available in time, nor would I have time to finish such a course at this time. it does not fit in to my to do list at the moment

    If the offer is available, when I am ready, I definitely go for it.

    the free videos could have been a product for $49 I think at least, but he is giving it away, so no reason to complaint. He could have had 3000 students at $49 doing average training but chose to have a couple of houndred motivated students doing excellent training.


    I just hope he will reopen the classrom in the future.


    Actually he said it clear in the 4th video. what he gave away free is enough info that you can use to make promo videos to make money.

    free gift to the people!

    There is a wso right now that teach video production, so if you missed the free videos, pay 36 for a mini boss video course with templates and everything.

    No need to spill tears over this ...lol..
    {{ DiscussionBoard.errors[1779078].message }}
    • Profile picture of the author Steven Wagenheim
      Well...I really need to get out of the house more because I have no idea
      what any of this is about.
      {{ DiscussionBoard.errors[1779994].message }}
      • Profile picture of the author RMC
        Originally Posted by Steven Wagenheim View Post

        Well...I really need to get out of the house more because I have no idea
        what any of this is about.
        I'm not gonna say it's a conspiracy but I heard there was a strict no Steven Wagenheim policy and they used special javascript to keep you from finding out anything about it.

        The headline was "Video secrets we don't want Steven Wagenheim to know..." I am pretty sure that was all Colin's handiwork too.

        It all worked masterfully as they "sold out" in a day.

        In fact, there's a no Steven script WSO right now doing well...but of course you can't see it.

        I wouldn't worry too much though, something tells me you'll do just fine staying in the house, albeit somewhat less tan.
        {{ DiscussionBoard.errors[1780062].message }}
      • Profile picture of the author BizWebMan
        Originally Posted by Steven Wagenheim View Post

        Well...I really need to get out of the house more because I have no idea
        what any of this is about.
        Hi Steve

        You know I can completely understand your comment and made me lol.

        I guess it was partly my fault for starting a thread that wanted to highlight some of my own thoughts or concerns about these big promotional extravaganzas ( VIDEO BOSS being the latest case in point) and the true value of the product and those behind them.

        It kind of grew from there and apart from some minor discord between Colin and I, which has now been mutually resolved, its sprawled out into something which is still generally about Video and a few other things as well.

        I apologize for any concerns it may have caused to your sanity.

        Grahame
        {{ DiscussionBoard.errors[1780917].message }}

Trending Topics