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Old 02-22-2010, 07:22 PM   #1
Travis Petelle
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Default Interacting with your list of buyers.

Good evening everyone. As all my lists keep growing, and I put more emphasis on developing those relationships, I've been thinking about a few things.

How are you interacting differently between your regular list and your buyers list? I give both the best content I have. I wanted to know what your buyers get that your normal following doesn't.

I've been giving my buyers exclusive content and discount codes on my upcoming products. I also send out a product launch blast to the buyers first just to give them an edge if I'm selling the first copies cheaper.

Travis

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Old 02-22-2010, 07:35 PM   #2
John Schwartz
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Default Re: Interacting with your list of buyers.

Travis, I think you've got your bases largely covered there with what you're already doing. Smart man to do a buyers list separate from a prospects list. You're way ahead of the game!

Just keep thinking of innovative ways to take extra special care of those buyers. And don't be shy about letting them know you're taking special care of them. Trust me, it will really help you build a loyal following when you make the buyers feel special like that.

John

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Old 02-22-2010, 07:39 PM   #3
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Default Re: Interacting with your list of buyers.

I give bigger discounts and extra info, and if I give out review copies of upcoming products I offer it to the buyers. There will be some exclusive partner opportunities coming up as well.

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