I want to get some opinions on my shopping cart abandonment rate when using 1shoppingcart and paypal. On one of my sites i was previously using a direct paypal buy button, but just recently changed it over to incorporate it into my 1sc.com account. Now the good (and alarming) thing is i can now see to some degree how many people are aborting my order page instead of purchasing as every now and then im getting an order come through in my 1sc.com account but no payment in paypal. These people have filled in thier name address etc but have then decided to leave (i am assuming).
My no. 1 suspicion...
Is that when they fill in their details and scroll down to the bottom of the page they see the paypal logo selected as the payment processor and get freaked out and leave. I say this because i have had a couple of people email me and ask me if they can pay by credit card instead of paypal. yes its true!
Is anyone else seeing this happen to them?
Do you think a gateway would help so customers can enter their cc info on the same page instead of logging into paypal?
Interested in your opinions