Ezine Articles Marketers: Do This RIGHT NOW And At Least TRIPLE YOUR INCOME - Guaranteed!

92 replies
My fellow warriors, I've been involved in this "marketing online" stuff for more than 6 years and there's one thing that never stops to amaze me:

Why do people try to reinvent the wheel?

I mean, if you have a system that's proven to work, it's been tested for years and most importantly it makes a lot more money if done the right way... then why do I see so many people doing article marketing the "less profitable" way?

We all know Ezine Articles is the biggest, baddest of them all when it comes to article marketing. We could argue about it all day long... that's just the way things are and don't get me wrong... it's a good thing!

Yet, so many (not all of them) marketers mess this up !

They write the articles, post them to Ezine and to all the others big directories out there and... well, that's it really. The visitors click on the link at the bottom of the articles and they're gone forever after seeing the page you're promoting JUST ONCE.

I cringe only at the sight of those 2 words put together: VISITORS and ONCE.

Me don't like it . I hate that combination!

I like my visitors checking my offers MORE than once.

So...what's the secret (it really isn't a secret, but I like the way that sounds, secret, secret, secret ) to literally triple your income from your article marketing efforts... like, RIGHT NOW ?

Simple. Build your list FIRST, then send your prospects (not visitors, at least not anymore) to... whatever is that you're promoting.

There... the biggest secret of them all ! Everybody knows it ... but so few practice it. Unfortunately.

Just go out there and get yourself a nice aweber account. Or if you don't like their monthly pricing for when you get into heavy building just sign up with the free service over at Responsebot.com.

Then make those sales happen. Send your prospects DAILY broadcasts and ALWAYS ask for the sale in every follow up.

And also... hit your list with special promos, special discounts, do limited little launches... the works.

You'll at least triple your income (actual earnings can be much higher) just by doing what's already working !!!

So... GO BUILD THAT LIST !
#articles #ezine #guaranteed #income #marketers #triple
  • Profile picture of the author MarkR
    Thanks for the advice. Good stuff!

    Is this appropriate only for EZA traffic, or does it apply to video marketing, social marketing, press releases, etc.? Have you or anyone done any serious testing on this? I want to believe it, I think I do, but I like to go by-the-numbers.

    An email is cetainly easier to get than cash, for sure. But, with having to confirm opt-ins, and expecting people to open emails, I'd like to know if the numbers really work out to be better.

    I see all the big boys/girls doing it both ways, sometimes an email squeeze page, sometimes a pre-sales page with a buy now button.

    I'm ready to be sold, someone convince me .. with facts!
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    • Profile picture of the author Barry Unruh
      MarkR,

      There comes the real challenge. The reason you see the "big boys" doing both is because they test their offers.

      They find out which method is going to produce results on this campaign, and then they optimize for it. Not all niches work the same.

      Creating a list always gives you more opportunities for follow-up sales, but if no one is signing up, then you need to try another tactic.

      Andi is exactly right on the mark though. If you are working in a niche which will sign up for a list, do it first.

      MarkR, I'm going to scold you a little bit, too. You are asking to be convinced with facts, then just below it I see your great big signature promoting Autoresponder success. Not a good combination..
      Signature
      Brain Drained...Signature Coming Soon!
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      • Profile picture of the author andi_gt2005
        Guys, I think you misunderstood me.

        I wasn't asking if building a list is the better way, I was down right shouting that it is.

        And yes, I did test it on tens of promotions in different niches. It always generates more money.
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        • Profile picture of the author marciayudkin
          Build your list FIRST, then send your prospects (not visitors, at least not anymore) to... whatever is that you're promoting.
          This makes perfect sense, but what does it have to do with EzineArticles?

          Marcia Yudkin
          Signature
          Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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          • Profile picture of the author andi_gt2005
            Marcia, what is the purpose of posting an article to EzineArticles? Getting traffic, right?

            When a visitor clicks on the link you provide they're taken where? To some offer you're promoting. Most marketers send the visitor directly to the merchant site and not to a squeeze page to first capture that visitor's email address.

            If you're sending the visitors directly to the merchant site you're not building a real business for yourself, you're building someone else's business.
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            • Profile picture of the author ZerosToHero
              Originally Posted by andi_gt2005 View Post

              Marcia, what is the purpose of posting an article to EzineArticles? Getting traffic, right?

              When a visitor clicks on the link you provide they're taken where? To some offer you're promoting. Most marketers send the visitor directly to the merchant site and not to a squeeze page to first capture that visitor's email address.

              If you're sending the visitors directly to the merchant site you're not building a real business for yourself, you're building someone else's business.
              List building is great but why not just build a buyers list. The biggest guys on clickbank have lists but they send all of their traffic to the sales page. Mike Geary "truthaboutabs" makes 500 sales a day from his own adwords account. So he gets 500 buyers per day on his "buyers" list. That is a lot better than 20,000 freebie seekers.

              How many people on your list would you honestly say buy the product you're promoting after being on your list for 10 days? If it's 3-5% it's worth it but any lower I don't think it is.

              Also, a lot of people need quick sales. Now if they buy within the first 10 days that's great, but most people can't wait 2 months for a sale.
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              • Profile picture of the author Wiggy0618
                Originally Posted by JamesAggie View Post

                List building is great but why not just build a buyers list. The biggest guys on clickbank have lists but they send all of their traffic to the sales page. Mike Geary "truthaboutabs" makes 500 sales a day from his own adwords account. So he gets 500 buyers per day on his "buyers" list. That is a lot better than 20,000 freebie seekers.

                How many people on your list would you honestly say buy the product you're promoting after being on your list for 10 days? If it's 3-5% it's worth it but any lower I don't think it is.

                Also, a lot of people need quick sales. Now if they buy within the first 10 days that's great, but most people can't wait 2 months for a sale.
                Having just dumped over 90% of my own list b/c they were nothing but tire kickers (the ones left are either prior customers that asked to stay on, or people that paid $1 for a "lifetime membership" - b/c if they won't spend a buck, they ain't gonna spend anything, IMO), I'm in total agreement.

                The people that stayed on got a new freebie, with a call to action inside said freebie to buy either the 'full version' of said freebie for just $7, with a possible ebook package upsell of $37. Total conversion between the two was 16%.

                And this was in a niche that is *full* of tire-kickers.

                Net result? I'm now focusing on a new product to sell my core list instead of continuing to add a ton of people that likely weren't gonna buy.

                Having a huge list is great, but if they're not buying (and likely not even opening up emails), then get off my list and quit wasting my time.
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                • Profile picture of the author ryano
                  I found this out after writing to many articles! Building a list with traffic from articles makes your time much more well spent. Sometimes you just have to learn the hard way.
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                  • Profile picture of the author MarkR
                    Wow, good conversation going. Great stuff. Discussion on both sides.

                    KansasDragon, Scolding taken. But I have built a good size list (non-IM) with AWeber (which I love!). So, I've been down that path a couple times. The list turned out to be freebie seekers that won't spend money, even just $7! I'm testing them on a new, higher priced product launch over the next 2-3 weeks, so that will really be the acid test for this list.

                    andi_gt2005, I understood your position supporting building a list. I was just looking for hard facts. It's great to hear that you "did test it on tens of promotions in different niches" and it works for you. I thought this might be a good strategy for the IM niche only, but you also answered that question with "in different niches". Thanks. Maybe I just lured in 1,000s of freebie seekers from around the world, who knows? Would you say this "build a list first" strategy still applies if it's your own product? I agree with building a list if you're selling affiliate products (don't build their list).

                    Great thread.
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                • Profile picture of the author Rupps
                  Originally Posted by Wiggy0618 View Post

                  Having just dumped over 90% of my own list b/c they were nothing but tire kickers (the ones left are either prior customers that asked to stay on, or people that paid $1 for a "lifetime membership" - b/c if they won't spend a buck, they ain't gonna spend anything, IMO), I'm in total agreement.

                  Having a huge list is great, but if they're not buying (and likely not even opening up emails), then get off my list and quit wasting my time.

                  How is it wasting your time? Once they are on your list it's as easy as pushing a button to send an offer to. What I am attempting to do (Did not do this from the start) is to make 2 lists for every niche - 1 for buyers and one for freebie seekers, people who ask questions, etc.
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                  • Profile picture of the author andi_gt2005
                    Originally Posted by Rupps View Post

                    What I am attempting to do (Did not do this from the start) is to make 2 lists for every niche - 1 for buyers and one for freebie seekers, people who ask questions, etc.
                    Yet another very good post about how to better monetize your list or lists in this case.

                    I think this thread will slowly become a very, very good source of list monetization ideas.

                    Keep it coming guys !
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                • Profile picture of the author Mark Hess
                  Originally Posted by Wiggy0618 View Post

                  Having just dumped over 90% of my own list b/c they were nothing but tire kickers...

                  The people that stayed on got a new freebie, with a call to action inside said freebie to buy either the 'full version' of said freebie for just $7, with a possible ebook package upsell of $37. Total conversion between the two was 16%.
                  Maybe the reason why 90% of your list acted the way they did was because you were sending them half products, hitting them with upsells, and it sounds like you were playing marketing games with $1 memberships etc...

                  Maybe it had less to do with the people on your list and more to do with your marketing style.
                  Signature
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        • Profile picture of the author jteatom
          Hi Andi,
          I am very new to this so I will try and make this short and sweet. How do you go about making a list and going forward from there? I read and hear so many ideas about internet marketing, I just don't know which way to turn. I am currently dabbling around in article marketing but I really don't think I know what I am doing. Any advise would be GREATLY appreciated. Thanks,
          Jim
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          • Profile picture of the author andi_gt2005
            Originally Posted by jteatom View Post

            Hi Andi,
            I am very new to this so I will try and make this short and sweet. How do you go about making a list and going forward from there? I read and hear so many ideas about internet marketing, I just don't know which way to turn. I am currently dabbling around in article marketing but I really don't think I know what I am doing. Any advise would be GREATLY appreciated. Thanks,
            Jim
            Hi Jim, first of all in what niche are you currently involved?
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  • Profile picture of the author Zeus66
    The OP is 100% spot on here. I use article marketing almost exclusively to build lists now. You get more click-throughs from the articles if you offer something like a free report directly related to the topic covered in your article. So there's that. Then you get to go back to those subscribers over and over again with your sales messages. If you stop and think about it, the OP is just saying to make the most productive, efficient use of your article traffic. It's not brain surgery, but as he said, so many fail to get this salient point.

    And article traffic is the best I've ever gotten in terms of quality. Those people sign up at a higher rate, they stay subbed at a higher rate, and they buy at a higher rate. The only thing that matches it is forum traffic, but that takes longer to build up. But there's another tip for you... send people from your forum sig to your squeeze page. Same concept, same quality of traffic.

    Good post, andi_gt2005!

    John
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    • Profile picture of the author keepitsimple
      And if Aweber is too expensive, you could try using Imnica which is a lot less. I do. And I whole heartedly agree about list building. Now I had better start doing it myself
      Signature

      Don't forget your dreams

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    • Profile picture of the author hireseowriters
      Thanks for the tip. I observed that if the linked website have more info on the same topic, people revist the page again in future.
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    • Profile picture of the author Mrs S
      Originally Posted by Zeus66 View Post


      And article traffic is the best I've ever gotten in terms of quality. Those people sign up at a higher rate, they stay subbed at a higher rate, and they buy at a higher rate. The only thing that matches it is forum traffic, but that takes longer to build up. But there's another tip for you... send people from your forum sig to your squeeze page. Same concept, same quality of traffic.

      Good post, andi_gt2005!

      John
      That's good to know because I just started building a list using article marketing
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  • Profile picture of the author MarkAse
    I always think of ways to start building a list, but can really never think of ways to do in within my niche.

    Thanks for the reminder, perhaps I could gain opt in's by offering a free report on trips to various wine country locations and then send special offers?

    Thanks again! A post that makes me think about how to improve my conversion rates is as good as gold!
    Signature

    My current project, the Uncorked Ventures Wine Club. More coming soon, here.

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    • Profile picture of the author VeitSchenk
      Mark,

      couple of suggestions:

      1. watch a few episodes of Gary Vaynerchuck and then pull out the bits that work best and offer your own spin on it as a freebie.

      2. don't think of wine-drinkers as only wine-drinkers. What do they need with wine? A tips-booklet on that?

      3. why do wine-drinkers drink wine (as opposed to beer). Yes, it's a matter of taste. BUT: someone popping open a $40 bottle of red has a different view on life than someone who is drinking beer from a can... What's the emotion that goes along with drinking expensive wine ... and what other things do people need tips/how-tos/... with?

      Cheers

      Veit

      Originally Posted by MarkAse View Post

      I always think of ways to start building a list, but can really never think of ways to do in within my niche.

      Thanks for the reminder, perhaps I could gain opt in's by offering a free report on trips to various wine country locations and then send special offers?

      Thanks again! A post that makes me think about how to improve my conversion rates is as good as gold!
      Signature

      Connect with me on FB: https://www.facebook.com/veitschenk

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      • Profile picture of the author JohnMcCabe
        Originally Posted by JamesAggie View Post

        List building is great but why not just build a buyers list. The biggest guys on clickbank have lists but they send all of their traffic to the sales page. Mike Geary "truthaboutabs" makes 500 sales a day from his own adwords account. So he gets 500 buyers per day on his "buyers" list. That is a lot better than 20,000 freebie seekers.
        If you own the product, it's different. Once you capture a buyer, they are your buyer.

        If I, as an affiliate, send you a buyer, they are also your buyer. Unless I've captured their info before I send them to you, you got another buyer on your list and I got a one-shot commission.

        If I'm doing a pure affiliate promotion, I'd much rather have 20k freebie seekers on my list than 500 buyers on yours...
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        • Profile picture of the author Wiggy0618
          Originally Posted by JohnMcCabe View Post

          If you own the product, it's different. Once you capture a buyer, they are your buyer.

          If I, as an affiliate, send you a buyer, they are also your buyer. Unless I've captured their info before I send them to you, you got another buyer on your list and I got a one-shot commission.

          If I'm doing a pure affiliate promotion, I'd much rather have 20k freebie seekers on my list than 500 buyers on yours...
          VERY good point, and honestly, an angle I hadn't considered given that I promote and sell my own products.

          Good to see that mentioned here.
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  • Profile picture of the author DaveManTheCaveMan
    Banned
    Originally Posted by andi_gt2005 View Post

    My fellow warriors, I've been involved in this "marketing online" stuff for more than 6 years and there's one thing that never stops to amaze me:

    Why do people try to reinvent the wheel?

    I mean, if you have a system that's proven to work, it's been tested for years and most importantly it makes a lot more money if done the right way... then why do I see so many people doing article marketing the "less profitable" way?

    We all know Ezine Articles is the biggest, baddest of them all when it comes to article marketing. We could argue about it all day long... that's just the way things are and don't get me wrong... it's a good thing!

    Yet, so many (not all of them) marketers mess this up !

    They write the articles, post them to Ezine and to all the others big directories out there and... well, that's it really. The visitors click on the link at the bottom of the articles and they're gone forever after seeing the page you're promoting JUST ONCE.

    I cringe only at the sight of those 2 words put together: VISITORS and ONCE.

    Me don't like it . I hate that combination!

    I like my visitors checking my offers MORE than once.

    So...what's the secret (it really isn't a secret, but I like the way that sounds, secret, secret, secret ) to literally triple your income from your article marketing efforts... like, RIGHT NOW ?

    Simple. Build your list FIRST, then send your prospects (not visitors, at least not anymore) to... whatever is that you're promoting.

    There... the biggest secret of them all ! Everybody knows it ... but so few practice it. Unfortunately.

    Just go out there and get yourself a nice aweber account. Or if you don't like their monthly pricing for when you get into heavy building just sign up with the free service over at Responsebot.com.

    Then make those sales happen. Send your prospects DAILY broadcasts and ALWAYS ask for the sale in every follow up.

    And also... hit your list with special promos, special discounts, do limited little launches... the works.

    You'll at least triple your income (actual earnings can be much higher) just by doing what's already working !!!

    So... GO BUILD THAT LIST !
    So what you're saying is.

    1. Write articles.
    2. Link those articles to a list building page (squeeze page, free report download etc)
    3. Send offers to your list.

    4. Do no send article traffic to sales pages directly. Make them opt in and get offers via auto responder.


    Did I understand what you're saying correctly?
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  • Profile picture of the author samcarson
    Good Info. Thanks

    Sam
    Signature
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  • Profile picture of the author mike116
    The list building way to go inhibits some because of the need (or want) of a quick sale. If you're trying to see if you can make a few bucks in IM, than going for the quick sale is the approach many will take. However, once you're past that, then long term it certainly makes more sense to build that list.
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    • Profile picture of the author Steven Wagenheim
      Average yearly income before building a list - $42,000

      Average yearly income after building a list - Low 6 Figures

      Game...set...match.
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      • Profile picture of the author andi_gt2005
        Originally Posted by Steven Wagenheim View Post

        Average yearly income before building a list - $42,000

        Average yearly income after building a list - Low 6 Figures

        Game...set...match.
        Steven... you nailed it .
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  • Profile picture of the author Mark Hess
    I will not get into the whole list build debate because the whole thing is a no-brainer.

    If your list is not buying anything from you and they are freebie seekers (tire kickers) send them a freebie CPA offer to monetize them... every e-mail you write, give them a taste of the content, and send them to your blog filled with adsense to monetize them.

    I would never just build a list and throw it away... (unless they weren't opening any e-mails)

    (of course I'm speaking about niches outside of IM, yes such things do exist and will make you more money than the IM niche will (for a newbie). But we will save that for another post)
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    • Profile picture of the author andi_gt2005
      Originally Posted by Mark Hess View Post

      I will not get into the whole list build debate because the whole thing is a no-brainer.

      If your list is not buying anything from you and they are freebie seekers (tire kickers) send them a freebie CPA offer to monetize them... every e-mail you write, give them a taste of the content, and send them to your blog filled with adsense to monetize them.
      There's so many things you can do to monetize a list of freebie seekers that it's not even funny.

      And Mark has just mentioned some of those ways. Good post mark.
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      • Profile picture of the author marciayudkin
        1. Write articles.
        2. Link those articles to a list building page (squeeze page, free report download etc)
        3. Send offers to your list.

        4. Do no send article traffic to sales pages directly. Make them opt in and get offers via auto responder.
        If that's what the original post was trying to say, yes, the four points above are absolutely correct. There was a missing piece in the first explanation.

        Marcia Yudkin
        Signature
        Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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    • Profile picture of the author MarketWave
      Originally Posted by Mark Hess View Post

      (of course I'm speaking about niches outside of IM, yes such things do exist and will make you more money than the IM niche will (for a newbie). But we will save that for another post)
      Please let me know when you write that other post. I'm trying to make money in other niches and would love to hear any advice you are willing to offer!
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  • Profile picture of the author Matt Bard
    I find that offering a free membership works better than a "gift" for an opt-in.

    Most people don't think about giving their email when "joining" something rather than just to be put on your list.

    They feel like a part of a group as opposed to a lone stat on your list.

    The emails they get always send them to the member site where they get re-connected to the idea of belonging. They get an update, upgrade, or another gift and a soft offer made.
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    • Profile picture of the author andi_gt2005
      Originally Posted by Matt M View Post

      I find that offering a free membership works better than a "gift" for an opt-in.

      Most people don't think about giving their email when "joining" something rather than just to be put on your list.

      They feel like a part of a group as opposed to a lone stat on your list.

      The emails they get always send them to the member site where they get re-connected to the idea of belonging. They get an update, upgrade, or another gift and a soft offer made.
      That's another great strategy Matt, thanks for pointing it out to us.
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  • Profile picture of the author Darren Hodgson
    List building from your articles. I've been in article marketing a while now and I've only recently joined this or any forum. Wish I'd done it earlier. In everything I've read so far on article marketing and I've read alot, nobody has ever suggested this.

    I readlise I should have thought of it myself, I know the money is in the list. This point is touched on regularly but only after you make the sale.

    Time to change my strategy me thinks.
    Signature

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    • Profile picture of the author lioncirth
      I am actually ashamed to say I have been doing IM for about a year and I have not even considered to build a list in my selected markets.

      Now I have been giving a right good kick up the A** and get building a list from my site and my articles

      Thanks
      Signature

      Skype: lioncirth

      www.OutsourceUniqueContent.com <------ Coming Soon!

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  • Profile picture of the author Ryan700
    Originally Posted by andi_gt2005 View Post

    Just go out there and get yourself a nice aweber account. Or if you don't like their monthly pricing for when you get into heavy building just sign up with the free service over at Responsebot.com.

    Then make those sales happen. Send your prospects DAILY broadcasts and ALWAYS ask for the sale in every follow up.

    And also... hit your list with special promos, special discounts, do limited little launches... the works.
    So... GO BUILD THAT LIST !
    Yes, I am guilty of sending people to my blog and hope for the best. I do want to get a list started but it's not in my budget now. But, I disagree with the statement to shoot daily broadcast and always ask for the sale in every followup.

    You must be churning your list like a turbocharged blender.

    That is probably what keeps me from building a list. What autoresponder messages do I write without being like the others who send me an offer each and every time? I'd like to build a list, not churn it.
    I'm sure there are a lot of people like me who look for value in their emails from people they've opted into. I am not talking about free product downloads as I opt out of those too because there are just too many people doing this. I have too many free product downloads cluttering up my hard drive already.

    I stay on the lists of people who give me useful tips, links to tools and don't try to sell me each and every time. I give you a chance for at least 2 weeks and in that time if you give me something useful your (useful) email goes into a folder and eventually you might get a sale from me.
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  • Profile picture of the author Lukas
    Firstly great discussion,

    So,
    1. Write articles.
    2. Link those articles to a list building page (squeeze page, free report download etc)


    but what about their inner policemen and that email msg you get?

    you get an email explaining that your external link is not linking to a page that adheres to our editorial guidelines..specifically "content".

    What is the tip to get around that? What am I missing?



    Thanks
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    • Profile picture of the author lioncirth
      Id suggest having on your squeeze page 250-300 word article about the free download, you could then place the subscribe box at the bottom.

      This should meet the requirements of content on the destination URL
      Signature

      Skype: lioncirth

      www.OutsourceUniqueContent.com <------ Coming Soon!

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      • Profile picture of the author alexreis
        Banned
        [DELETED]
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        • Profile picture of the author andi_gt2005
          Originally Posted by Darren Hodgson View Post

          List building from your articles. I've been in article marketing a while now and I've only recently joined this or any forum. Wish I'd done it earlier. In everything I've read so far on article marketing and I've read alot, nobody has ever suggested this.

          I readlise I should have thought of it myself, I know the money is in the list. This point is touched on regularly but only after you make the sale.

          Time to change my strategy me thinks.
          Darren, "me to thinks the same" - it's time to change your strategy. Build that list and the money will come .

          Originally Posted by lioncirth View Post

          I am actually ashamed to say I have been doing IM for about a year and I have not even considered to build a list in my selected markets.

          Now I have been giving a right good kick up the A** and get building a list from my site and my articles

          Thanks
          Lioncirth, you can use a free autoresponder service like Responsebot, so there's no reason under the sun for you not to build a list. You will simply make more money for the same amount of work.

          Originally Posted by Mark Hess View Post

          Maybe the reason why 90% of your list acted the way they did was because you were sending them half products, hitting them with upsells, and it sounds like you were playing marketing games with $1 memberships etc...

          Maybe it had less to do with the people on your list and more to do with your marketing style.
          Mark, as usual giving his valuable insights . Keep it coming Mark!

          Originally Posted by Ryan700 View Post

          Yes, I am guilty of sending people to my blog and hope for the best. I do want to get a list started but it's not in my budget now. But, I disagree with the statement to shoot daily broadcast and always ask for the sale in every followup.

          You must be churning your list like a turbocharged blender.

          That is probably what keeps me from building a list. What autoresponder messages do I write without being like the others who send me an offer each and every time? I'd like to build a list, not churn it.
          I'm sure there are a lot of people like me who look for value in their emails from people they've opted into. I am not talking about free product downloads as I opt out of those too because there are just too many people doing this. I have too many free product downloads cluttering up my hard drive already.

          I stay on the lists of people who give me useful tips, links to tools and don't try to sell me each and every time. I give you a chance for at least 2 weeks and in that time if you give me something useful your (useful) email goes into a folder and eventually you might get a sale from me.
          Ryan, when I said to always ask for the sale I didn't meant to just down right yell at your list to get them to buy whatever your currently promoting. What I meant was to blend in your advices, tips and so on with your promotions.

          For example take Mike Filsaime: at the end of his every email you'll see a list of his other sites. It doesn't matter what he's promoting you that day, you'll also be exposed to his other promotions.

          Just think outside the box here .

          Come on guys, let's keep it coming. Let's prove to everyone once and for all that building a list is a better option that not having one at all !
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          • Profile picture of the author Ryan700
            Originally Posted by andi_gt2005 View Post

            Ryan, when I said to always ask for the sale I didn't meant to just down right yell at your list to get them to buy whatever your currently promoting. What I meant was to blend in your advices, tips and so on with your promotions.
            Okay I got ya. But I have been subscribed to people like that!
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        • Profile picture of the author JohnMcCabe
          Originally Posted by Ryan700 View Post

          I stay on the lists of people who give me useful tips, links to tools and don't try to sell me each and every time. I give you a chance for at least 2 weeks and in that time if you give me something useful your (useful) email goes into a folder and eventually you might get a sale from me.
          There's a difference between making an offer of some kind in every email, and putting on the full-court press every time.

          Building a sequence off the top of my head here, what if I sent you something like this...

          Setup: The product is a series of videos on how to enjoy playing golf on vacation. You've opted in and watched the first video in the series as the reward for doing so. Following the sample video, you were redirected to a page with an OTO for a new subscriber discount on the whole series.

          Email 1: Request for feedback on the initial video. Last chance link to the OTO. Sent the same day as opt-in.

          Email 2: Link to an interview with a touring pro on how they approach a new course for the first time. Reminder link to sales page (full price).

          Email 3: Short article on how different greens behave in different locations, and how to read them. Reminder link again.

          Email 4: Link to article in golf magazine listing the top ten golf vacation destinations. Affiliate link to travel offer.

          Email 5: Short article on using a special type of club. Amazon link to buy club at a discount.

          Email 6: Semi-hardcore recap of product benefits, FAQ, maybe a testimonial. Link to sales page.

          And so it goes, until they either buy or die (unsubscribe). Each email offers something of value, and contains an offer relevant to the content. Would that type of email be likely to keep you on the list until I hit the magic button and turned you into a buyer?
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          • Profile picture of the author andi_gt2005
            Originally Posted by JohnMcCabe View Post

            There's a difference between making an offer of some kind in every email, and putting on the full-court press every time.

            Building a sequence off the top of my head here, what if I sent you something like this...

            Setup: The product is a series of videos on how to enjoy playing golf on vacation. You've opted in and watched the first video in the series as the reward for doing so. Following the sample video, you were redirected to a page with an OTO for a new subscriber discount on the whole series.

            Email 1: Request for feedback on the initial video. Last chance link to the OTO. Sent the same day as opt-in.

            Email 2: Link to an interview with a touring pro on how they approach a new course for the first time. Reminder link to sales page (full price).

            Email 3: Short article on how different greens behave in different locations, and how to read them. Reminder link again.

            Email 4: Link to article in golf magazine listing the top ten golf vacation destinations. Affiliate link to travel offer.

            Email 5: Short article on using a special type of club. Amazon link to buy club at a discount.

            Email 6: Semi-hardcore recap of product benefits, FAQ, maybe a testimonial. Link to sales page.

            And so it goes, until they either buy or die (unsubscribe). Each email offers something of value, and contains an offer relevant to the content. Would that type of email be likely to keep you on the list until I hit the magic button and turned you into a buyer?
            Thanks John for making my point. Keep it coming guys !
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  • Profile picture of the author davidofderbyshire
    Great advice - Thanks
    A while ago - I would write an article on Ezines with my affiliate link and send traffic there via Adwords - made a tidy sum of money then.
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    • Profile picture of the author skullzzz
      This reminds me of basketball's Mr. Fundamental, Tim Duncan. One of the most successful players because he focuses on the fundamentals, not all the fancy junk.

      This is a great fundamental principle and it sets you up for success in the future. You can't sell a business that gets traffic, because there's no guarantee the traffic will continue. You can sell a business with an email list. Build it and they will come.
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      • Profile picture of the author ajbarnes777
        Thanks for this thread. I've been procrastinating building a list from my article marketing projects for quite some time now! It's time I took action and get to it!

        Having a nice size list would come in handy during times like what I'm going through right now... which is 5 freaking days without making any sales!
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  • Profile picture of the author mlord10
    I agree completely that building a list is the best way to go. However, I also want to point out that how you manage your list of subscribers is very important. Keep in mind that these people got on your list because you gave them something of value (hopefully).

    A lot of people get caught up in the size of the list, but forget just how important personal relationships are with regards to internet marketing. No matter what your niche is, people would probably like the chance to communicate with you before buying, and not just be blasted with offers.

    I have personally found that mailing my niche lists 2-3 times per week is more effective than every single day. I am not saying that this method cannot be effective, far from it.

    However, with internet marketing it is all about testing, and my tests have shown that my lists usually are more responsive, and my emails have higher open rates when I email every other day, and not every single day.

    However, I will say that I am on the lists of one or two marketers that actually do provide value on a daily basis, and thus I do not mind hearing from them that often!

    Just my opinion
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  • Profile picture of the author Sandy Cormack
    The direct marketing membership site I belong to used this technique:

    1. Tons, tons, and tons of different optins. Free ebooks, videos, whatever. Most coming from Adwords, some from SERPS (that's how I found it). All of them 'how to' related. I think mine was 'How to reduce Adwords costs by 90%.'

    2. Every other day I got an announcement for a different 'course.' The membership site has dozens of videos, audio teleseminars, articles and ebooks. The marketing guru has them arranged in 'courses' based on a theme - Copywriting, Adwords, Consulting, etc. My offer for a particular course expired at midnight.

    3. Repeat. Eventually I bought the 'Consultant' course but in actuality it provided access to all courses - which he had intended all along.

    His key was to offer something of value at a price that expired at midnight.
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    • Profile picture of the author andi_gt2005
      Originally Posted by Sandy Cormack View Post

      The direct marketing membership site I belong to used this technique:

      1. Tons, tons, and tons of different optins. Free ebooks, videos, whatever. Most coming from Adwords, some from SERPS (that's how I found it). All of them 'how to' related. I think mine was 'How to reduce Adwords costs by 90%.'

      2. Every other day I got an announcement for a different 'course.' The membership site has dozens of videos, audio teleseminars, articles and ebooks. The marketing guru has them arranged in 'courses' based on a theme - Copywriting, Adwords, Consulting, etc. My offer for a particular course expired at midnight.

      3. Repeat. Eventually I bought the 'Consultant' course but in actuality it provided access to all courses - which he had intended all along.

      His key was to offer something of value at a price that expired at midnight.
      Sandy, that's another great input.

      I think we have so far at least ten very strong reasons laid out in this thread to start a list of your own.

      Like I said... just do what's already proven to work.
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      • Profile picture of the author anthonyk
        It really is that simple!
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  • Profile picture of the author MisterMunch
    I am really really happy that not everyone is doing this.

    I get like 100 emails per day already, and I am unsubscribing from lists all the time. If every website I visited wanted me to leave an email before I could read the content, I would go back to TV.
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    • Profile picture of the author andi_gt2005
      MisterMunch, have you personally tried this list building stuff? If not, just give it a try at least for a month and see the difference between your earnings now and your earnings then .
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  • Profile picture of the author MarketItAll
    You are very right on this. I think that the reason a lot of people don't go the list route is because it takes so much more work to set up a list also. But like you said, since you can basically triple your income it is well worth the time. I totally agree with you here, but need to do it myself more often.
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    • Profile picture of the author andi_gt2005
      Originally Posted by MarketItAll View Post

      You are very right on this. I think that the reason a lot of people don't go the list route is because it takes so much more work to set up a list also. But like you said, since you can basically triple your income it is well worth the time. I totally agree with you here, but need to do it myself more often.
      MarketItAll, I think the potential earnings justify the work needed to set up the initial "things" needed to build a list.
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    • Profile picture of the author Ben Neil
      Very good useful information here guys. It's always good to see and hear all the different ideas that people have to offer.
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    • Profile picture of the author SuzanneR
      I've been getting all sorts of useful advice here lately on how to optimize article marketing.

      Yours is another revelation for me. Much appreciated. Thanks!
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      If you want professional pre-written email copy that sells affiliate products better and faster than canned autoresponders...then click here.

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      • Profile picture of the author andi_gt2005
        andrecr7, I'm glad this thread inspired you. Sounds like you have a plan there, but remember: in order to make real money you have to take that plan into the real world, so DO NOT procrastinate. That's my advice .
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  • Profile picture of the author Arijit-Roul
    Article marketing is always best for traffic... And ezine article marketing is best among them...
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  • Profile picture of the author Steven Downward
    You are so riight on this one Andi. I could not agree to this more.

    I my eye's, it's all about building a list. I find I make way more sales from my list than I ever do right out of the gate. People tend to buy from people that they trust so if you are just some one time name and article, they do not care But if they are getting emails from you and they are liking what you are talking about (they feel you are adding value to their lives) they will buy.

    It's really not rocket science, just smart marketing.
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    • Profile picture of the author andi_gt2005
      Originally Posted by Steven Downward View Post

      You are so riight on this one Andi. I could not agree to this more.

      I my eye's, it's all about building a list. I find I make way more sales from my list than I ever do right out of the gate. People tend to buy from people that they trust so if you are just some one time name and article, they do not care But if they are getting emails from you and they are liking what you are talking about (they feel you are adding value to their lives) they will buy.

      It's really not rocket science, just smart marketing.
      Thank you Steven for making my point. If you have some golden nuggets you'd like to share with us here... .
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  • Profile picture of the author W2L
    Spot on info. There had to be something behind so many sites asking for email addresses before letting people access their content
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  • Profile picture of the author Jay F
    WOW! This thread is an eye opener for me. When I finish my current project, this is very next thing I'm going to do.

    From my notes, here are a couple of reminders that I'm setting for myself:

    - change my resource box at EZA to point to my squeeze page (which I don't have yet)

    - create a squeeze page, but don't lock the user from the front door, I won't force them to opt-in

    - create a short incentive to opt-in, but make sure there is meaningful content on the squeeze page, for example, give 5 tips but offer 20 more great tips once you register

    - create 3-5 follow-up autoresponders sent within the first 5 to 10 days after opt-in that offer something of value, but allow me to also try and sell something

    - be consistent with emailing the list, even if it is just site updates and a few affiliate links at the bottom of the email

    - set up metrics, such as tracking how many opt-ins I get for each article, sales per email blast, etc

    Thank you for this very informative thread.
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    I'm working on some new things. So, nothing to promote just yet.

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    • Profile picture of the author andi_gt2005
      Jay, this sounds like a plan buddy . Just don't procrastinate on this, the sooner you do it the sooner you'll see those earnings coming in.
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  • Profile picture of the author TheWorkingant
    Thanks
    Makes a lot of sense, I already hate the word visitor from reading your post.
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    • Profile picture of the author andi_gt2005
      TheWorkingant, this post is designed more like a wake up call, so I hope you'll do something about it.

      Good luck.
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      • Profile picture of the author andi_gt2005
        Has any of you guys tried StumbleUpon for list building purposes?
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  • Profile picture of the author pheonix44
    I use articles solely for conversions of opt ins. Doing it this way for me is a great way to see if my article marketing efforts are paying off.
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  • Profile picture of the author tommygadget
    My lists are over 5K. If I send out the right promotion, I can make over $1,000/email. Sending a mediocre offer can net $0. It's all in the offers. Even tire kickers can turn into buyers given the right offer.

    TomG.
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  • Profile picture of the author mainstay09
    Many thanks for this, awesome and very helpful info, cheers
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    • Profile picture of the author andi_gt2005
      Mrs S, you have to keep at it. And don't forget to test your squeeze pages .

      Regards,
      Andy.
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  • Profile picture of the author TheGuruHub
    I was skeptical about list building when I started a couple of years ago. Then I started to accumulate a list and market to it and BAM! Money coming in like it was growing on trees.

    Seriously, this really works, especially if you have your own products and manipulate the price a bit. Just as a tip....I rarely give discounts on a product, I usually add value (ie. sell two products for a bit more money than the one product). It gives you a bigger ring and holds the value of your products.

    I have several niche lists that are only a couple thousand and they produce very well. I can only imagine (and smile) what the big guys pull in when they mail a list of 20k to 50k people or more.

    Not to go off topic too much but building a list and building a membership site are the two best things you can do for your overall business. Both start small and aren't that "sexy" in the beginning but boy do they pay off after a awhile!

    Best Regards,
    Gregg
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    • Profile picture of the author andi_gt2005
      Originally Posted by TheGuruHub View Post

      I was skeptical about list building when I started a couple of years ago. Then I started to accumulate a list and market to it and BAM! Money coming in like it was growing on trees.

      Seriously, this really works, especially if you have your own products and manipulate the price a bit. Just as a tip....I rarely give discounts on a product, I usually add value (ie. sell two products for a bit more money than the one product). It gives you a bigger ring and holds the value of your products.

      I have several niche lists that are only a couple thousand and they produce very well. I can only imagine (and smile) what the big guys pull in when they mail a list of 20k to 50k people or more.

      Not to go off topic too much but building a list and building a membership site are the two best things you can do for your overall business. Both start small and aren't that &quot;sexy&quot; in the beginning but boy do they pay off after a awhile!

      Best Regards,
      Gregg
      Greg, that's an excellent post. And you're right: when you first start the list building process things aren't that "sexy", but when your list size starts to grow... .
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  • Profile picture of the author fbchamp
    Banned
    [DELETED]
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    • Profile picture of the author andi_gt2005
      cjmo75, I think you've only been on one side of the barrier up until now. Maybe it's time to start building your own list, provide great value to your subscribers (as any of us should) and see if you can make more money this way. You'll see in time that list building is the most profitable action you can take.

      Having a list is like having your own atm machine. And yes, sending a bunch of crap to your list isn't the way to go, but there's like thousands of great products out there than are worth promoting and in fact you list will thank you for that.
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      • Profile picture of the author andi_gt2005
        TomG, thanks for your input. Exactly my point: it's all in the offers you're sending to your lists guys. If it's crappy products you'll get crappy results and of course you'll say list building isn't worth it.

        So be sure to only send out quality promotions to your list, no matter the niche.
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        • Profile picture of the author Romona
          Hello Everyone,

          I have read just about every entry on this thread. i am new to IM/AM.
          My website is 21/2 months old.

          Questions
          1. I am in affiliate marketing, reviewing products for a large company but a niche product. Here is my website: Kitchen Cart and Kitchen Island Reviews | KitchenCarts360.com
          You all are talking about info products, but I would like some ideas on how to promote this site which is a physical product. I have started article marketing and yes, I am sending them to my page ( which I am reworking right now...I have 1 opt-in since January 22/2010). I don't think my report is good. If one of you would like to opt-in and read my report and give me ideas, I will pay you for your honest critique!!!).

          2. How do you build a membership with this kind of a site. My longterm goal is become an authority site on kitchen carts on the web, there is no such such site...goal in the next 24 months #1 on Page 1 google!

          Thank you all.

          Romona

          If you like my site DIGG it or bookmark it on Delicious
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  • Profile picture of the author dany1987r
    what if I am trying to rank for my my site i would be loosing that backlink.
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  • Profile picture of the author Vanquish
    This is timeless advice that any newbie should begin putting to use.
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    Nothing to sell, only value to give and new knowledge to learn.
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  • Profile picture of the author Avo19
    I'm guessing the majority of list builders here are marketing to the IM/MMO crowd? How many are building non IM lists & successfully marketing to those lists?
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  • Profile picture of the author andrecr7
    This thread really inspired me. My only problem is creating the squeeze page, I will have to do some research as for how to create it. I really want to be successful in IM, and have decided it's time to take action. I have been doing my research for a while, and have decided that now is the right time to step up my game. However I don't have a budget, I am still doing my Business & IT course so I don't have a job yet.

    My plan is to choose a CB offer, 'throw' some articles to lots of directories with a link to my squeeze page, which would have its opt-in. I would email my list every 2-3 days, 1st week I would just try and make some good emails with lots of good info, for the 2nd week I would show them my offer. What would I do after that, keep giving them valuable information, as my list builds up, right? And email them my aff product 2x a week sounds OK to me, what do you guys think?

    Damn I'm so excited, just hope my plan looks right. Being a newbie, I'm always thinking if I will do things right, however I have read that the most important thing is simply to take action
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  • Profile picture of the author Zack Lim
    Excellent post. A good reminder that simple things works and we do not need to over complicate the whole marketing process.

    As long as there is consistent submission of content, there will be constant flow of traffic which means a constant growth of subscribers and sales.

    Excellent advise and a good reminder.

    Zack
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    • Profile picture of the author andi_gt2005
      Originally Posted by Zack Lim View Post

      Excellent post. A good reminder that simple things works and we do not need to over complicate the whole marketing process.

      As long as there is consistent submission of content, there will be constant flow of traffic which means a constant growth of subscribers and sales.

      Excellent advise and a good reminder.

      Zack

      That's the beauty with these kind of traffic sources, as long as you keep submitting content you'll keep receiving subscribers and thus make sales in the long run.
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  • Profile picture of the author jrichy88
    All marketers know that the money is in the list right? But its about the quality of that list that brings in the big money, you gotta qualify buyers by sending them to a small offer after you get their email, then upsell to them from their. hands down the best way to do it right? But theres so much content to produce that right off the bat most marketers will just stick a link to an offer and hope for some instant return
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  • Profile picture of the author b.super13
    Nice post. I must say that this is exactly what turned my business around. I used to send visitors directly to a sales page and lost them forever. Now, I never do that.

    Tip: Instead of directing visitors to a sales page, direct them to an opt in page where they can get a free gift, then direct them on to the sales page

    Listen to andi - build your list!

    Thanks
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    • Profile picture of the author M Thompson
      I refused for years to "subject" any customers of mine to having to be on a list... I told everyone that would listen that lists were evil.

      Why use a list to sell other peoples stuff... etc etc

      6 weeks ago I decided that i was probably an idiot and started to build a list, 2 weeks later and 5000 subscribers later I KNOW I was an idiot. I still don't intend to promote anyone else's products, But a list makes it so much easier to promote my own products to people who are interested.
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  • Profile picture of the author VoiceOfTruth
    I have tried this method of sending customers to my squeeze page and collecting their e mail addresses.For me it did not work.900 subscribers and no buyers.
    There are limitatations in finding something interesting to say in autoresponders messages to turn these subscribers into buyers.
    Sending my list subscribers an email via aweber autoresponder twice a week trying to convert them to buyers was a waste of my efforts. I suspect I was competing with big name marketers who have huge lists already.
    I have gone back to direct linking to my cpa offfers.
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  • Profile picture of the author grafx77
    You have mentioned Email marketing companies such as Aweber to help in list building.

    The fact is to use these companies meaningfully, you may have to invest a fortune. You may be safer with a home based email solution that will only require an initial investment and nothing more. You will however need to build an email prospect list yourself and do a responsible non-spam campaign.

    All other marketing strategies are also measurably successful in promotion of Ezines and sites.
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  • Profile picture of the author madison_avenue
    Are you guys using your own names when marketing to your list or are you using a pen names. It's OK using you own name for the IM niche but if you are in different niches, how can you be an expert in all of them. Would you advise using a pen name if you are in lots of different niches?
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  • Profile picture of the author grafx77
    Exactly. Do not re-invent the wheel. Use time tested methods and techniques to get your word out.
    If you asked your grandpa, he would tell you that what he can vouch for is hard work. No pranks, no shortcuts, no easy money. That is what I do. And I know it works because it has worked for me.
    Then there is the little matter of seeking advice. If you are the 'know it all' type, you will not get anywhere in this internet marketing business. There is a reason some know this and you know that. If we are true to ourselves, we would seek business help at all cost because there are those who know better than we do.
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