General non-niche site-What to do?
Be it finance, weight-loss, whatever, they are all built around one subject, which makes it easier to build around keywords, have a site title that fits the niche, and have a report to give away that will interest my audience etc.
However when I started in IM, my first site was very generally aimed at men. Within the site I dealt with mens health, relationships and the like.
After a while I stopped working on the site as I found it too unfocused, and found it difficult working out how to rank such a general site.
The thing is one product I promoted on the site in teh relationship niche, still makes sales today, and it is mainly WOMEN buying the product.
So my question is, with a general interest site, how do you get the site ranking in the serps as a whole, or do we just concentrate on getting our inner pages to rank.
In other words should I just be looking at getting the relationship section to rank for itself, the mens health section to rank for itself etc, thus increasing the overall site ranking?
I did have an autoresponder set up as always on the site, but again with it being a general mens interest site, I can't fathom what I could give away as visitors may get to the home page, via an inner page about prostate problems for example!
As the site is making sales and has some good backlinks I want to get back to work on it, but being so programed to work on niche specific sites, I am a bit unsure what to do with it!
Pardon this post sounding like it is coming out of the mouth of an incoherent drunk, with a mouthful of burger! I have man flu and am trying to type on a tiny notebook keyboard!!
Just when you think you've got it all figured out, someone changes the rules.