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Advice on site structure

by Mikedb
2 replies
Hi,

I'm looking for the best possible site structure when you are optimizing a website. Advice would be great, but please only if you know what you are talking about. I know that many people have "opinions", but I'm looking for the best site blueprint. So if you have tested this, please tell me what result works best!

Example:

main keyword: hotel New York
Domain: hotelinnewyork.com
CMS: WordPress. 2 plugins, All in SEO an Sticky Posts
Main focus: Top 1-3 results in Google (just an example, won't work for this keyword, but it will for many others )

I want to create 5 artciles for that domain all around the main keyword "hotel New York".

Would you write 5 articles around that keyword or 5 articles with related LSI keywords.

So:

1 article Hotel New York
1 article Motel New York
1 article Hostel New York
1 article Budget Hotel New York
1 article Luxury Hotel New York

If you do that all in one category "hotel New York" or one category per article?

OR

Would you write 5 articles based around the keyword "Hotel New York"?
Post them all in one Category "Hotel New York".

What will give you the best result in Google?

Thanks!

Regards,

Mike
#advice #site #structure
  • Profile picture of the author hippoxx
    I think that you should get the word (in) into one of your titles to give an exact match to your url with a phrase that is probably used by people searching.
    Stuff your content with L.S.I keywords and don't over do the main keyword.
    When you point anchor text links and articles back to your site use a mixture of your main keyword and LSI keywords.
    Point about 50% of links at your home page and spread the remaining 50% at other pages/posts.
    I don't wish to insult you but make sure you get your keyword in the title and description and a H1 tag.
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  • Profile picture of the author SurviveUnemployment
    Are you talking about the articles on your own site or articles pointing in? If it's your own site, more is better. Do like you outlined above but create categories, then put related posts in them.

    I'd do it like this:

    "New York" category
    -- hotels
    -- hostels
    -- extended stay
    -- whatever

    And I'd have sub-categories under each one of those (luxury, budget), or I'd create another level -- Manhattan, Queens, Brooklyn, Bronx, Upstate and put "hotels," etc. under each.

    Then you create a page for each hotel or motel and put it in the appropriate category.

    This way you have a lot to build on. After you've covered New York you could add "Connecticut" and "California" at the top level and repeat.

    After a year or two when you have thousands of hotel reviews listed, you should be getting major search love and making some serious cash.

    Basically, a search engine is an index. The better indexed your site is, the better it will fare.
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