Optimize your Video Articles for SEO and Google !!
Google has developed the ability to take your Video, and the audio from it and allow you to search against it so you can discover the most relevant video to whatever you are looking for. It truley is SEO for Video, it is called GAUDI and stands for Google Audio Indexing.
Take your tin foil hat off and put your thinking hat on, Video Article Marketing, people will use Camtasia and create Video Articles that Google will be SEO optimized for Google and when people search your Video will come out top of the list in results pointing to a Video Article Directory just like how articles come up today for different article directories.
This will become the next twist on Article Marketing, it could be called The Super Duper Elite Bum Video Article Marketing Method. I can see now many Warriors will build WSO's on how to build and record a Video Article that is SEO optimized and Google friendly and show up in the top 10 in results and drive tons of traffic to whatever you are offering.
Let me be clear I am not trying to tee up a WSO or any product launch I wanted to share something I see coming and thought others could benefit from it.
I am serious about this and if you think I am joking take a look at Google Audio Indexing
This is very much becoming real and I wanted to share with those Warriors that are thinking about how they can be in the best position to take advantage of new trends in technology and marketing.
Do Video Article directories exist today? Not really but how many of you wish you had started an Ezine or was part of the early wave? Do you think SEO Video type Domains are available? Yep.. you want to get ahead think about this..and see how you can best position yourself? Become an expert now, be ready, trying to get in front of trends like this in life is hard but not impossible? Two years from now don't let this post haunt you and go I could have, should have but didn't.
What is Google Audio Indexing?
Google Audio Indexing is a new technology from Google that allows users to better search and watch videos from various YouTube channels. It uses speech technology to find spoken words inside videos and lets the user jump to the right portion of the video where these words are spoken.
Why is Google doing it?
Google's mission is "to organize the world's information and make it universally accessible and useful". As more video content is being created everyday, Google Audio Indexing tries to make it easier for people to find and consume spoken content from videos on the Web.
Searching for Videos
To find a set of videos, simply type a query in the search box and press the "Search videos" button. The results of your search will appear in the left column. You can refine your search using channel filters, the active filter showing in bold. A channel filter corresponds to one or more YouTube channels. In the context of the US election, you can choose videos from the McCain channel, the Obama channel or from all YouTube political channels. For each result, we provide a thumbnail of the video, its title, the time since it was published, the duration and the number of times the query terms are mentioned (i.e. spoken) in the video. By clicking on a result, the video will be displayed in the right column. If you need to see more results, you can navigate between result pages using the links at the bottom of the left column (previous, next, etc.), just like on most Google Search products.
Watching a Video
Once you have selected a video, it will appear on the right side of the screen, in the embedded YouTube player, with the list of mentions.
Google Audio Indexing enhances the YouTube player to display mentions of the query terms as yellow markers on the player timeline. For space reasons, we cannot always display all the mentions on the timeline. The top 10 mentions are displayed as a list under the player.
To read the transcript for a given mention, just mouse over the corresponding yellow marker. To listen to the corresponding audio, just click on the marker: the player will automatically jump to the right time in the video. You can also click on the play button located on the left side of the mention.
Searching inside a video
With Google Audio Indexing, you can also restrict your search to the content of a given video. By default, the "Search inside this video" uses the same query term as the video search.
To search for a different term, just type your query in the text form under the video player and press the "Search within this video" button. The mention results are displayed underneath. The yellow markers on the timeline are updated accordingly and you can access the information just like before, using mouse over.
Sharing the video with your friends
You can share a given video with your friend. Just click the share button and copy-paste the URL. When your friend receives and clicks the URL, she will be redirected to the same page, the same query and the same video displayed. Note that the search will show a single result, the video being shared.
How does it work?
Google Audio Indexing uses speech technology to transform spoken words into text and leverages the Google indexing technology to return the best results to the user.
The returned videos are ranked based -- among other things -- on the spoken content, the metadata, the freshness.
We periodically crawl the YouTube political channels for new content. As soon as a new video is uploaded to YouTube, it is processed by our system and made available in our index for people to search.
What video content can I search?
Google Audio Indexing searches only those videos uploaded on the YouTube political channels. If a video is on the YouTube political channels, it will be in the index.
Candidates control the video content released to the public using Google Audio Indexing technology by controlling the content they upload to YouTube channels.
Is Google using its own speech recognition technology?
Yes. The speech research group at Google has developed its own speech recognition system (called GAudi, for Google Audio Indexing), which powers both Google Audio Indexing and the Google Elections Video Search gadget.
I would like my content to be "speech-searchable", what do I do?
All served videos come from YouTube channels. You should first upload your content to YouTube. See the YouTube "Contact Us" page for more information.
You can also send us an email at labs+gaudi@google.com.
How do I learn more about the technology?
Please contact us at labs+gaudi@google.com.
Roger Davis