Offline Marketers: Do you host your clients email campaigns on your own aweber account?

22 replies
Hey Warriors,

Just in need of some advice. Do you run your clients email campaigns on your own aweber account or start a fresh account for them and then incorporate the price into your service?

What do you currently do?

Thanks,

Jerry
#account #aweber #campaigns #clients #email #host #marketers #offline
  • Profile picture of the author Jagged
    Hey Jerry,

    I get each client their own account, using my affiliate link of course...
    The initial cost is in the set-up fee...
    The monthly cost is in the monthly management fee...
    Just makes it so much easier to transfer if they end your services......also if something happens to your account, (nailed for spam, security breach, etc...) it could affect all clients...and that wouldn't be too cool....

    Good luck,
    ~ken
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    • Profile picture of the author jrod014
      Originally Posted by Jagged View Post

      Hey Jerry,

      I get each client their own account, using my affiliate link of course...
      The initial cost is in the set-up fee...
      The monthly cost is in the monthly management fee...
      Just makes it so much easier to transfer if they end your services......also if something happens to your account, (nailed for spam, security breach, etc...) it could affect all clients...and that wouldn't be too cool....

      Good luck,
      ~ken

      Hey Ken,

      Thanks for the advice. Will do!
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    • Profile picture of the author jrod014
      Originally Posted by NikkiG View Post

      Just want to say that I do exactly as Ken does.

      Much simpler model in the longrun.
      Thanks Nikki.
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      • Profile picture of the author BerkleyStreet
        So do you then get the clients to pay Aweber directly?
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  • Profile picture of the author DogScout
    A Local restaurant signed up to aweber with a low cal report as a carrot
    in 6 months had over 10,000 contacts and a huge monthly bill with 99½% of his contacts outside of his sales area
    A bunch outside his country

    how exactly do you explain that to them?:confused:
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    • Profile picture of the author jasonboom
      I'm sure there's a way to geotarget what visitors see. Those outside the target would not see the offer, or be redirected to some other page.
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    • Profile picture of the author Jagged
      Originally Posted by DogScout View Post

      A Local restaurant signed up to aweber with a low cal report as a carrot
      in 6 months had over 10,000 contacts and a huge monthly bill with 99½% of his contacts outside of his sales area
      A bunch outside his country

      how exactly do you explain that to them?:confused:

      Are you managing the account / list for them for a monthly fee? If so....go through the list & "unsubscribe" any out of country accounts or other "non local" accounts...thin out the list so it's managable & much less costly to your client.....market to his target "local" customers...

      If your not managing it....it would make for good argument with the client that YOU should be managing the list....he is spending $130 per month for a list over 10K....show him the savings, but not the know how....let him decide if it's worth it...

      Just a thought...
      ~ken
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  • Profile picture of the author DogScout
    or sign the client with clickbank and email them the link to weight loss for idiots, Lol.
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  • Profile picture of the author JayXtreme
    Always get the client their own account.

    Hosting that information for your client is a massive headache potential

    Jay
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    Bare Murkage.........

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  • Profile picture of the author Kelly Verge
    I do the same. They give me the login info so I can manage it, but they "own" the list.

    Easier all the way around.
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    • Profile picture of the author sylviad
      I would be concerned about giving anyone access to my AR account so they can get into their own. Or is there a way to set them up with a separate login?

      Makes more sense to get them their own account. There's a very high liklihood that they will want to take it over themselves, move to another service or pass the project on to another provider as some point.

      If Aweber is anything like GR, the person would then have to get all those people to confirm their optin, which leaves great potential to lose a bunch of subscribers.

      And as someone said, if the person does something stupid, like spamming with their AR, you could suffer as well.

      Besides, what's the difference in them paying you for the Aweber service, or paying Aweber themselves directly? Other than the fact it means they have to pay two different people.

      I say sign them up under your affiliate link and get a commission. You can then get their login details to maintain it until they move on.

      Sylvia
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      • Profile picture of the author Adam G. Katz
        I'm not understanding why you would want to give the client access?

        Just have them send you the item they're going to send out, and then you dump it in aweber. That way, they stay dependent on your company. How frequently are they going to send out mailings, if they're a local company?
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        • Profile picture of the author garyfromdurham
          I host the lists on my own account.

          I set up a one page loyalty club site for them where they send their customers to.

          I charge them £29.99 per month for sending out two emails to their clients.

          I look after their list and they don't get access to it. I do the whole thing and it works fine.

          Gary
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          • Profile picture of the author Kelly Verge
            Originally Posted by garyfromdurham View Post

            I host the lists on my own account.

            I set up a one page loyalty club site for them where they send their customers to.

            I charge them £29.99 per month for sending out two emails to their clients.

            I look after their list and they don't get access to it. I do the whole thing and it works fine.

            Gary

            Gary,

            (I'm not really singling you out, but your reply matches my thoughts)

            Have you thought through and planned out what will happen to and with your business should you get hit by a bus? Does this plan include maintenance of your clients' lead list?

            Honestly I have enough to think about with MY stuff without also worrying about clients assets. Yes, a list of prospects and/or customers is an asset.

            I let them know up front how valuable it is, and then I explain that they will always have full control of this asset. They appreciate that I'm watching out for their long-term interests.
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  • Profile picture of the author TimCastleman
    Host it on their own account. That way if needed to hand it over it is a lot easier than having to transfer names, etc.

    Tim
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  • Profile picture of the author Tyler Jonsson
    Yep, this is a no brainer for many reasons.

    --You get a monthly Aweber commission
    --You can charge for the upkeep services

    Plus there is no risk to your clients that one of your other lists on your account will compromise their leads (if you were to get spam complaints, etc)
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    • Profile picture of the author AndrewCavanagh
      Both.

      If the client is really small and will never have a substantial sized list I don't have a problem just putting it on my own account.

      If the list is likely to go into the thousands then a new account is in order.

      Since Aweber changed its pricing opening new accounts makes sense anyway.

      Also officially different list owners are supposed to have different aweber accounts.

      And yes you use your affiliate link when you sign a client up for a new aweber account.

      Kindest regards,
      Andrew Cavanagh
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  • Profile picture of the author Pat Ordenes
    I follow Andrews example.
    I have a self hosted service set up for the very small fish.
    This way I can easily upload their local client base, and they see results almost immediately...
    Anyone I deal with that has a national service, I'd set up individually.

    works fine so far.
    The list I host are pretty small... and I always back up, in case I get hit by a bus
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    • Profile picture of the author DaveManTheCaveMan
      Banned
      So if you set up their aweber through your affiliate link you don't charge them a monthly "lead management" fee or you do?

      If so how much do you charge then by month and don't they get the aweber bill and see the difference?
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      • Profile picture of the author steve995
        I follow Andrews system of starting them totally under my control with the proviso that we'll get them their own account when it is needed.

        This gives you a training period when you can make sure that they understand what you are doing with their list - yes, I show them (consulting time is chargeable after all) - before setting them up wit their own account when/if they get big enough.

        Horses for courses really. I think is also depends on where you are and the kind of businesses you deal with too,

        Steve
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    • Profile picture of the author Nic Lynn
      Originally Posted by Pat Ordenes View Post

      I follow Andrews example.
      I have a self hosted service set up for the very small fish.
      This way I can easily upload their local client base, and they see results almost immediately...
      Anyone I deal with that has a national service, I'd set up individually.

      works fine so far.
      The list I host are pretty small... and I always back up, in case I get hit by a bus
      Andrew and Pat are spot-on! This is exactly how you manage this issue.

      Also, I have read some of these comments on who owns and controls the list, etc. I firmly believe that, you, as the service provider should always control as much of the process and infrastructure as possible (sure, under certain terms and conditions, control can be transferred, etc, etc). But you should not just be the "set-up" person, you should be actively managing and adding value. Also, I do not let me customers "own" the list or asset for at least 12-months (unless we negotiate a higher set-up fee). It takes some work to get an offline client up and running with immediate results... I make sure that they sign for a year committment to make sure that my knowledge, process and efforts are rewarded.
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