Why YouTube Marketing Rocks.
1.) Rank sooo much easier. I have one video with 77 backlinks that is out ranking an article with hundreds of backlinks and some major authority sites. All because it's on YouTube. I'm not just #1 in Google, it's in multiple SE's.
2.) Headline testing. With YouTube I can readily change my video title any time I want and have it re-indexed within 24 hours. I can change and alter the title to see how well it works and there's no limit to how often or how much I do this. I've posted a video and it did OK with one title, then I switched it up and quickly increased organic click thru's 50%+ from what they were before.
3.) Thumbnails. Thumbnails stand out and get clicks. They attract visitors and eyes once the search results load up. People are immediately drawn to your thumbnail and that much more likely to click than another article title in a see of blue links and results.
Just a couple reasons I love using YouTube/video sharing sites to get traffic. It's really easy to use videos as "nodes" for traffic instead of just hard selling or reviewing a product, i.e. you don't NEED a complicated or beautiful video to do this.
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