How to turn an enraged subscriber into a loyal fan

1 replies
Hi Warriors,

I recently got an email from an angry subscriber telling me to <censored due to foul language>. He added that I should "help people for free or don't pretend to try and help. (He didn't asked to be removed from my list though.)

Instead of unsubscribing him or replying with an equally foul message, here's what I emailed him:

"Sorry if you feel that way. You DON'T have to buy anything if you don't want to. But we cannot give everything for free, because we need to earn something to maintain our business.

But I respect your opinion, so you may click on the UNsubscribe link at the bottom if you want to stop receiving future messages from us."


I got a reply and he said he was sorry. He said he was just having a bad day, that I'm good in persuading him, and that he would be happy to keep receiving my emails.

So the next time, you feel like shouting back at someone who just sent you a nasty email, try responding with kindness. Who knows? They could become your next number one customer.

Cheers,
Michael
#enraged #fan #loyal #subscriber #turn
  • Profile picture of the author linkbeasts
    A speaker I listen to said something similar to this, something about being a thermostat and controlling the "temperature" of the situation with kindness and/or understanding and empathy.
    Signature

    {{ DiscussionBoard.errors[1882971].message }}

Trending Topics