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Using Storylines...

by Jay Deiboldt
14 replies
I know all the top marketers use storylines in their marketing because they work so well.

In a pre-launch video I got from Frank Kern, he talks about it:

Quick Video Marketing

P.S. This is NOT a promo, and that is NOT an aff link.

But it DOES give some great insight into developing storylines in your marketing, even if you aren't a very exciting person.

Wondering how other fellow Warriors feel about this, and how it has worked for you.
#storylines
  • Profile picture of the author graphicsgenie
    Hi Jay,

    Im developing my product around a story, and will be using video in quite a big way, check out my sig (let me know if this kind of thing was what you were meaning)

    Seems to work for Frank,

    Thanks

    Darren
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  • Profile picture of the author IPNHarvest
    Hi Jay!

    Thanks for the link! Interesting!
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  • Profile picture of the author Jay Deiboldt
    Yea, people don't want to hear the sales pitch. They've heard them all. People want to be entertained AND given value.

    I for one use storylines all throughout my marketing with great success.
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    • Profile picture of the author davemiz
      thanks for the link.... the video rocks.

      love listening to anything from frank kern.
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      “Judge your success by what you had to give up in order to get it.”
      ― Dalai Lama XIV

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  • Profile picture of the author Dave777
    On a little different note...

    Probably another good reason that storyline based web type concepts have done so well! A couple good examples, in case some aren't aware of the following successful web ideas. Bet there's lots of room and opportunities to startup "storyline" based web site concepts/blogs that are very niche focused...

    http://www.experienceproject.com/
    http://postsecret.blogspot.com/

    Dave
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  • Profile picture of the author Chris_Willow
    Frank's videos are very cool and the storyline is indeed good. Thanks for sharing, Jay!

    Dave777, why are you posting your links all the time, that is what signature is for

    Chris
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    THE ORIGINAL
    Killer Sales Video
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    • Profile picture of the author Dave777
      Originally Posted by Chris_Willow View Post

      Frank's videos are very cool and the storyline is indeed good. Thanks for sharing, Jay!

      Dave777, why are you posting your links all the time, that is what signature is for

      Chris
      Chris,

      I wish those were my links. Those sites would be making me a fortune! All the links and sites that I reference are strictly to help other warriors which some seem to appreciate. Others passing through, please comment and let me know if this is against warrior forum rules and I'll stop!

      Thanks
      Dave
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  • Profile picture of the author Chris_Willow
    No I was just wondering if you knew you could use a signature to advertise
    It's cool with that I think...

    Chris
    Signature
    THE ORIGINAL
    Killer Sales Video
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    • Profile picture of the author Dave777
      Originally Posted by Chris_Willow View Post

      No I was just wondering if you knew you could use a signature to advertise
      It's cool with that I think...

      Chris
      Thanks Chris! I'm aware about the sig file. Just thought I'd toss out some free help and ideas for awhile before promoting stuff. No one replied to my thread regarding this question so I'm assuming that it's not a problem...

      Dave
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  • Profile picture of the author Lesley Huntley
    My best converting sales page is a personal story and it converts like crazy. The whole sales page is a story. I have watched through a website that records your visitors movements and visitor after visitor start at the top, and read, read, read all the way to the bottom.

    Highly recommended.
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    • Profile picture of the author marciayudkin
      Originally Posted by Lesley Huntley View Post

      My best converting sales page is a personal story and it converts like crazy. The whole sales page is a story. I have watched through a website that records your visitors movements and visitor after visitor start at the top, and read, read, read all the way to the bottom.

      Highly recommended.
      And what is it? I'd love to see which story theme is working for you.

      Marcia Yudkin
      Author, 6 Steps to Free Publicity and 10 other books
      http://www.yudkin.com/6steps.htm
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      Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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  • Profile picture of the author pehweiliang
    Hm ... nice idea. Storyline ... Any good examples, I can see. The storyline is often facts?
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  • Profile picture of the author CashDoctor
    WHere can I find a good squeeze template like above??

    I just need to imbed the video??

    Very cool
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  • Profile picture of the author Jay Deiboldt
    Maybe one of the best story-based sales letters is for Frank's Mass Control but he just took it down

    I hopped in the Delorean and grabbed it though: http://web.archive.org/web/200802031...com/mafia.html

    Most of my storylines go into my email marketing. I try to provide people with an entertaining read, cliffhangers, surprises, and weave it all together so instead of them thinking "this guy's just promoting stuff to me", my subscribers hopefully think "oh cool, I wonder what Jay has to say today"
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