Email Testimonials....Worthless?
I'm holding some great testimonials on file that have been emailed to me, but are they worthless?
Don't get me wrong, in terms of boosting my ego a bit they are great and i'm very glad to have them (everyone likes to be appreciated).
But...
Are testimonials like this believed anymore? I mean, if you put them on your site
does anyone actually believe they're real?
I think that these days everyone knows that any Tom, Dick or Mary can just make up a testimonial and add it to their sales page (and they do - some of them are so obvious they are almost laughable).
So what in your opinion is the best way to present testimonials on a sales page these days?
Bare text testimonial?
Text testimonial with a photo of the sender?
Video Testimonial?
All of the above can be completely made up, so are testimonials pretty much worthless these days?
What do you think?
Roy
Wordpress Plugins Creator