Break even on PPC list-building

3 replies
Hey

I wanted to share a cool technique my good friend is using
to break even on his list building.

It's very simple, and is working extremely well for him. He's
got the #1 spot on google, yahoo, and msn for his keyword
which is very competitive.

Basically...

After the person opts in - they're taken to their free video.

Below the video is a sales page for one of his "entry level"
products.

They get the product for half off - and in his copy he talks
about the fact that he's doing that because he wants to
start the relationship off with a strong start.

He knows once they use the product, they'll make 10x what
they invested within a couple of weeks, and they'll be a
happy subscriber.

Like I said, he's aggressive on PPC advertising and he's still
breaking even.

Happy hunting
David
#break #listbuilding #ppc

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