Popover, Lightbox Popover, Or Inline. Whats The Best For Email Marketing?

2 replies
Popover, Lightbox Popover, Or Inline. Whats The Best For Email Marketing?

Doing some experimenting I usually use the lightbox popover I get good results but I feel it also makes people prone to leaving your website, or blog.

So I have switched over to the inline subscription form to compare results. What do you think is the best option for collecting Email addresses and why?
#email #inline #lightbox #marketing #popover
  • Profile picture of the author Loren Woirhaye
    People think Michel Fortin gets tons of opt-ins with a modal
    pop-up because of the pop-up.

    I doubt that's really what's happening.

    People subscribe for many reasons but way up on the list
    are two factors:

    1. your reputation/fame/name recognition within your area
    of purported expertise.

    2. The desirability, perceived scarcity (and source credibility) of
    your free premium.
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  • Profile picture of the author Mohammad Afaq
    I have stopped any kind of pop ups because they were hurting my site and driving my visitors away.

    I don't know about your case but in my case Pop ups sucked.
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    “The first draft of anything is shit.” ~Ernest Hemingway

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