Coming Out Of The "Continuity Closet!" $2900 Per Month!

26 replies
Hi warriors!

I have to tell you before we get sailing with this post I am a happily married bloke from oz, with a blonde wife I met in highschool (she talks alot but she is the best ) But I have to come out of the closet!!! *tongue in cheek*

There is numerous posts on here about membership programs and how to set them up, and I like them, but I have to tell you they are missing the key ingredients to how to really be successful at this.

After about 2 years of testing 3 niches I finally cracked the monthly membership continuity program thing...it works so well, and i get about $2930 each month with hardly any work at all. YES! you have to do SOME work, otherwise people will look at their credit card statement and want to cancel straight away. But I swear it is so easy anyone or their dog could do this!!!

I wanted to give back to this great site and give you the simple steps I have used to get 100 people paying 29.95 USD each month on one of my silly niche sites and I did it all in about a two weekends. About 85% of these guys have stuck and with new people joining I am still earning just over $2900 each month. All I do is about 45 mins work each month to keep the membership updated and flowing, but more of that later.

I use a program called simple member pro, and i find it cheap and the best to automate things. All you have to do is come up with new content each month. (good content is important)

Most of my new members just come from my list or from me making nice comments on blogs. I find this is working best at the moment. I offer a FREE pdf file, then in this ebok I offer a FREE trial to my membership program. I still seem to get about a 60% stick rate even today!!.

On the front end and straight up i offer a FREE 19 page ebook for download and on every page I plug my FREE continuity monthly program link on every page. The purpose of the free ebook is just to add value, give great content and to bring people over to my continuity program. My secret : you must have a unique high quality freebie to do this.

You can start with a cheaper front end item, and make it easier to say YES, I WANT IN!!! Your freebie is really just a customer getting machine!!!! You can charge for this, but it works much better if its just a freebie available that people can give away so it goes viral also. Just make sure it has the best content in there. So good people should actually be paying for it.

I have tried and tested many things but, what works best is to roll them over to 3 type of continuity so they stick and dont cancel. These include :-

MEMBERSHIP SITE
MONTHLY OR FORTNIGHTLY NEWSLETTER SITE
FORUM
SERVICE (like SEO, marketing, niche tips, etc)

If you attach the front end ebook, to the back end membership it works best. If they download the ebook you plug your membeship url there (on ever few pages, or hyperlinks), but also when they download the ebook, make sure your first autoresponder email tells them about the membership site as well. This is key too!!!


ONCE YOU HAVE MEMBERS I DO THIS:-

I have great content in my membeship site already sitting there, and after I give new massive value each month!!! Dont worry it is not too much work. (see below)

To get new succulent info, and to keep your members happy and sticking with you!!!....

Ok here is my BIG BIG secret, I go to google and type in my keywords related to my niche but I do the advanced search function and search in the last week ONLY to make sure it is recent, and very good content. I open all the first 10 pages of results and find the best content OMG you will be amazed at what you get!!! seriously!!! I cut and paste all this and paraphrase this and make it ever better adding stuff that I have learnt. This will take me about 45 minutes to do, I can watch videos, and take notes, and make the content even better, I download new pdf files just lying around forums. Do not copy this, just use it for ideas and make more great content for my members. Once I found a 20 minute video and took notes, rewrote this into my own words and made a pdf out of it, and used that as my new member content. SNEAKY....it is all about giving great content and making people look forward to log in and check out the latest stuff you have posted.

Once I went on holidays, yes with the wife, for a week, And people were calling me on the mobile asking me when the next video, hot update was going to be released. When you get this, you know you have a good thing going.

Once you master this, and add great value and content you have mastered the monthly payment marketing technique and you are SET FOR LIFE!!

Hope this helps.

Celente.
#$2900 #coming #continuity closet #month
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    • Profile picture of the author innocent07
      Banned
      Cool post, can you summerize it in short steps if it isnt too much trouble...

      Please,
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      • Profile picture of the author celente
        Originally Posted by innocent07 View Post

        Cool post, can you summerize it in short steps if it isnt too much trouble...

        Please,

        I will try. Just try to raise the freeline.....as my good buddies say.

        {GET The OPTIN} <> {FREE PDF - ORIGINAL CONTENT} <> {MEMBERSHIP TRIAL FREE 30 days} <> {GET MONTHLY PAYING MEMBERS} <> {HUNT FOR GOOD CONTENT TO ADD} <> {UPDATE MEMBERSHIP SITE} thats it in a nutshell.

        Make sure you advertise your member ship link every chance you get. Get them thinking. HOLY CRAP if this is the free stuff....imagine what I get if I join the membership club thingie.
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    • Profile picture of the author celente
      no probs. I swear this is not much work. Test it and you will see great results.

      Then all you do is just build on that. People dont realise the power of good blog comments to a FREE trial of a membership continuity program. I have had people stick for years, paying me $29.95 a month from just one good comment in a blog post.

      Take action!!!
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      • Profile picture of the author innocent07
        Banned
        Originally Posted by celente View Post

        no probs. I swear this is not much work. Test it and you will see great results.

        Then all you do is just build on that. People dont realise the power of good blog comments to a FREE trial of a membership continuity program. I have had people stick for years, paying me $29.95 a month from just one good comment in a blog post.

        Take action!!!
        What niches are your membership sites in if you dont mind me asking?
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  • My personal experience with membership sites with a business model based on fresh new content every week or month has been totally different: it's ****loads of work to keep the content fresh.

    Last year I closed a $10k/month membership site because it was cannibalizing all my productive time. It was holding back all my other projects. And no, outsourcing is not an option in my opinion.
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    • Profile picture of the author innocent07
      Banned
      Originally Posted by Anonymous Affiliate View Post

      My personal experience with membership sites with a business model based on fresh new content every week or month has been totally different: it's ****loads of work to keep the content fresh.

      Last year I closed a $10k/month membership site because it was cannibalizing all my productive time. It was holding back all my other projects. And no, outsourcing is not an option in my opinion.
      Why isnt outsourcing an option in that case?
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      • Originally Posted by innocent07 View Post

        Why isnt outsourcing an option in that case?
        Because I've always had bad experiences with outsourced content creation. It always ends up being of bad quality and your subscribers leave by the third month.
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    • Profile picture of the author celente
      Originally Posted by Anonymous Affiliate View Post

      My personal experience with membership sites with a business model based on fresh new content every week or month has been totally different: it's ****loads of work to keep the content fresh.

      Last year I closed a $10k/month membership site because it was cannibalizing all my productive time. It was holding back all my other projects. And no, outsourcing is not an option in my opinion.
      I dont know what you problem is......I can manage 3 of these $2900 memberships each month (one is nearly double that) no sweat. I dont outsource I just find out what they want more of and use that.

      I also am a stealth google searcher. Once you learn the true power of google and the info that is about 3 seconds away (which is not hard as I have described) you will be blown away.
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      • Originally Posted by celente View Post

        I also am a stealth google searcher. Once you learn the true power of google and the info that is about 3 seconds away (which is not hard as I have described) you will be blown away.
        I create my own content. That's what people were paying me for ($100/month per subscriber). But it was a lot of work, literally a job in itself.
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      • Profile picture of the author innocent07
        Banned
        Originally Posted by celente View Post

        I dont know what you problem is......I can manage 3 of these $2900 memberships each month (one is nearly double that) no sweat. I dont outsource I just find out what they want more of and use that.

        I also am a stealth google searcher. Once you learn the true power of google and the info that is about 3 seconds away (which is not hard as I have described) you will be blown away.
        You are a quick google searcher, who can quickly jot down the important parts, and skip the fluff.
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  • Profile picture of the author Mrs S
    Thanks for sharing this. I have a membership course in a niche site and I have broken it into two - the first is a free access to 7 'lessons' which is the basic course and then I try and get them to upgrade to the paid advanced course which runs for 15 weeks with a weekly fee. I was going down the 'give them great content for free' path and then they'll pay but so far I'm not converting many people in.

    I'm going to go back and check that I'm plugging the paid course in every free lesson and then make sure my AR is up to scratch too.

    Thanks again
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    • Profile picture of the author celente
      Originally Posted by Mrs S View Post

      Thanks for sharing this. I have a membership course in a niche site and I have broken it into two - the first is a free access to 7 'lessons' which is the basic course and then I try and get them to upgrade to the paid advanced course which runs for 15 weeks with a weekly fee. I was going down the 'give them great content for free' path and then they'll pay but so far I'm not converting many people in.

      I'm going to go back and check that I'm plugging the paid course in every free lesson and then make sure my AR is up to scratch too.

      Thanks again
      No probs.

      I have done many tests on this. If you have good content in the customer getting PDF ebook and you are not plugging your monthly membership you are just wasting prime advertising real estate..... As an example I found that hyperlinks sprinkled in your ebook, saying things like "Join our Platinum Dog Training Club Today For FREE!" works wonders. You have to use the word FREE, and make sure you offer high class high quality content, and people will stay.

      Works wonders....good luck!!!
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      • Profile picture of the author innocent07
        Banned
        Originally Posted by celente View Post

        I have done many tests on this. If you have good content and not plugging your monthly membership you are just waisting prime advertising real esate..... As an example I found that hyperlinks saying things like "Join our FREE Monthly Plaintium Dog Training Club Today!" works wonders. You have to use the word FREE, and make sure you offer high class high quality content, and people will stay.

        Works wonders....good luck!!!
        Free monthly club?

        But you are charging $29.99 (or near) for it a month? So how is it free?

        or is this some ad-writing sneaky tip? Please explain
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        • Profile picture of the author celente
          Originally Posted by innocent07 View Post

          Free monthly club?

          But you are charging $29.99 (or near) for it a month? So how is it free?

          or is this some ad-writing sneaky tip? Please explain
          No nothing sneaky, or false advertising at all. You are just blatantly telling them to trial your free membership. I normally give them 30 - 60 days free for them to trial it out to make sure they are happy. I would feel bad if I didnt do this. Make sure you explain this to them too. Sometimes I have used "Get your free trial access pass here" or whatever... The main point of this is just to get them to click the link and read and decide. But again, you wont have to sell them if your content is good. It should be a "no brainer". That is what I have been trying to emphasize.

          I have tested one of my niche and it didnt work. WHY? My free info was just stock standard. You have to make it sooooo good, that they should have paid for it. It is another clear case of giving with and open hand will reward you.

          Remember some people stay and some people go. But your main aim is to keep the majority of them happy. I have realized that no matter what people join, or what niche you are involved with you cant keep everyone happy. But that is not the point. You have to keep as many people happy and offer them good stuff that helps them with thier problems. If you are not doing this, you might as well just just go and get a 9-5 job in some boring, mouldy smelling office.

          celente.
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          • Profile picture of the author innocent07
            Banned
            Originally Posted by celente View Post

            No nothing sneaky, or false advertising at all. You are just blatantly telling them to trial your free membership. I normally give them 30 - 60 days free for them to trial it out to make sure they are happy. I would feel bad if I didnt do this. Make sure you explain this to them too. Sometimes I have used "Get your free trial access pass here" The main point of this is just to get them to click the link and read and decide. But again, you wont have to sell them if you content is good. It should be a "no brainer". That is what I have been trying to emphasize.

            Remember some people stay and some people go. But your main aim is to keep the majority of them happy. I have realized that no matter what people join, or what niche you are involved with you cant keep everyone happy. But that is not the point. You have to keep as many people happy and offer them good stuff that helps them with thier problems. If you are not doing this, you might as well just just go and get a 9-5 job in some boring, mouldy smelling office.

            celente.
            oh cool.

            so with this trial membership, are you getting them to enter their credit card details? if not how do they pay after the 30-60 day period?
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            • Profile picture of the author celente
              Originally Posted by innocent07 View Post

              oh cool.

              so with this trial membership, are you getting them to enter their credit card details? if not how do they pay after the 30-60 day period?
              yes I use a combination of processors, and simplememberpro. But you have to remember...give them the free access for like 30 or 60 days. That way they can decide. I say in my sales copy. You are free to download everything (the historic content), walk away with it all, cancel before 60days and we still remain friends....then remind them again. "Click Here To Get your free 60 Trial!" memorize them, and back them up, reward them for handing over their details with great content.

              Yes you will get cheeky buggers that take advantage, download and then cancel ....but i like to think karma will catch up with them. Most people stay as they feel they are getting a good deal.

              hope this makes sense.
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              • Profile picture of the author innocent07
                Banned
                Originally Posted by celente View Post

                yes I use a combination of processors, and simplememberpro. But you have to remember...give them the free access for like 30 or 60 days. That way they can decide. I say in my sales copy. You are free to download everything (the historic content), walk away with it all, cancel before 60days and we still remain friends....then remind them again. "Click Here To Get your free 60 Trial!" memorize them, and back them up, reward them for handing over their details with great content.

                Yes you will get cheeky buggers that take advantage, download and then cancel ....but i like to think karma will catch up with them. Most people stay as they feel they are getting a good deal.

                hope this makes sense.
                yes thats clearer thanks. Do you mind shraing what niches your membership sites are in?
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  • 60 days seems a bit too much, no need to stretch it out that far in my opinion. The industry standard is 30 days for a typical membership trial.
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    • Profile picture of the author celente
      Originally Posted by Anonymous Affiliate View Post

      60 days seems a bit too much, no need to stretch it out that far in my opinion. The industry standard is 30 days for a typical membership trial.
      Explains why you have been struggling. I offer value...there is no need to be tight. You gotta make people feel comfortable first up to make them feel ok to give money away month after month.

      most of my sites are 30 - 45 day free trial. One is 60 days trial, but it is funny that that one has the best stick rate....hmmmm...That seems to work the best. No 7 day trials...in all my testing 7 day trials were not very good at all.
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  • Profile picture of the author J Bold
    I think it's best to do these kinds of sites, membership sites, selling your own products with affiliate sites, etc. Remember, people, the goal is automation so you can be free and do more of what you truly enjoy, right?

    Thanks for the info. I'm not big on recurring membership sites, myself, but I see the attraction of money coming in every month.
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    • Profile picture of the author celente
      Originally Posted by redicelander View Post

      I think it's best to do these kinds of sites, membership sites, selling your own products with affiliate sites, etc. Remember, people, the goal is automation so you can be free and do more of what you truly enjoy, right?

      Thanks for the info. I'm not big on recurring membership sites, myself, but I see the attraction of money coming in every month.
      I hear you say this, and many people do. I chuckle!!! I was able to set all this up with in about 3 days with my web guy, and I earn just under 10K a month for a few hours work. each month and every month.

      If you think this is a waist of time, then you probably need to go back and read all this again. LOL. Once you work out the real power of this you will invest time trying and testing all this.

      Just think of the biggest bills you pay, internet, clubs, other membership, they are all monthly, quarterly or yearly payments you make. The people on the other end are not only very smart but very rich....i guess you get my drift.

      Do things right and you will never have to get a boring 9 - 5 er ever again. But what Do i know right ?
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      • Profile picture of the author jandmich
        Nice info Celente. Gonna seriously get cracking on this stuff now!
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        • Profile picture of the author celente
          Originally Posted by jandmich View Post

          Nice info Celente. Gonna seriously get cracking on this stuff now!
          Thanks. Dont tell anyone but the last membership site is really messy....but you know what I have worked out people dont care, they just want the high quality info that is going to help them day to day, and month to month.....that is what is important in our information age!!! the top notch stuff. Offer it, and you will see your bank account start to fill up.
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