Social Media and Conan O'Brien...
I recently put together a little video about social media... how to use it, and why I believe Conan O'Brien did it right. I'd love to hear your feedback.
The basic premise is... social media hasn't changed the marketing game. It is simply another way to syndicate your message - to reach your core audience. Everyone is trying to get a massive audience, but it's NOT about that. It's about reaching people that actually care about your message (and are willing to spread it to their own social circles).
The basic premise is... social media hasn't changed the marketing game. It is simply another way to syndicate your message - to reach your core audience. Everyone is trying to get a massive audience, but it's NOT about that. It's about reaching people that actually care about your message (and are willing to spread it to their own social circles).