What Would You Do If...

12 replies
Hello All,

I wrote and sell a niche specific ebook online and recently I was approached by an interessted party that wants to buy the Private Lable Rights to it but I have no clue as what to charge.
The ebook is 108 pages long, all original content, it's evergreen and I consistantly make 2K per month from my own sales of my ebook of that helps.

Thank you in advance for your assistance.

Paul
  • Profile picture of the author Tina Golden
    If I were making $2000 per month consistently from that ebook, then I wouldn't sell private label rights at all. Instead, you could offer him to affiliate with you to sell your product.

    Where it is niche specific, I wouldn't want to sell him rights to compete with me.

    Tina
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    • Profile picture of the author Jill Carpenter
      You can also consider master resell rights where the price is fixed and any links in the book can not be changed or altered.

      This means if you have affiliate links in there, or even a way to sign up to your list, this needs to all stay in tact.

      If you have a 2nd edition or back end offer this can really work to your benefit as you have someone promoting without competing who can get 100 percent commission, but they will be funneling people back your way and spreading your name.

      It boils down to how much you are currently charging for your book. If you are only charging a few bucks, affiliates won't get much off of it and it can be discouraging - while if you are charging a lot then affiliates are good.
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      • Profile picture of the author Kim Standerline
        Jill are you allowed to fix the price, I thought this was illegal. Also I think what you're describing is more resale rights then Master. (I could well be wrong)

        Isn't giving Master rights where the buyer can do absolutely anything they want with the product

        Kim
        Originally Posted by avenuegirl View Post

        You can also consider master resell rights where the price is fixed and any links in the book can not be changed or altered.
        For what it's worth, I'd definitely not sell plr rights to your book if it's bringing you in a good income, as someone has already said, why give yourself competion
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        • Profile picture of the author Tina Golden
          Isn't giving Master rights where the buyer can do absolutely anything they want with the product
          To my understanding, resell rights give that person the ability to sell the product to end users for personal use. Master resell rights gives them the ability to give their customers resell rights.

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          • Profile picture of the author Gary King
            Originally Posted by Kim Standerline View Post

            Jill are you allowed to fix the price, I thought this was illegal. Also I think what you're describing is more resale rights then Master. (I could well be wrong)

            Isn't giving Master rights where the buyer can do absolutely anything they want with the product

            Kim
            Agreed with TMG below - Master rights is *usually* that your buyer can sell rights to their buyers. PLR typically is "do anything to it" IMHO.

            Fixing the price can be stated, but it can't be enforced. OK, so you can threaten legal action, but if they hold their ground, you're in for a costly, losing battle. (again, IMHO - I'm no lawyer)


            Originally Posted by TMG Enterprises View Post

            To my understanding, resell rights give that person the ability to sell the product to end users for personal use. Master resell rights gives them the ability to give their customers resell rights.

            Tina
            Agreed Tina. Of course, it also always depends on the rights definitions provided with the sale. My experience is that especially in PLR, this swings wildly. The main differences I've noticed in my totally scientific study of things I've happened to stumble across and sort of mentally note when I wasn't paying attention are (in no particular order)

            • free and paid membership sites
            • sell on auction sites like ebay
            • translation rights (like to another language, not interpretation, lol)
            • can give away - I've seen some that say only to a personal list, etc, others are wide open
            Some offers in this scientific study have tried to force a price with a "you must charge x" or a strong recommendation at least (appeared more typically MRR vs PLR though).

            All comes down to the product originator and their interpretation of what those rights are... we still have to read and agree to them vs having a "standard" that is cut and dried.
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        • Profile picture of the author Jill Carpenter
          Originally Posted by Kim Standerline View Post

          Jill are you allowed to fix the price, I thought this was illegal. Also I think what you're describing is more resale rights then Master. (I could well be wrong)

          Isn't giving Master rights where the buyer can do absolutely anything they want with the product

          Kim


          For what it's worth, I'd definitely not sell plr rights to your book if it's bringing you in a good income, as someone has already said, why give yourself competion
          Yes, too much coffee for me today.

          I think I've bought master resell rights that told me I could not sell the product for less than x amount of dollars. Was that legal? I'm not sure why that would be illegal as the rights were clearly presented straight away.

          But if he were to go with a rights package, then perhaps the regular resell rights would be the best option to maintain some control.
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          • Profile picture of the author Kim Standerline
            I think as Gary has suggested above, the price can be reccomended but not enforced etc

            Cheers
            Kim

            Originally Posted by avenuegirl View Post

            Yes, too much coffee for me today.

            I think I've bought master resell rights that told me I could not sell the product for less than x amount of dollars. Was that legal? I'm not sure why that would be illegal as the rights were clearly presented straight away.

            But if he were to go with a rights package, then perhaps the regular resell rights would be the best option to maintain some control.
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          • Profile picture of the author CDarklock
            Originally Posted by avenuegirl View Post

            I think I've bought master resell rights that told me I could not sell the product for less than x amount of dollars. Was that legal?
            It doesn't matter. The theory works like this. (Different jurisdictions interpret the specifics differently, and I'm no lawyer, and even if I was I'm still not your lawyer so you shouldn't be taking my advice anyway.)

            If the restriction is legal, you have to abide by it so you can have the rights that come with it.

            If it's not, the entire license is invalid and you never had those rights in the first place.

            Either way, if you insist on breaking the restrictions provided with the rights, and pursue it to the limits of the law - you are almost certainly going to lose those rights. So if you want them (and you paid for them, so that's a pretty safe bet), it's in your best interest to at least PRETEND the restrictions are valid and legal.
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  • Profile picture of the author danes1
    It sounds like your book is doing well thats great. I wouldn't sell the rights just yet. You maybe want to consider doing an affiliate program through your site. That way you still keep the rights and other marketers can get a piece of the action. Maybe toss out some insane high price for the plr and see if he is still interested
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  • Profile picture of the author Mohammad Afaq
    You are making good money so I'd say don't sell the rights.

    Selling the rights will just devalue your product because your book will be sold everywhere on the internet.
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  • Profile picture of the author James Foster
    MRR - Gives you the right to sell the rights to other people
    RR - You can sell the product to someone and that person has personal use rights (they can't sell it at all)

    If you've got a product creating you good money, I probably wouldn't sell the rights. But if you are inclined to do so - I would probably sell it for around 5x of the money revenue. (In your case $10k) More than likely the person will say no and won't buy, but if they do.... you just cashed 10k and you still have your product to sell on your own.
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  • Hello all and thank you for your suggestions. James Foster I want to thank you for the formula (5x the monthly revenue), I believe this is what was told me a few years back when I sold the Resale Rights to the ebook when I was only making $140 a month so I charged one person $700 and another for $1000.

    As for those that are saying why create competition for myself I totally understand. However, having been there myself I can say from experience that the majority of People Rarely Take Action even after spending thousands to acquire a skill-set or start a business venture. Out of the 2 people that I sold the rights to one stopped promoting once he found out that he was unable to crack the SERP's and the other has not been able to rank above page 6 of the SERP's but is making money selling it in CD format on Ebay. I win regardless because I got paid $1700 cash, it's my name that's spreading out their since they couldn't change anything in the ebook and I am still earning from the affiliate link's I placed in the ebook.

    At present there are only 5 other ebooks (excluding Amazon) in my niche that truly compete with me but my customers have told me that the quality of information within my ebook, the presentation of my website and my expert status within the industry is what made them purchase from me instead of the competition which is what allows me to make the steady income I do from the ebook. And get this the website is on a free webhost unlike everyone else I compete with.

    Simply put my thinking is if someone new came into my niche with a competitive ebook there is little I can do except compete. So if the people that are requesting the PLR rights pay me $5-$10K and they edit it to fit their Philippine clients demographics (my ebook was written for the USA demographic only) then at least I will be paid upfront by the competition to be a competitor which I would have been unable to do with a brand new competitor to my niche.

    And If I take it a step further I can also become their affiliate and it also gives me another niche/demographic specific ebook title that I can market as an addition income stream.

    Now that you have an understanding as to what I am facing would all of you still say not to offer the PLR rights to anyone?

    Have a great weekend,

    Paul
    "The Medical Billing & Transcription Mastermind"
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