A WSO Marketing Lesson for Newbies!

Hi all,


My squeeze page has been live a week and I've had 150 sign ups. In my excitement I decided to post a WSO (Warrior Special Offer) on warrior forum. I paid my $20 and went to bed excited that I would wake this morning to a flurry of new sign ups.

The harsh reality was disappointing, not many at all! Where had I gone wrong?

When I looked at my post compared to everyone else's I quickly realised I hadn't 'marketed' it.

I thought by adding the word FREE that would entice people to have a look, but it paled into comparison next to the other great 'hooks' people were using, so my title alone didn't really pull people in.

Then because I'm simply trying to get people to sign up to my list, I didn't post it like a sales page, once again, I was confident a FREE product would attract enough attention, but next to the other sales pages, mine just looked like an amateur having a go.

My message is that just because what you have is FREE doesn't necessarily mean people will automatically look at it and sign up. In fact many of the products on there with high price tags get a huge amount of visitors (and by huge I mean 10's of thousands), because their title is good and their sales page is outstanding. Will they deliver? Who knows...
But then who knows I will either.

Us newbies must remember at all times when we're trying to get our message across, people don't know who we are, they don't trust us yet, and they don't know we're going to deliver and in some cases over deliver, so the title of your post and the way you sell it is all you've got to get them through the door.

If you're thinking of utilising the WSO for any future products either free or paid for just remember to front your fantastic product with an even more fantastic sales pitch and hook!

Good luck guys