Thanks very much in advance for considering my inquiry, as I reeeeally need some expert advice....
I have some reasonable knowledge in a certain area of the health industry and my chosen keywords have good search volume and under 50,000 competing web pages.
However, since it's the 'health industry' and when I look up my competition, the top ten sites are true 'authority' sites with tens of thousands of back-links to their domains - yikes!
However, I noticed that 9 out 10 of these sites albeit, are absolutely LOADED with information (webmd.com and the like), they are very sterile, have little to no personality, no real personal touch and often, its like reading a medical journal.
With such heavy hitters in this field, no matter how informative, yet often boring their sites are, do i have any chance of competing with such well established sites with thousands and thousands of back-links, and seem to have been around since the beginning of time?
Would even adding a personal touch to my site still be enough to compete with these big-leaguers?
Any suggestions? Your insights and input would be extremely and gratefully welcomed.
Thanks for listening