To PR or not to PR (as affiliate)

Markus Wahlgren · 10-21-2008, 03:20 AM

Hey guys n girls,

Do you ever send press releases when promoting someone elses product launch? On PRweb for example?

Since it is not your own product press release in the style of: "Hello world - we are releasing newsworthy product X get over here and buy it..." how would you angle it?

Thanks

Hamish Jones · 10-21-2008, 03:49 AM

I can see some potential here, depending on the product....

If it is a new product that you are promoting, I would go something along the line of:

Exciting new product launch supported by experienced business entrepreneur. Establish product credentials and your credentials whilst also keyword optimising.

Kevin Riley · 10-21-2008, 04:01 AM

You'd need to angle it to build your rep, not theirs. After all, press releases are not so much a promotional tool as a branding tool.

10-21-2008, 03:20 AM	#1
Markus Wahlgren HyperActive Warrior Join Date: Nov 2006 Location: Stockholm, Sweden Posts: 117 Thanks: 2 Thanked 2 Times in 1 Post Contact Info	To PR or not to PR (as affiliate) Hey guys n girls, Do you ever send press releases when promoting someone elses product launch? On PRweb for example? Since it is not your own product press release in the style of: "Hello world - we are releasing newsworthy product X get over here and buy it..." how would you angle it? Thanks
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10-21-2008, 03:49 AM	#2
Hamish Jones That Guy! War Room Member Join Date: Jan 2007 Location: Melbourne, Australia. Posts: 874 Blog Entries: 2 Thanks: 6 Thanked 17 Times in 15 Posts Social Networking	Re: To PR or not to PR (as affiliate) I can see some potential here, depending on the product.... If it is a new product that you are promoting, I would go something along the line of: Exciting new product launch supported by experienced business entrepreneur. Establish product credentials and your credentials whilst also keyword optimising.
	www.bestbusinessdeals.com.au

10-21-2008, 04:01 AM	#3
Kevin Riley Hamster King War Room Member Join Date: Dec 2005 Location: Beautiful Downtown Osaka, Japan just minutes away from all the Sushi, Okonomiyaki, and Izakayas Posts: 8,559 Blog Entries: 2 Thanks: 130 Thanked 862 Times in 270 Posts Social Networking	Re: To PR or not to PR (as affiliate) You'd need to angle it to build your rep, not theirs. After all, press releases are not so much a promotional tool as a branding tool.
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