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==> Since Allen Says

by lakshaybehl
17 replies
Allen Says, one of the very few people online whom I really respect from the core of my heart as TRUE business people, says...

"Your Customers will Pay You Ten Times More For You to do it for Them Than Teaching Them How To Do It Themselves"

Makes so much sense. Especially in this age of burgers and pizzas where people are living without Gourmet meals, they want instant solutions.

And this is a tip that my coach Michael Cheney (and myself too) has taken so very well... This single thing showed him a MILLION DOLLAR WEEK this October. {Although I am not sure where he got the idea from}

(Yes, I am talking about the Golden Thread)

Its a push button system with three ready made products, ready made sales videos, ready made sales templates etc. Michael made it absolutely push button and charged $2000 the rights to sell it.


APPARENTLY 500 PLUS customers didn't mind paying that much.

Another gem from Allen comes to my mind (This is something Michael trained me on very well)...

"How To Double The Impact AND The Sales Of Your Book!" Call it a system and NAME that system...

And that is what brings a fresh breeze to this monotonous world of cash and numbers. Look at Michael Green's Grow Your Own Money Tree in 30 Days or It's Your Money Back and You Keep 101 Products Anyway! and you will know what I am talking about.

Create PUSH Button products, Find a USP, call them a system and sell them for a premium price.

You will love the results.

Thanks Allen and Michael
Lakshay
#> #allen
  • Profile picture of the author lakshaybehl
    Note there are no affiliate links.

    And I am not promoting any of these products. The refrences are for information and demonstration purposes ONLY.
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    • Profile picture of the author Warrior Simon
      Hi Lakshay

      thanks for sharing this.
      "Create PUSH Button products, Find a USP, call them a system and sell them for a premium price."

      That's such a cool sentence especially when you are still wondering what your first product should be.

      thanks,
      Konja
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  • Profile picture of the author Frank Ayres
    Hows it going being coached by Michael Cheney, his product was one of the 1st i bought when i got into IM 2 years ago
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  • Profile picture of the author lakshaybehl
    I was a member of his 10 week long coaching program that was concluded in July. Obviously it has proven to be my ticket to success. I never made a substantial amount of money online before it, and now I am doing a lot of projects, many of them are bringing me a lot of money.

    So it was derfinitely one of the best investments ever made by me.

    -Lakshay
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  • Profile picture of the author drmani
    My domain, DoWhatAllenSays.com, used to point to this site:

    Allen Says... Dr.Mani does...

    It's 4 years old. The master's lessons are timeless!

    Dr.Mani
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    Email Marketing Tips | How To Focus Better | Time Management
    GET YOUR FREE GUIDE: The 33:33 System
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  • Profile picture of the author shekhar
    I have one question Lakshya :

    "Your Customers will Pay You Ten Times More For You to do it for Them Than Teaching Them How To Do It Themselves"

    Is it really true ? Does it mean that if I opted to do something for my clients instead of telling them (in a book/video) how to do it, then it will be more profitable for me ?

    Can you please elaborate on this point with any example?

    Thanks
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    • Profile picture of the author lakshaybehl
      Originally Posted by shekhar View Post

      I have one question Lakshya :

      "Your Customers will Pay You Ten Times More For You to do it for Them Than Teaching Them How To Do It Themselves"

      Is it really true ? Does it mean that if I opted to do something for my clients instead of telling them (in a book/video) how to do it, then it will be more profitable for me ?

      Can you please elaborate on this point with any example?

      Thanks
      The answer is yes. i will just explain in a few minutes...
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    • Profile picture of the author briancollins
      Originally Posted by shekhar View Post

      I have one question Lakshya :

      "Your Customers will Pay You Ten Times More For You to do it for Them Than Teaching Them How To Do It Themselves"

      Is it really true ? Does it mean that if I opted to do something for my clients instead of telling them (in a book/video) how to do it, then it will be more profitable for me ?

      Can you please elaborate on this point with any example?

      Thanks
      Sorry to chip in when the question was aimed at Lakshya, but what it means is -
      Instead of offering an eBook which contains a system, for example about how to make money from Adsense, you should make turnkey solutions, such as a set of pre-built adsense websites.

      So now instead of the ebook describing how to make a good adsense website, and you selling this for say $17, you could now offer a set of adsense templates, or pre-built turnkey websites with graphics, pre-written blog posts, auto-responsder messages, etc etc, for say $147 or $197.

      This way you have made more money ( at least per sale ) and have a good upsell.

      The customer gains by saving time, effort, as well as trial and error, as they have a ready to go website / set of templates.

      Hope this helps.
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      • Profile picture of the author lakshaybehl
        Originally Posted by shekhar View Post

        I have one question Lakshya :

        "Your Customers will Pay You Ten Times More For You to do it for Them Than Teaching Them How To Do It Themselves"

        Is it really true ? Does it mean that if I opted to do something for my clients instead of telling them (in a book/video) how to do it, then it will be more profitable for me ?

        Can you please elaborate on this point with any example?

        Thanks

        Here ==>

        Originally Posted by briancollins View Post

        Sorry to chip in when the question was aimed at Lakshya, but what it means is -
        Instead of offering an eBook which contains a system, for example about how to make money from Adsense, you should make turnkey solutions, such as a set of pre-built adsense websites.

        So now instead of the ebook describing how to make a good adsense website, and you selling this for say $17, you could now offer a set of adsense templates, or pre-built turnkey websites with graphics, pre-written blog posts, auto-responsder messages, etc etc, for say $147 or $197.

        This way you have made more money ( at least per sale ) and have a good upsell.

        The customer gains by saving time, effort, as well as trial and error, as they have a ready to go website / set of templates.

        Hope this helps.
        Good example Brian

        Here's another example... Instead of teaching people how to create their own info product and sales page themselves, create an info product for them. Create a sales page for them. Write the auto responder sequence for their prospects. Get the graphics created and web design done yourself for the product.

        And then sell the resell rights to the product. Allow them to modify the content as they want... Give them the PSD's so that they can even change the name of the product own their own.

        And then write an ebook about how they can rebrand the product as their own and sell it. That would be like you selling them an instant turnkey solution "As Allen Says".

        Now... there are two options...

        1. Sell it to as many people as you can find. Keep the price ridiculously low. The percieved value of the product and rights would be low. The market would saturate instantly. You will make very little money in the long run as your customers will not trust your products in future. You won't be able to handle the customer support and the refund requests will go through the roof.

        2. Make it very LIMITED. Sell it to a hundred or a max. of 200 people for $397-$497 each. They will line up for buying it once you have built a reputation as a seller of instant turnkey solutions that work like crazy. (Maybe with your second offer if not the first one). Provide them personal support. You will make easy $40,000 or more every time.

        Choice is yours, but is obvious.

        I am myself doing something similar and post the results in a couple of months. My first offer sold like onion choppers (Whatever onion choppers sell like) and I will be mdoing more of these in the coming months.

        -Lakshay

        P.S. I am sorry I gave you a million dollar plan here. But its OK as most will NOT take action. It is a lot of work... right? Why would you (No one specifically targeted here) work so hard? Even if it is a question of making $40,000 multiple times a year.
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        • Profile picture of the author Warrior Simon
          that's a great thread providing more value than many overpriced IM products out there.
          thanks a lot.
          it's a pity that I won't take action
          ;-)
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          • Profile picture of the author lakshaybehl
            Originally Posted by drekabani View Post

            that's a great thread providing more value than many overpriced IM products out there.
            thanks a lot.
            it's a pity that I won't take action
            ;-)
            Would be a pity to look at the astonished faces of your friends that throw tantrums at you for now being in this business if you take action.

            You should have seen thje look at one of my so called "friend" when I got to a 5 figure month for the first time in my life.

            -Lakshay
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        • Profile picture of the author shekhar
          Thanks a lot Lakshay ! Yours and brian's reply cleared all my doubts. In nutshell it is like this: "Instead of selling the info about how to create a business, build a business and sell it to a limited clientele for a higher price." Bravo !

          I hope to read more about your experience in coming days so that I can also take action

          Regards
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  • Profile picture of the author Asher
    Thanks for some very good tips, Lakshay.
    Never thought of looking at it that way, learnt something new
    from you today! ;D
    So, once we've established credibility as an authority, we can
    start charging "like the gurus" by giving the customers great
    products that they don't have to waste time by creating
    and testing themselves.

    Great stuff!

    Asher
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    Asher Aw
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    • Profile picture of the author lakshaybehl
      Originally Posted by Asher View Post

      Thanks for some very good tips, Lakshay.
      Never thought of looking at it that way, learnt something new
      from you today! ;D
      So, once we've established credibility as an authority, we can
      start charging "like the gurus" by giving the customers great
      products that they don't have to waste time by creating
      and testing themselves.

      Great stuff!

      Asher
      Just one thing...

      You do not have to be GURU to sell anything.

      You need to pick up a skill that is rarely being picked up by people although it is the most important and useful skill to acquire- Copywriting.

      And this is another thing that "Allen Says".

      Once you have that skill, you can carve your own path to success with His holy help.

      -Lakshay
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  • Profile picture of the author mmurtha
    Hey lakshaybehl,

    Excellent post kid.


    Mary
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