The too-little-discussed KEY to consistent profits
Have you missed it? Chances are you've missed it many times and it could very well be non-existent in your business.
In fairness it isn't talked about nearly enough. However Allen mentions it in some form of at least once in every five of his posts. Have you caught it?
For me personally this 'thing' has been responsible for more sales than most people should be allowed to make in a lifetime, let alone a handful of years.
Make no mistake. I'm no Filsaime, Kern or Schefren. Those guys are in their own league...ahem, because they regularly use this 'thing'.
Yet I can say this. This 'thing' allowed me to personally sell over 2200 training courses for $495 each during a three-year period - courses that were delivered electronically. It also allowed me to sell over 80 seats to another trainer's $50K training (yes, fifty thousand dollars) using only e-mails, simple web page and phone. No direct mail, no sales seminars.
So what is it, this 'thing' that is the real KEY to consistent profits?
Allen recently called it a "cheap leads funnel". Here it is:
To make consistent profits, you need a CHEAP and PROVEN way to consistently get a ton of eyeballs in front of your offer.
If it sounds simplistic that's because it IS. Yet most people focus the majority of their time and energy on everything but this.
This is not about using a dozen different traffic strategies to drive handfuls of people at a time to your site. This is about having a system that brings you hundreds, even thousands of people at a time and inserts them into a sales funnel.
So how do you come up with a cheap and proven leads funnel for your particular market? Simple - figure out what's already working for someone else and apply the SAME fundamental components to your own business.
Look at any major product launch and they are *showing* you their leads funnel. It's right in front of you. Sure, your product and style will be your own. But it's the system and structure that make the difference.
To quote Allen in a recent post talking specifically about a cheap leads funnel:
Don't take my word for it, take his. Stop focusing so much on the technical minutiae and subtle nuances of your product, service, sales copy, etc. You can always attend to that once you're making a ton of sales.
Instead focus on setting up a cheap and proven leads funnel.
Best regards,
Ken
In fairness it isn't talked about nearly enough. However Allen mentions it in some form of at least once in every five of his posts. Have you caught it?
For me personally this 'thing' has been responsible for more sales than most people should be allowed to make in a lifetime, let alone a handful of years.
Make no mistake. I'm no Filsaime, Kern or Schefren. Those guys are in their own league...ahem, because they regularly use this 'thing'.
Yet I can say this. This 'thing' allowed me to personally sell over 2200 training courses for $495 each during a three-year period - courses that were delivered electronically. It also allowed me to sell over 80 seats to another trainer's $50K training (yes, fifty thousand dollars) using only e-mails, simple web page and phone. No direct mail, no sales seminars.
So what is it, this 'thing' that is the real KEY to consistent profits?
Allen recently called it a "cheap leads funnel". Here it is:
To make consistent profits, you need a CHEAP and PROVEN way to consistently get a ton of eyeballs in front of your offer.
If it sounds simplistic that's because it IS. Yet most people focus the majority of their time and energy on everything but this.
This is not about using a dozen different traffic strategies to drive handfuls of people at a time to your site. This is about having a system that brings you hundreds, even thousands of people at a time and inserts them into a sales funnel.
So how do you come up with a cheap and proven leads funnel for your particular market? Simple - figure out what's already working for someone else and apply the SAME fundamental components to your own business.
Look at any major product launch and they are *showing* you their leads funnel. It's right in front of you. Sure, your product and style will be your own. But it's the system and structure that make the difference.
To quote Allen in a recent post talking specifically about a cheap leads funnel:
|
If I can set up one of those up, I can sell millions of dollars worth of almost anything. Bad copy. good copy, great product, completely turd product - it doesn't really matter, I'll still move product. If the "System" you've set up gets you in front of enough eyeballs you're going to make money, selling some of the most ignorant products I've ever seen. I've seen this live and in living color and know it to be a fact. Testing what "system" gets the maximum number of eyeballs comes first. If you don't get eyeballs, you may as well quit because the best copy in the world is useless. |
Instead focus on setting up a cheap and proven leads funnel.
Best regards,
Ken
Coming soon for all you IM junkies... The Internet Daily Show
A Secret to Success: Making serious money online or offline is not complex unto itself - we're the ones who complicate it. Simply sell them what they are already buying.
Consulting Tycoon
Coming soon for all you IM junkies... The Internet Daily Show
A Secret to Success: Making serious money online or offline is not complex unto itself - we're the ones who complicate it. Simply sell them what they are already buying.
Coming soon for all you IM junkies... The Internet Daily Show
A Secret to Success: Making serious money online or offline is not complex unto itself - we're the ones who complicate it. Simply sell them what they are already buying.
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