Ideas to get traffic to an article...

25 replies
I have always struggled IMMENSELY with getting traffic(my blog gets 1 or 2 visits per day), so I wanted to focus on driving traffic through articles submitted to ezine.

I optimize my articles at ezine for my keyword, using it in the title, summary, just under 2% in the body, and with my keyword anchor text in the resource box.

My articles are high quality, no less than 400 words in the body each time. UNIQUE CONTENT!

But, I still struggle to get article views. As an example, an article that has been published for just 3 days since June 11th has only 5 views, 1 URL click...another article that has been published for 4 days since June 10th has just 13 views and 2 URL clicks...

...and thats pretty much how every article I have written for this niche(over 50) have been.

My question is to you article marketers out there that have had success getting article views...How do you do it? Any ideas on how to get traffic to my articles?
#article #ideas #traffic
  • Profile picture of the author Sara Young
    Are you sure you are doing proper keyword research?

    Take a look at this thread - I think it may help:

    http://www.warriorforum.com/main-int...you-money.html
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  • Profile picture of the author JEL0221
    Your very first point I think relates directly to my problem, and that is keyword research. I always thought I was able to do keyword research adequately, and then kept having this same problem so I began to outsource keyword research.

    Now, since outsourcing my keyword research, I have a list of keywords with daily searches(exact - local - global), seo comp and title comp.

    My problem now, I do not know how to choose which keywords to use from this list(or how to analyze the page 1 competition for a keyword...

    ...digging a little further into my problem here(lol), would you know how to choose which keywords to target? What do you look for in your first page competitors when you are trying to rank for an article? How many searches per month would you say is an "easier" keyword to target?
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  • Profile picture of the author JEL0221
    Your very first point I think relates directly to my problem, and that is keyword research. I always thought I was able to do keyword research adequately, and then kept having this same problem so I began to outsource keyword research.

    Now, since outsourcing my keyword research, I have a list of keywords with daily searches(exact - local - global), seo comp and title comp.

    My problem now, I do not know how to choose which keywords to use from this list(or how to analyze the page 1 competition for a keyword...

    ...digging a little further into my problem here(lol), would you know how to choose which keywords to target? What do you look for in your first page competitors when you are trying to rank for an article? How many searches per month would you say is an "easier" keyword to target?
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  • Profile picture of the author howinfo
    The most easiest thing to get some views to your article is to tweet your articles, bookmark it, send the link out in your newsletter and so on.
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    • Profile picture of the author JEL0221
      Originally Posted by howinfo View Post

      The most easiest thing to get some views to your article is to tweet your articles, bookmark it, send the link out in your newsletter and so on.

      I do not exactly see twitter as an option in my niche(futures trading). I have tried twitter before and besides the celebrities 'tweeting', its all spam(in my experience....especially that forex tends to "crossover" with my futures trading niche).

      I will begin to social bookmark my article to the different directories(I have a large list I use for my main sites and web 2.0 properties).

      Thanks for the helpful ideas, and if we can..keep them coming! I am sure many people can get a lot of value from this thread!
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  • Profile picture of the author Alexa Smith
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    • Profile picture of the author JEL0221
      Originally Posted by Alexa Smith View Post

      With apologies for answering a question with a question, just something to think about: why do you want to get traffic for EZA's site rather than for your own site? :confused:

      The reason being I am driving traffic to my squeeze page(see sig link). My experience tells me that google does not exactly 'favor' one page websites like these and it is tough to rank for them(but, I am still backlinking the site like mad to try).

      I have been contemplating on turning this one-page squeeze site into a bi-daily updated blog covering my main keyword in each post(future options trading), and then trying to get people to opt-in from a side-bar...but, as said before, that is still in contemplation
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      • Profile picture of the author emeliesjodahl
        I think this is a important question. I would like some help on this topic as well.

        I took a look at your sig file and I just wanted to give you a tip. I'm not an expert on this or anything but I have read many times that you will get much more people signing up if you just ask for there Name and e-mail.

        People are afraid of getting away to much information. I see that you don't required all the info but I think it can be scary anyway.

        Just something a noticed...
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        • Profile picture of the author JEL0221
          Originally Posted by emeliesjodahl View Post

          I think this is a important question. I would like some help on this topic as well.

          I took a look at your sig file and I just wanted to give you a tip. I'm not an expert on this or anything but I have read many times that you will get much more people signing up if you just ask for there Name and e-mail.

          People are afraid of getting away to much information. I see that you don't required all the info but I think it can be scary anyway.

          Just something a noticed...

          Very valid observation...thank you for that. I have considered this also, but have not been able to test it completely just yet as I have not been able to get traffic to the page to see what opt-in rates I get.

          I do see it as a little intimidating(if thats the right way to describe it) if a visitor to the page did not pay attention to the "required" and saw they had to fill out all the information.

          The reason I put these as optional because, in my business as a broker, it is optimal to get prospects on the phone so I can sell them on my services.
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          • Profile picture of the author Aussie_Al
            For the average article sites (as opposed to High End Trade sites)

            I would do the complete opposite of what you are doing

            * outrageous headlines - attention grabbers

            * briefly cover the subject (keywords etc) but not give away too much information

            * and most importantly instead of a boring resource box, include a call to action "For further information you must click here right now" and instill a sense of urgency in the reader

            Hope this helps
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            • Profile picture of the author JEL0221
              Originally Posted by Aussie_Al View Post

              For the average article sites (as opposed to High End Trade sites)

              I would do the complete opposite of what you are doing

              * outrageous headlines - attention grabbers

              * briefly cover the subject (keywords etc) but not give away too much information

              * and most importantly instead of a boring resource box, include a call to action "For further information you must click here right now" and instill a sense of urgency in the reader

              Hope this helps
              Outrageous headlines, titles, claims, etc. in this industry would, for the most part, be considered high-pressure selling.

              High-pressure sales tactics are highly illegal for series 3 licensed professionals, and we have to adhere to the rules of the CFTC(commodity futures trading commission) and NFA(National Futures Association) very strictly.

              One thing that may have popped into your head would be forex, and the professionals in that niche. BUT, forex is generally unregulated so individuals are not breaking laws by making outrageous(and for the most part untrue) claims.

              As for your second point, I am not too sure on what you are trying to get at...could you elaborate a little more?

              As for your third point, I have worked with a mentor of mine in the past who taught me how to write very attention grabbing article resource boxes, so I do not think that will be a problem.

              Again, I am confident in being able to develop a good CTR on this campaign with my writing style and resource box in this campaign.

              My issue has been getting traffic to these articles to use this CTR
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              • Profile picture of the author Aussie_Al
                As for your second point, I am not too sure on what you are trying to get at...could you elaborate a little more?
                Exactly! You want to give your reader some information but have them clamoring for more, so that they are sure to click your resource box

                As far as the headlines are concerned - You would know better than me what you can and can't get away with in your niche - my point is if a reader is skimming though various articles you need a "hook" to make sure they click on your article more than any other article

                Does that make sense?
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                • Profile picture of the author JEL0221
                  Originally Posted by Aussie_Al View Post

                  Exactly! You want to give your reader some information but have them clamoring for more, so that they are sure to click your resource box

                  As far as the headlines are concerned - You would know better than me what you can and can't get away with in your niche - my point is if a reader is skimming though various articles you need a "hook" to make sure they click on your article more than any other article

                  Does that make sense?

                  Yes it does, and that is typically what I concentrate my articles towards...

                  ...for example, explaining the benefits of using a certain trading strategy or being invloved in a certain market, with good past-return % being present...

                  ...but, not mentioning HOW to implement or interpret that strategy, with the resource box acting as a call to action to find out.

                  I have also used the resource box as a call to action of the free material presented with my opt-in subscription, for example...

                  "ATTENTION FUTURES TRADERS/INVESTORS: To acquire your FREE trading eBook, to practice trading your strategy on a demo platform, and for a subscription to an educational series on trading the commodity markets, visit: My Keyword Anchor Text"
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    • Profile picture of the author Alexa Smith
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      • Profile picture of the author JEL0221
        Originally Posted by Alexa Smith View Post

        That was many months ago ... nearer 5% than 15% now. I do that if I've got something going on with mistakenly selected keywords which I know I can never possibly outrank EZA for anyway. Not a good position to be in, obviously. But sometimes there's an element of pot-luck in my keyword research, I must admit: it's not exactly my forte.

        I can't really productively add anything much on this subject to this post which I made a very, very long time ago (at least my opinion is consistent!).
        I was curious, what exactly do you do to backlink your articles when you have mistakenly selected keywords(which seems to be the case with many of my articles at EZA).

        I am aware of spinning the articles and submitting them to a few more directories, which seems to be a popular method for quick links to give an article a boost...do you do different linking from this?
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    • Profile picture of the author ebizman87
      Originally Posted by Alexa Smith View Post

      With apologies for answering a question with a question, just something to think about: why do you want to get traffic for EZA's site rather than for your own site? :confused:
      WOW!! Alexa has started it again..:p

      I was expecting your post right after seeing this thread and guess I'm right here
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      • Profile picture of the author Alexa Smith
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        • Profile picture of the author ebizman87
          Originally Posted by Alexa Smith View Post

          Sorry to be so predictable.
          In this case, I'd suggest that every future thread similar to this one should come with a friendly advice that reads "Not FOR ALEXA SMITH" at the end of the post !! LOL...

          You've your own opinion and I respect that but...

          I think that there's nothing wrong in building back links or promoting articles submitted at article directories. Of course I'm doing the same stuff to get visitors for my main site but I won't over spend my time on promoting other people's directories such as EZA,GO and A.Base.

          I'll just get my article uploaded on my submission bot,click the "submit" button and just forget about it. I'll do the same thing to bookmark and submit rss feeds of the articles..

          Total time spent on this task:
          About 5-10 minutes to submit articles and another 5-10 minutes to bookmark and submit rss feeds once my articles are accepted and of course I publish my article on my SITE 1st...

          Well, I also use PING.fm and Twitterfeed to auto-post my articles and get auto backlinks without much effort.

          After a few days or a week, I'll track down which article directory is ranking well on SE and build backlinks to it..

          And again I use submission tools and spend another 10 minutes of my time on it..

          So total time spend on this task: 30-40 minutes a day or a week

          I believe in working smarter instead of spending hours and days to see the results..

          My 2 Cents...
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  • Profile picture of the author warriorkay
    I agree with Sara - success in article marketing,
    while depending a lot on the actual writing itself,
    is also strongly dependent on good keyword
    research - finding those keywords that can
    rank high in the search engines and have good
    enough monthly searches.

    Kingsley
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    • Profile picture of the author JEL0221
      Originally Posted by warriorkay View Post

      I agree with Sara - success in article marketing,
      while depending a lot on the actual writing itself,
      is also strongly dependent on good keyword
      research - finding those keywords that can
      rank high in the search engines and have good
      enough monthly searches.

      Kingsley

      I agree as well...I feel my problem may have been my keyword selection.

      I feel that I am a good writer, am very engaging, interesting, and informative in my style.


      My keyword placement in articles, as mentioned before, is of the norm....it's most likely the type of keywords I am using.

      I run into an additional problem when trying to fix the original problem: I do not know how to find out which keywords to target...how to figure out the competition.

      I have been doing that wrong for sometime now.

      Can anyone mention a method they use for this, or point me to a good source of information for keyword selection. I would outsource this, but investment funds are a little bit dry at the moment
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  • Profile picture of the author jennypitts
    Jelo, you are going to continue to get an array of answers to your question because as with every marketing method, everyone gets very diverse results.

    I always recommend posting articles first on your blog or site, changing it a bit and changing the title and THEN submitting to eza and other directories. NOW, I was going to advise you to invest in some email marketing to try to attract more traffic, but seeing how you said your budget is running low, I think you may want to take advantage of Social Networks. However, develop a strategy for using them, otherwise your time there will be a waste of time as well.

    On another note, I also happen to think you have have chosen the wrong keywords. Perhaps those KWs have a very low search per month number. Because if your articles are of high quality as you claim, it really makes no sense why they are not getting more visitors. Are the articles even placing well in SERPS? Have you tried submitting to other directories in an attempt to bring visitors? Or is this the first time you are going to attempt directories?
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  • Profile picture of the author JEL0221
    These articles will mainly rank around page 4 or 5, and ezine articles is the only place that I have submitted.

    I have submitted to other directories in the past, but stopped because I was not seeing any results from that.

    I beleive instead of just having an opt-in I will be putting content on the site.
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  • Profile picture of the author DukkyMan
    I would add that just because one method works for you now, that it won't always.

    I used to get 100's of people to come to my blog through Linkedin, as I would post my articles in different groups that were similar to what I wrote about.

    A year later and I'm posting similar articles in the same groups, and I'm not getting nearly as much traffic from there as I used to. So I still post there, but have found other sites to be more helpful now.
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  • Profile picture of the author m100k
    You can get traffic to your articles 4 ways.

    1. Seo

    This is very important if you want to be ahead of the pack in article marketing nowadays. The internal traffic from ezine has dramatically reduced recently, mainly because of the change in the ad format...especially those ads right below the article.

    You will find out when you go into google and search for -- reverse cell phone -- and click on the first ezine article you see ranking for that keyword. Go to the article and scroll below, right below the article you are going to see a block of yellow text with something similar to "were you looking for reverse cell phone?" and then bam, ADS below it!

    Traffic isn't going to be the same because of this so you are going to want to place emphasis on choosing the right keywords that will give you good rankings on google and also backlinks to get your article to stick like glue to the front page.

    You can also force more traffic into the niche you are focusing on by getting as many articles as possible to rank on the first page so that you can get more trickle down traffic going to the "recently submitted page".

    2. Paid Traffic

    The next way you can get traffic to your articles is through the paid method. Its not a good idea because this will get you banned at the article directories. PPC and PTC traffic is what most people used before it became bad practice. You should avoid this at all costs.

    3. Participating At Social Bookmarking/Web 2.0 Sites

    At sites like hubpages, gather, reddit, squidoo etc., you can easily funnel traffic to your articles if you participate actively. By joining groups and providing feed back etc. and having a link to your content in your profile/signature. You will be able to generate internal traffic without having to worry about the seo of your content.

    If your content is good enough it will stand a good chance of going viral rather quickly and possibly ending up on a high traffic website.

    4. Email

    If you have a list, especially a responsive list...raw traffic is at your finger tips. You can put your responsive list to good use by providing them with the content you have and at the same time you will be able to generate a good amount of eyeballs on it.
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