Selling software

14 years ago

Clickbank is a great network for anything related to digital download products and I'm sure most Warriors here can vouch for them.

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Bill Farnham

14 years ago

What does your software do?

I'm definitely interested in the German version if it's a killer app...

~Bill

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Hirnhamster 14 years ago

Originally Posted by Bill Farnham

What does your software do?

I'm definitely interested in the German version if it's a killer app...

~Bill

Well it's defintely not a "killer app" liek SENuke or LinkfarmEvo. As I said, I developed it for personal use.
It is more an Article Spinner like MAR but without the flaws of MAR (like that all your synonyms and tokens are saved in lower case => kinda useless for german). The main purpose is flexibility and usability because speed is essential in this business. It is desigend especially to serve for Blog Posts of your own Blog Network, not for submitting to Article directories. Therefore some nice features will be added when I got some time (like connecting to flickr and youtube api to pull related web2.0 stuff an make your posts look more natural).

I also did some experience on mass blogging so that you only have to provide a username and password for your blogs and my system will automatically upload unique versions of the article to you blogs. I made some really good experiences with this technique so far.

But I dont want to go too much into detail at this point
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colio

14 years ago

You can also try RegNow.com - Sell Software Online - Electronic Software & Shareware Marketing & Distribution - they are a dedicated software reselling service - they have full International payment services set up & a huge database of affiliate marketers who market the software that is on the site..

Otherwise, the other thing you can do is create the software as shareware - either have a 30 day trial period or create a limited functionality version where the user has to purchase a license to unlock the full functionality. From a development point of view, the latter is the easier choice & from experience works the best in terms of getting people to purchase your software.

Good luck! Would be keen to find out what you have developed as we are also in that ballgame

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Hirnhamster

14 years ago

Originally Posted by colio

You can also try RegNow.com - Sell Software Online - Electronic Software & Shareware Marketing & Distribution - they are a dedicated software reselling service - they have full International payment services set up & a huge database of affiliate marketers who market the software that is on the site..

Can you give me short comparison between clickbank and regnow? As I said, I not familiar with this kind of process and I don't know which criterias are essential.

Originally Posted by colio

Otherwise, the other thing you can do is create the software as shareware - either have a 30 day trial period or create a limited functionality version where the user has to purchase a license to unlock the full functionality. From a development point of view, the latter is the easier choice & from experience works the best in terms of getting people to purchase your software.

Good luck! Would be keen to find out what you have developed as we are also in that ballgame

It is created as shareware ^^ The basic version is for free. You can use every function - even save your work - but you are not able to reload them. I thought that would give people the most flexibility while testing. Further, as I mentioned above, i planned on releasing two versions. One in a low budget field for like 20$ (is capable of almost everything that MAR is) and One with extended features (some of them mentioned above) for about 50$.

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colio

14 years ago

Originally Posted by Hirnhamster

Can you give me short comparison between clickbank and regnow? As I said, I not familiar with this kind of process and I don't know which criterias are essential.

Sorry for the delayed reply Hirnhamster..

Well, am sure different people will say different things but the good thing about Clickbank is that a majority of the products on the site as well as the affiliates are pretty much all IM experienced/educated, so they will know what your software is all about & may be willing to promote it as part of their campaigns. Whereas on regnow, its typical business & general software. They don't actually have a category that your software would fit well into. There are lots of other SEO/IM related tools in their marketplace but these are typically categorised under Web Development which isn't a great category choice.

But the issue with Clickbank, we feel, is that its more suited to eBooks & guides than selling software, however I guess it all comes down to your marketing. Create the right marketing & you can be successful through Clickbank or Regnow.

Hope that helps..

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CliveG

14 years ago

Clickbank is OK - depends on how specialised your software is and the size of the market, after sales support, etc.

You could try a WSO if you want to test the market. Get some feedback for very little expense.

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Hirnhamster

14 years ago

Originally Posted by CliveG

Clickbank is OK - depends on how specialised your software is and the size of the market, after sales support, etc.

You could try a WSO if you want to test the market. Get some feedback for very little expense.

Can you give me an exmaple for "specialised software"? I just posted what it will be about, if that helps..
What do you mean with "try an WSO"?

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learnmore

14 years ago

WSO means Warrior Special Offer, it's a separate sub forum within Warrior Forum where you pay $20 to post an offer about your product or service.

You could also use Avangate , they take care of setting up the downloads, taking payments even allowing affiliate to promote your software.

Hope that helps.

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Hirnhamster

14 years ago

This WSO thing sounds interesting. But I would need some sort of payment platform anyway, wouldn't I?

My plan on this was to get some designated Beta Tester who get the product for free when it's ready to be launched. The WSO would be one step behind this, right?

@Alican Yenidogan
How do you protect your software against Crackers? My current system is to provide a private license file (containing private customer info) which has to be placed in the install folder. It is digitally signed and features beyond the Shareware Version are only unlocked if the signature is valid. Do you think this might be a drawback (of any kind)?

@learnmore
What Im looking for is a well defined Interface for all payment and affiliate issues. I have the same question for you as for colio:
"Can you give me short comparison between clickbank and avangate?"

Thanks
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L Chandler

14 years ago

Originally Posted by Hirnhamster

How do you protect your software against Crackers? My current system is to provide a private license file (containing private customer info) which has to be placed in the install folder. It is digitally signed and features beyond the Shareware Version are only unlocked if the signature is valid. Do you think this might be a drawback (of any kind)?

I assume this is a desktop software?

I have been using SPBAS Business Automation Software | PHP Licensing (used to be PHPAudit) for over a year now.

It is a complete system - for software licensing, taking payments, managing customer accounts etc I guess for us IMers we'd call it a shopping cart - but made for software selling, distribution and licensing.

My software is web based so when I bought it that was my sole focus, protecting code and licensing an otherwise open architecture. Not sure if it does desktop software protection though I think there's a good chance you can use it to manage the licensing part though. But desktop software does not have the open nature that scripts do.

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malcolmcruz 14 years ago

As I have less than 15 links (my account disappeared or something i couldn't include links so you'd have to figure them out by yourself ;-)

You can check out Software Marketing Secrets for tips and ideas:
softwaremarketingsecrets com

Swreg is a payment service that specializes in small software vendors:
usd swreg org

SoftwareCasa offers to resell software:
softwarecasa com

Best of luck!
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Hirnhamster

14 years ago

Originally Posted by L Chandler

I assume this is a desktop software?

I have been using SPBAS Business Automation Software | PHP Licensing (used to be PHPAudit) for over a year now.

It is a complete system - for software licensing, taking payments, managing customer accounts etc I guess for us IMers we'd call it a shopping cart - but made for software selling, distribution and licensing.

My software is web based so when I bought it that was my sole focus, protecting code and licensing an otherwise open architecture. Not sure if it does desktop software protection though I think there's a good chance you can use it to manage the licensing part though. But desktop software does not have the open nature that scripts do.

Yes, it is a desktop software.

I looked into SPBAS, but the first thing i saw was a different pricing based on the number of your customers. This does not seem very reputable to me, regarding the fact that i have to pay to add more customers but without getting any new functionality.

But ty for the suggestion.

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CliveG

14 years ago

Originally Posted by Hirnhamster

This WSO thing sounds interesting. But I would need some sort of payment platform anyway, wouldn't I?

...

You can use Paypal for this coupled to some sort of protected download system, for example QPPDownload. You can search this forum for information about QPPDownload as it was developed by a forum member and launched initially, I believe, as a WSO. You could PM the author for her experiences of the method. I bought it and it works great.

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Hirnhamster

14 years ago

Originally Posted by CliveG

You can use Paypal for this coupled to some sort of protected download system, for example QPPDownload. You can search this forum for information about QPPDownload as it was developed by a forum member and launched initially, I believe, as a WSO. You could PM the author for her experiences of the method. I bought it and it works great.

I would really like to avoid paypal. I was registered once and my account got hacked. After thousands of phone calls i simply gave up. They did not my unlock my account so far (2 years ago) although I provided everything they wanted. Is there any other system you know?

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CliveG 14 years ago

Originally Posted by Hirnhamster

Can you give me an exmaple for "specialised software"? I just posted what it will be about, if that helps..
What do you mean with "try an WSO"?

I don't regard an article spinner as that specialised these days - 5 years ago it probably would have been. By specialised I mean having a very narrow market (and probably a high price).

Others have already answered the WSO part of your question.
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HorseStall

14 years ago

Originally Posted by Hirnhamster

Hey Guys,
I've developed a little piece of software over the past 4 month mainly for self-use. But I think other people might be interested as well - especially since I have some nice ideas of useful features to add :rolleyes:

Bad thing is, I've no experience how to proceed now. I'm not talking about the marketing but more of organizational stuff like: How do I sell it? How do I manage that somebody pays for the software an can instantly download it? How can I manage refunds? etc...

There are ecommerce companies that deal specifically with software and digital downloads. There are also a number of small ISV/software development and marketing trade organizations that have *lots* of good information.

Here are some places to check out:

Software Industry Conference - SIC - Software Industry Conference for ISVs and MicroISVs this is the best conference for small software developers and internet marketers. It is July 15-17th in Dallas Texas its cheap only around $250.00 and it has 3 days of educational sessions well worth attending. Will cover just about everything you need to know.

Network of Business Software - Business of Software - The *business* of software this is an online group for software developers.

Association of Software Professionals - ASP - Association of Software Professionals | Independent Software Developers, Vendors, Distributors they have a good members only newsgroup with lots of information about protecting software.

Software Promotions - There blog is good at Software Marketing News by SoftwarePromotions This is the best software and internet marketing company great info and advice Software marketing with SoftwarePromotions | Google Adwords, SEO, Copywriting, Web Analytics and more.

HTH

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Hirnhamster

14 years ago

Originally Posted by HorseStall

There are ecommerce companies that deal specifically with software and digital downloads. There are also a number of small ISV/software development and marketing trade organizations that have *lots* of good information.

Here are some places to check out:

Software Industry Conference - SIC - Software Industry Conference for ISVs and MicroISVs this is the best conference for small software developers and internet marketers. It is July 15-17th in Dallas Texas its cheap only around $250.00 and it has 3 days of educational sessions well worth attending. Will cover just about everything you need to know.

That would be great, problem is.. I live in germany :rolleyes:

Network of Business Software - Business of Software - The *business* of software this is an online group for software developers.

Association of Software Professionals - ASP - Association of Software Professionals | Independent Software Developers, Vendors, Distributors they have a good members only newsgroup with lots of information about protecting software.

Software Promotions - There blog is good at Software Marketing News by SoftwarePromotions This is the best software and internet marketing company great info and advice Software marketing with SoftwarePromotions | Google Adwords, SEO, Copywriting, Web Analytics and more.

HTH

Yeah thx for the links, gotta check them out.. will take a while.
But the SIC thing won't be possible because I live in Germany

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HorseStall 14 years ago

Originally Posted by Hirnhamster

Yeah thx for the links, gotta check them out.. will take a while.
But the SIC thing won't be possible because I live in Germany

You may want to check out ESWC then - ESWC - the European Software Conference for the Independent Developer and the ISV-Industry - Blending web & mobile & desktop into one world of software Its usually in October/November in Europe. SIC is bigger, but ESWC grows each year.
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Alican Yenidogan

14 years ago

Hello,

What I do as a software developer and marketer is, I create the software, run a WSO with a very good price point (it is way below the launch price) and gather customer request. I make updates to the software till it becomes perfect to launch.

After that I choose clickbank as the payment processor because they are big enough to satisfy my needs.

If you create a membership site, you can send your customers random username passwords and a protected download page would solve your problem.

Alican

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DrGUID

14 years ago

Hi,

I've been selling my software since '02.

Trust me, RegNow is junk, try Avangate.

Actually RegNow is OK, but many of my customers complain the order form is a blank page. Grrr. Support is rubbish as well (so my customers tell me). RegSoft is more reliable but it hasn't been updated for centuries.

Avangate has some tasty looking Google Analytics support. When I can be bothered I'lll move to them.

Big tip: you MUST make a PAD file for your software then take MASSIVE ACTION and submit it to every download site in the known universe.

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Regional Warrior

14 years ago

Originally Posted by DrGUID

Hi,

I've been selling my software since '02.

Trust me, RegNow is junk, try Avangate.

Actually RegNow is OK, but many of my customers complain the order form is a blank page. Grrr. Support is rubbish as well (so my customers tell me). RegSoft is more reliable but it hasn't been updated for centuries.

Avangate has some tasty looking Google Analytics support. When I can be bothered I'lll move to them.

Big tip: you MUST make a PAD file for your software then take MASSIVE ACTION and submit it to every download site in the known universe.

The Information you get on this forum is fantastic , thanks for the heads up was about to sign up with Regnow but will have a good look over Avangate

I think you have sovled some pain for me

Cheers

Thanks

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HorseStall

14 years ago

I personally am not a fan of either Avangate or RegNow the best support and the newest system is FastSpring for software ecommerce FastSpring - Experience E-Commerce 2.0 - Payment and Merchandising Solutions for Downloadable Software and Services, Software Distribution and Marketing, Software E-Commerce and Payment Processing
It really depends on what you are looking for.

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Hirnhamster

14 years ago

Originally Posted by HorseStall

I personally am not a fan of either Avangate or RegNow the best support and the newest system is FastSpring for software ecommerce FastSpring - Experience E-Commerce 2.0 - Payment and Merchandising Solutions for Downloadable Software and Services, Software Distribution and Marketing, Software E-Commerce and Payment Processing
It really depends on what you are looking for.

I have just looked through RegNow, Avangate and FastSpring.. but I more confused now than before.

What I want is simply a plattform which takes care of all the payment stuff and offers an affiliate network. I got the impression that the 3 systems mentioned above are for those people who does e commerce for a living. Thats definitely not what I'm looking for at the moment. I apologize, i might have mentioned this in my starting post.

I'm studying at the moment and would like to sell software only as an extra income - not as basic income since this would be full time job, i guess.

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HorseStall 14 years ago

Originally Posted by Hirnhamster

What I want is simply a plattform which takes care of all the payment stuff and offers an affiliate network.

That is exactly what they do. You simply setup your products and there system will give you order URLs (you can customize the order page to some extent). Simply link to that URL from your "buy button", and they will process the ecommerce and email you when an order is made. At the end of the month they send you a check for the money you made.

They also have affiliate programs where you can define how much your affiliates will make for referrals. They track and pay affiliates (the affiliate programs differ RegNow's system is the most robust for affiliates but as others have said, they are not terribly good with customer service. FastSpring is much better, but their affiliate system integrates with others like ShareASale, I don't believe its standalone which is a bit of a pain).

You can optionally setup automatically email delivery or downloads, key systems but that is all more complicated.

HTH
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Peoney

10 years ago

You can sell software in Clickbank, JVzoo, WarriorPlus.

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Selling software

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