Build a list, test and make money all at the same time.
Hey Warriors,
I just wanted to give something back to the forum here.
After spending 1300 hours creating a product that can't sell I went back to the drawing board to come up with some solutions on how I can better research a market before committing time and money too. This is now my strategy and it works very well:
1. Pick a product to model from Clickbank, CJ, Paydotcom etc.
2. Build a simple squeeze page that relates to the product you want to model. Keep it simple! Make sure it is all above the fold. Give away a simple free product. It does not have to be long. Maybe a simple 5-7 page report or video.
3. When the prospect enters their data and clicks the download button it takes them to a confirm page that says "Your free product is on the way. If you fill out this survey you can have our full-version product for free when we finish it."
4. Put affiliate links or product links within the report or video as "soft-sells" to your prospect.
5. Now put an affiliate link at the bottom of the confirm page to the offer you are testing from Clickbank.
6. After the prospect confirms their email, have your autoresponder automatically send them to the survey. I use getresponse.com and you can build a simple survey in a couple of minutes.
7. Let it run for a couple of days
8. Assess the data and decide if you want to proceed in that particular market.
So here's what you get out of this.
1. A new subscriber
2. A filled out survey that gives you critical data about price points, customer wants, upsell ideas, back end etc.
3. Cash from the affiliate promotions! Believe or not we are converting at over 2.5% and we are not even trying. This helps to pay for our PPC campaign.
4. MOST OF ALL, it saves you wasting time possibly pursuing a market that could be a dud. Remember, you created a simple freebee. You did not create a sales page. You did not even create a product yet.
One last thing that is pretty cool.....You can even use an exit pop-up with a survey on your squeeze page to find out why the prospect is leaving. It's easy. Just say "Hey, fill out this 3 question survey and get this cool thing!" Then use the data from the survey to make improvements to your squeeze page.
We use this strategy before we decide to enter any market. From start to finish you could have this up and running in a couple of days max.
I hope this helps all of you.
Happy testing!
Brandon
I just wanted to give something back to the forum here.
After spending 1300 hours creating a product that can't sell I went back to the drawing board to come up with some solutions on how I can better research a market before committing time and money too. This is now my strategy and it works very well:
1. Pick a product to model from Clickbank, CJ, Paydotcom etc.
2. Build a simple squeeze page that relates to the product you want to model. Keep it simple! Make sure it is all above the fold. Give away a simple free product. It does not have to be long. Maybe a simple 5-7 page report or video.
3. When the prospect enters their data and clicks the download button it takes them to a confirm page that says "Your free product is on the way. If you fill out this survey you can have our full-version product for free when we finish it."
4. Put affiliate links or product links within the report or video as "soft-sells" to your prospect.
5. Now put an affiliate link at the bottom of the confirm page to the offer you are testing from Clickbank.
6. After the prospect confirms their email, have your autoresponder automatically send them to the survey. I use getresponse.com and you can build a simple survey in a couple of minutes.
7. Let it run for a couple of days
8. Assess the data and decide if you want to proceed in that particular market.
So here's what you get out of this.
1. A new subscriber
2. A filled out survey that gives you critical data about price points, customer wants, upsell ideas, back end etc.
3. Cash from the affiliate promotions! Believe or not we are converting at over 2.5% and we are not even trying. This helps to pay for our PPC campaign.
4. MOST OF ALL, it saves you wasting time possibly pursuing a market that could be a dud. Remember, you created a simple freebee. You did not create a sales page. You did not even create a product yet.
One last thing that is pretty cool.....You can even use an exit pop-up with a survey on your squeeze page to find out why the prospect is leaving. It's easy. Just say "Hey, fill out this 3 question survey and get this cool thing!" Then use the data from the survey to make improvements to your squeeze page.
We use this strategy before we decide to enter any market. From start to finish you could have this up and running in a couple of days max.
I hope this helps all of you.
Happy testing!
Brandon
Bioware SWTOR
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nothing to see here.
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