Local listing directories

local directories are a great way to market your comapny but are only truely effective if you know what you are doing. First you would need to know waht yoru goal is. Are you trying to reach new customers? are your customers just in your local area of nationally? here is a tutorial about (peakstudios.com/2008/10/22/what-local-listing-optimization/) What is Local Listing Optimization? It shows you a few listings that have been optimized. next you would need to know what components you should add to your local directory listng. Do you have a video you want added? Do you have Pictures? Should you add a logo? Finally you will need to know how to optimize it. There are only really four options: do it your self, use PPC, pay an (peakstudios.com/local-search-engine-marketing-optimization/) SEO Company (that specializes in local marketing), use directory services. Each has a niche. Doing it yourself is free and also the least effective way, PPC is limited and if you use yellow pages or super pages you will end up paying 3 to 4 times as much for the same end results and will not be on the same part of the pages. By using an SEO compnay you are actually get the highest ROI just make sure they are not charging more than $300 per month casue if they are you are paying too much.Finally using directory services, this option is okay however they only list you in directories there is no optimization it needs to be added to one of the other options.
Jeremy
Peakstudios.com