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What can you charge for offline client websites?

by Branlan17
6 replies
We are currently looking at charging $297 for our basic, 5 page website package with up to 25 photos. There is a business package for $497 that includes an autoresponder series, opt-in, and some other goodies, and a $897 site that includes all of the above AND a guarantee that the site will rank #1 for your business' name/main keyword within 6 months.

What do you think of these prices? Will offline businesses pay them for simple HTML sites? I'd like to maintain a steady flow of income from doing this and I'm hoping the price points are still enticing enough to undercut "professional web designer" prices.

Input appreciated,


- Brandon Landis
#charge #client #offline #websites
  • Profile picture of the author -Jericho-
    Sounds about right. I've seen people get free or cheap business looking WP themes and charge tons of money for them. Here's an example of one that I re-did for a friend. JMD Auto Body Repair Fort Lauderdale

    The theme cost $27 and he was charged $450 for it. I had to go back and re-do it for him because the SEO was non-existent. I just basically through back up the same stuff for him for free since his web guy wanted to charge him a bunch more money for SEO.
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    • Profile picture of the author colio
      That's about right Branlan.. but here's a tip from my days of selling pretty much everything..

      The market will pay for whatever value they perceive a product to be worth..

      This basically means that if you package anything the right way, if you market it right & sell the value, then your customer will buy into it & you can charge more than the competition.

      Never devalue what you are offering.. always up-sell & show the value that you bring to the product/service & never get into price bidding wars as this commoditizes your product & makes it an "off the shelf" thing that needs to be discounted in order for the customer to buy.. hope that helps & good luck with it all!
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      • Profile picture of the author mainstreetcm
        Originally Posted by colio View Post

        The market will pay for whatever value they perceive a product to be worth..
        This is so true. In my market, web design is a very under-developed market. So naturally I thought I would show up and undercut all of my competitors. Boy was that a bad idea...

        My competitors had built up the market to the point that when I showed up trying to do $149 wordpress sites they all thought I was a scam "because I was so cheap."

        No joke, I actually had to raise my price to get my first sale. I was blown away. So now I make about $900 profit on a site that takes me roughly 2 hours to build. It's crazy, but I couldn't get anyone to buy when I was "cheap!"
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  • Profile picture of the author chrisnegro
    I charge alot more through bartering and just got my wedding paid for doing a website, video, marketing plan, autoresponder and google analyics installation. All in all, I got a$10,000 wedding paid for that I'm currently outsourcing the work over sees.

    You can easily charge $797 and outsource it.

    Hope this encourages you Brandon,

    Chris Negro
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  • Profile picture of the author link8
    Banned
    Sounds good.. you should also probably thinking of an upsell. For example 50 dollars a month retainers fee to maintain the website
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    • Profile picture of the author nomadic1
      You could EASILY add a 1 to the front of each of those if you package them right!
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